Black Friday a Record Day for Mobile Trading
November 30 2017 - 08:30AM
Business Wire
TD Ameritrade clients continue to turn to
mobile to get on-the-go access to the markets
Retail investors continued a year-over-year trend of record
mobile trading on the biggest shopping day of the year. TD
Ameritrade Holding Corporation (Nasdaq: AMTD) reports that 28
percent of its retail trades placed on Nov. 24, 2017 were done
through a mobile device, a new record high.
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TD Ameritrade mobile trading on Black Friday jumped from 24
percent of trades in 2016 to 28 percent in 2017. In 2015, 21
percent of trades on Black Friday were placed on a mobile
device.
A few of the top stocks that TD Ameritrade clients traded on
Black Friday were Marathon Patent Group (MARA); followed by Amazon
(AMZN), a top Black Friday stock for the third year in a row; and
Riot Blockchain Inc. (RIOT). General Electric (GE) and Qudian Inc.
(QD) rounded out the top five traded stocks on Black Friday of this
year.
“Black Friday is a great example of why access to the markets
via mobile is so vital for investors,” said Victor Jones, director
of trading for TD Ameritrade. “We continue to see investors placing
a record number of trades from their mobile devices on big holidays
like this because many are on-the-go and not able to access their
computer to place trades.”
The company also saw record-breaking mobile averages for fiscal
2017, including:
- An average of 111,600 mobile trades per
day, up from an average of 90,000 in 2016
- 22 percent of total trades were placed
on a mobile device, compared to 19 percent in fiscal 2016
- An average of 799,000 unique mobile
monthly users in 2017, up from an average of 638,000 unique mobile
monthly users in 2012
The securities shown are for illustrative purposes only and not
a recommendation to buy, sell or hold any security.
About TD Ameritrade Holding CorporationMillions of
investors and independent registered investment advisors (RIAs)
have turned to TD Ameritrade’s (Nasdaq:AMTD) technology, people and
education to help make investing and trading easier to understand
and do. Online or over the phone. In a branch or with an
independent RIA. First-timer or sophisticated trader. Our clients
want to take control, and we help them decide how — bringing Wall
Street to Main Street for more than 40 years. TD Ameritrade has
time and again been recognized as a leader in investment services.
Please visit TD Ameritrade’s newsroom or www.amtd.com for more
information.
Brokerage services provided by TD Ameritrade, Inc., member FINRA
(www.FINRA.org)/SIPC (www.SIPC.org).
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TD Ameritrade Holding CorporationFor Media:Christina Goethe,
201-369-8510Corporate
Communicationschristina.goethe@tdameritrade.com@TDAmeritradePRorFor
Investors:Jeff Goeser, 402-597-8464Investor
Relationsjeffrey.goeser@tdameritrade.com
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