CANTON, Mass., Oct. 3, 2017 /PRNewswire/ -- Baskin-Robbins,
the world's largest chain of specialty ice cream shops, is bringing
hauntingly delicious desserts to its shops nationwide this
Halloween season, including the new
Fang-Tastic Monster Cake. Additionally, Baskin-Robbins is
offering a range of frighteningly good deals over the course of
October, including a small Cappuccino Blast® for $2.99 all month long.
"Spooktacular" Treats
The newest addition to
Baskin-Robbins' ice cream cakes lineup, the Fang-Tastic Monster
Cake, is a friendly and fuzzy monster cake that can be
customized with a guest's favorite ice cream and cake flavors.
Guests are also invited to try Baskin-Robbins' new Trick or
Treat Polar Pizza® Ice Cream Treat, which features
Made with SNICKERS® ice cream piled high with classic Halloween candies. Both treats can be pre-ordered
for Halloween parties either in-store
or online at www.baskinrobbins.com/onlineordering.
Baskin-Robbins is also getting into the Halloween spirit with its October Flavor of the
Month, Candy Bar Mashup. This flavor features a monster
mashup of SNICKERS®, MILKY WAY® and
TWIX® bar pieces in chocolate ice cream with a caramel
ribbon swirled throughout. Candy Bar Mashup can be enjoyed in a
cup, cone or with candy toppings.
Finally, Baskin-Robbins is launching a new and improved
Milkshake this month that's creamier and more delicious than ever.
Guests can enjoy any Baskin-Robbins ice cream flavor in their
Milkshake, including classic favorite World Class® Chocolate, which
features rich white chocolate-flavored mousse ice cream swirled
with milk chocolate-flavored mousse ice cream.
Frighteningly Good Deals
Throughout the month of
October, Baskin-Robbins will be offering guests several
frighteningly good deals, including a small Cappuccino Blast
for $2.99 all month long. This
delicious frozen coffee beverage is made with 100% Arabica coffee
and ice cream blended together and topped with whipped cream and
cinnamon. It can also be enjoyed with any Baskin-Robbins flavor,
including seasonal favorites like Pumpkin Pie.
Starting this month, guests can also enjoy ice cream cakes
starting at $12.99. Ice cream cake
varieties starting at $12.99 include
the ½ roll Celebration Party Cake, which is a festive cake
featuring colorful streamers, and the ½ roll Rosette Cake, which is an elegant cake
enrobed with either pink or blue rosettes. These two cakes serve
2-4 people and are perfect for everyday occasions.
Finally, guests can make Halloween
even more "fang-tastic" by stopping into Baskin-Robbins to enjoy
its October "Celebrate 31" promotion. On October 31 at participating restaurants
nationwide, guests can enjoy any regular or kids-sized scoop of ice
cream for $1.50.* This promotion can
be enjoyed on any Baskin-Robbins ice cream flavor.
"We know how much our guests look forward to Halloween each year, which is why we're so
excited to introduce several new treats to help them celebrate,
including our new Fang-Tastic Monster Cake, Trick or Treat Polar
Pizza® and Candy Bar Mashup ice cream," said Carol Austin, Vice President of Marketing for
Baskin-Robbins. "We hope our guests also take advantage of the
sweet deals this month, including our $2.99 small Cappuccino Blast offer and 'Celebrate
31' promotion on Halloween."
For more information about Baskin-Robbins' wide variety of
premium ice cream flavors and frozen desserts,
visit www.BaskinRobbins.com or follow us on Facebook
(www.facebook.com/BaskinRobbins), Twitter
(www.twitter.com/BaskinRobbins) or Instagram
(www.instagram.com/BaskinRobbins).
®/™ SNICKERS, MILKY WAY and TWIX are registered trademarks of
Mars, Inc. ©Mars, Incorporated. Used under license by
Baskin-Robbins.
* Offer valid on October 31st.
Participation may vary. Scoop offer good on every size scoop. All
listed flavors are optional amongst Baskin-Robbins' stores. Waffle
cones and toppings are extra. Cannot be combined with other offers.
Plus applicable tax.
About Baskin-Robbins
Named a top ice cream and frozen
dessert franchise in the United
States by Entrepreneur magazine's 38th annual Franchise
500® ranking in 2017, Baskin-Robbins is the world's
largest chain of ice cream specialty shops. Baskin-Robbins creates
and markets innovative, premium hard scoop ice cream, a full
range of beverages, and a delicious lineup of desserts including
custom ice cream cakes, the Polar Pizza® Ice Cream Treat
and take-home ice cream quarts and pints, providing quality and
value to consumers at more than 7,800 retail shops in 52 countries
worldwide. Baskin-Robbins was founded in 1945 by two ice cream
enthusiasts whose passion led to the creation of more than 1,300
ice cream flavors and a wide variety of delicious treats.
Headquartered in Canton, Mass.,
Baskin-Robbins is part of the Dunkin' Brands Group, Inc. (Nasdaq:
DNKN) family of companies. For more information,
visit www.BaskinRobbins.com.
Contact:
Justin Drake
Senior Manager, Public Relations
justin.drake@dunkinbrands.com
781-737-3315.
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