ReachLocal and Audiology First Win eHealthcare Leadership Award for Best Marketing Campaign
November 08 2017 - 9:30AM
ReachLocal, a leader in enabling online marketing for local
businesses and a part of the USA TODAY NETWORK, has won a
distinction-level eHealthcare Leadership Award for Best Marketing
Campaign in the Medical Practice/Outpatient category. ReachLocal
was recognized for delivering a successful integrated digital
marketing campaign for its customer, Maryland-based Audiology
First.
“It is always exciting to win an award directly connected to the
work we do with a valued customer, especially when it has a real
positive impact on people’s lives. In the case of Audiology First,
our integrated digital marketing campaign helped boost the clinic’s
mission to reach and help the hearing impaired,” said Vanessa
Vollman O’Donnell, Director, National Health & Wellness
Division of ReachLocal. “We share this award with Audiology First
and look forward to more successful campaigns with such a wonderful
organization.”
Audiology First turned to ReachLocal after realizing they needed
to establish a presence online to grow their client base, but
didn’t have the time, tools, or expertise to meet their marketing
goals. ReachLocal worked with Audiology First to implement a
comprehensive digital marketing strategy comprised of search,
social media ads, and retargeting to engage and connect with target
consumers.
“Being recognized with an eHealthcare award for our work with
ReachLocal is a real honor,” said Diana Wagner, owner of Audiology
First. “However, the true value of working with ReachLocal is the
tremendous results. Within six months, we realized 170 percent
increase in website visits, more than 100 call-to-action clicks
from Facebook ads, and an overall increase in new patients coming
in from online sources.”
Winners of the 18th annual eHealthcare Leadership Awards
eHealthcare Leadership Awards were announced on October 25, at a
special keynote presentation at the 21st Healthcare Internet
Conference in Austin, Texas. Over 200 organizations,
representing a broad industry spectrum, received recognition for
their outstanding websites and digital communications. A total
of 116 individuals familiar with healthcare and the internet judged
the entries.
“Digital marketing and communications in healthcare
organizations continue to evolve rapidly and we were thrilled to
recognize the best of the best in the industry,” says Matt
Humphrey, president of Plain-English Health Care, and producer of
the eHealthcare Leadership Awards. “We see winning organizations
focusing on improving the patient or consumer experience in
everything they do from web and app design to content, rich media,
social networking and marketing campaigns.”
View the full list of 2017 eHealthcare Leadership Award
winners.
About ReachLocalReachLocal, a USA TODAY NETWORK
company and a part of Gannett Co., Inc. (NYSE:GCI), helps local
businesses grow and better operate their business with
award-winning lead generation and conversion technology and expert
service. ReachLocal is headquartered in Woodland Hills, Calif., and
operates in four regions: Asia-Pacific, Europe, Latin America and
North America. For more information, visit www.reachlocal.com.
Media Contact:Aimee L. QuemuelCodey
Communicationspress@reachlocal.com1-844-707-8955
New Gannett (NYSE:GCI)
Historical Stock Chart
From Mar 2024 to Apr 2024
New Gannett (NYSE:GCI)
Historical Stock Chart
From Apr 2023 to Apr 2024