BRUSSELS, Oct. 18, 2017
/PRNewswire/ -- Grey Europe has been named Agency of the Year
at the 2017 EACA Euro Effies in Brussels. This marks the eighth time since
2005 that the agency network has scooped the prestigious award and
is further proof of Grey's commitment to delivering Famously
Effective work for its clients.
Grey dominated the awards ceremony last night winning a total of
eight awards (four Golds, three Silvers and one Bronze) across
seven different categories, including Long-term Effectiveness. Grey
London took home awards for both
Bose and WildAid, INGO bagged even more metal for the Swedish
Tourist Association and UncleGrey won for Bolia.com.
In addition, two more awards were won in the new Positive Change
Euro Effie Awards; Grey London won Gold for #JoinTheHerd and
FamousGrey & Famous Relations won Bronze for their
#DiningForBrussels.
Grey Germany and SEK also had
shortlisted work for P&G Febreze and Visit Finland &
Finnair respectively.
Alain Groenendaal, President and
CEO of Grey Europe, commented: "Effectiveness has always been a
real priority and investment for us. Now more than ever, it's
important that we all raise the bar on effectiveness and
demonstrate the growth and ROI of creative communications. We're
especially pleased to be recognised for the breadth of clients we
are helping to grow – from Bose to Bolia, Febreze and Gillette to
Swedish tourism and the people of Brussels – and even this year the biggest
client of all – the African Elephant. Most of all, this is for all
of us – the creative industries, the marketers, the media.
And of course, thank you to the EACA Euro Effies for all their work
in organising – and the judges who give their time for free."
About Grey Europe
Grey Europe, led by
Alain Groenendaal, President and
CEO, is part of the advertising network of Grey Group. Grey Group
ranks among the largest global communications companies. Its parent
company is WPP (NASDAQ: WPPGY). Under the banner of "Grey Famously
Effective Since 1917," the agency serves a blue-chip roster of many
of the world's best known companies: Procter & Gamble,
GlaxoSmithKline, C&A, Marks & Spencer, Canon, Weber,
Vodafone, Volvo and HSBC. Grey was named ADWEEK's "Global Agency of
the Year" for 2015. (www.grey.com/europe)
Contact:
Owen
Dougherty
212-546-2551
owen.dougherty@grey.com