MOUNT LAUREL, N.J.,
Nov. 20, 2017 /PRNewswire/
-- SodaStream International Ltd. (NASDAQ: SODA), the No. 1
sparkling water brand in the world, today announced national
in-store availability for its premier flavor essences, Fruit Drops.
This move comes after the entire line of natural unsweetened
essences sold out in just two weeks when they were introduced on
SodaStream's website.
Fruit Drops are all-natural flavored, preservative-free, contain
zero calories and naturally enhance ordinary tap water, when making
sparkling water with a SodaStream machine. The Fruit Drop essence
line fulfills the consumer need left between products available on
the market today and appeals to consumers looking for natural
flavors – without the economical or environmental costs.
The product line is available now at retailers in five flavors:
Lemon, Lime, Raspberry, Orange, and Mango. Offered in individual 40
ml sleek glass bottles, each bottle can flavor up to 20L (80
servings) of sparkling water. Fruit Drops are available at leading
retailers including Target and will be at Bed Bath and Beyond
locations in November.
"SodaStream is on a mission to make water exciting for millions
of consumers around the world," said Matti Yahav, VP Global Marketing, SodaStream
International Ltd. "Fruit Drops is our first product that invites
consumers to enhance ordinary water as well as fizzy water simply
by adding a twist of naturally flavored fruit essence. Fruit Drops
offer great taste, great value and a great way for consumers to
hydrate healthy."
"When we first released Fruit Drops on our online store, we sold
out almost immediately," continued Yahav. "We are thrilled that the
entire Fruit Drops line is now available at our major retailers to
satisfy our consumers' taste buds for a natural fruity essence as
they shift away from consuming sugary sodas and make sparkling
water part of their daily routines. With Fruit Drops by SodaStream
consumers will enjoy a burst of healthy all-natural flavor –
without preservatives, calories, or harming Mother Earth."
SodaStream Fruit Drops retail at $3.99 for 80 servings and come in individual
bottles.
About SodaStream
SodaStream is the No. 1 sparkling water brand in volume in the
world and the leading manufacturer and distributor of Sparkling
Water Makers. We enable consumers to easily transform ordinary tap
water into sparkling water and flavored sparkling water in seconds.
By making ordinary water fun and exciting to drink, SodaStream
helps consumers drink more water. Sparkling Water Makers offer a
highly differentiated and innovative solution to consumers of
bottled and canned carbonated soft drinks. The products promote
health and wellness, are environmentally friendly, cost effective,
and are customizable and fun to use. Products are available at more
than 80,000 retail stores across 45 countries. To learn more about
how SodaStream makes water exciting and follow SodaStream on
Facebook, Twitter, Pinterest, Instagram and YouTube, visit
www.sodastreamUSA.com.
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SOURCE SodaStream International Ltd.