Boost Mobile and the Marine Toys for Tots Foundation Team up to Raise Funds for Families in Need This Holiday Season
November 28 2017 - 10:00AM
Business Wire
The duo’s “Text For Toys” initiative allows
participants to donate via mobile device, helping parents provide
their little ones with a gift this winter.
This holiday season, Boost Mobile is collaborating with Toys for
Tots to provide families in need a special gift for their children.
Kicking off today on Giving Tuesday, the “Text For Toys” initiative
will allow participants to simply donate the dollar amount of their
choice through their mobile device. For every text message sent,
Boost Mobile will donate $1, up to a maximum of $10,000.
“Customers and community members are the heart of our business,
and we’re always looking for ways to give back,” said Peiti Feng,
director of brand strategy and marketing communications, Boost
Mobile. “The holiday season can be a trying time for families
across the country, and we hope members and non-members of
#BoostNation will join our efforts to embrace the spirit of
giving.”
Boost Mobile is calling upon customers and non-customers to
donate by texting “TOYS” to 51555. The Text For Toys campaign will
run through Sunday, Dec. 24, so participants can donate until that
date. Notably, 100 percent of the proceeds will go directly to the
Marine Toys for Tots Foundation.
The Text For Toys campaign will provide significant visibility
for Toys for Tots. Such visibility enhances the campaign at the
national and local levels. The funds emanating from this
partnership will enable the foundation to purchase toys to
supplement local collections during the holiday season.
"We are very pleased to welcome Boost Mobile as a national
corporate donor of the 2017 Marine Toys for Tots Campaign," said
retired Marine Col. Ted Silvester, vice president of the Marine
Toys for Tots Foundation. "Their community service goals
certainly align with those the Marine Corps has promoted
for nearly 70 years through our Toys for Tots Program. With
their generous support we will be able to fulfill the Christmas
holiday dreams of many less fortunate, who otherwise
might be forgotten."
To learn more about this campaign you can follow us on social
media using the hashtag #TextForToys on Instagram, Facebook and
Twitter.
About Boost Mobile
Established in 2002, Boost Mobile provides best-in-class
value and connectivity to U.S. wireless consumers. An award-winning
mobile carrier that operates on the highly reliable Sprint
Nationwide 4G LTE Network, Boost Mobile offers customers the best
unlimited plans with no annual service contracts. Learn more about
Boost Mobile online on Facebook, Instagram, Twitter and
YouTube.
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version on businesswire.com: http://www.businesswire.com/news/home/20171128005373/en/
SprintDanielle Babbington,
949-748-3418Danielle.babbington@sprint.com
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