IZEA Announces Private Influencer Networks for Agencies and Brands
August 29 2017 - 08:01AM
Business Wire
IZEA, Inc. (NASDAQ: IZEA), operator of IZEAx®, the premier
online marketplace connecting brands and publishers with
influential content creators, has announced Private Networks. The
new IZEAx feature allows agencies, brands and influencer groups to
create private, invitation only networks within the IZEAx
ecosystem. The functionality limits the exposure of network
participants to other exchange members and creates a branded
experience for influencers who join under the IZEAx partner.
“As influencer marketing has become a more meaningful component
of the marketing mix, brands and agencies are looking to build
private influencer networks with exclusive access and offers,” said
Ted Murphy, Founder and CEO of IZEA. “Private Networks in IZEAx
enable marketers to create a segmented network with special
permissions, while simultaneously gaining access to the entire
IZEAx network of over 800,000 social media connections. Curation
tools, list management and administrative features allow partners
to distribute different opportunities to those inside and outside
their network, all within the same platform.”
Private networks can be setup on custom branded domain names and
configured to meet the opportunity review and control needs of
individual marketers. Private networks are available today for all
IZEAx partners.
About IZEA
IZEA operates IZEAx, the premier technology platform that
connects marketers with influential content creators. IZEAx
automates influencer marketing and custom content development,
allowing brands and agencies to scale their marketing programs.
IZEA creators range from leading bloggers and social media
personalities, to A-list celebrities and professional journalists.
Creators are compensated for developing and distributing text,
videos, photos and status updates through social media. Marketers
receive influential content and engaging, shareable stories that
drive awareness. For more information about IZEA, visit
www.izea.com.
Safe Harbor Statement
This press release contains forward-looking statements within
the meaning of Section 21E of the Securities Exchange Act of 1934.
These forward-looking statements are based largely on IZEA's
expectations and are subject to a number of risks and
uncertainties, certain of which are beyond IZEA's control. Actual
results could differ materially from these forward-looking
statements as a result of, among other factors, competitive
conditions in the content and social sponsorship segment in which
IZEA operates, failure to popularize one or more of the marketplace
platforms of IZEA and changing economic conditions that are less
favorable than expected. In light of these risks and uncertainties,
there can be no assurance that the forward-looking information
contained in this respect will in fact occur.
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version on businesswire.com: http://www.businesswire.com/news/home/20170829005210/en/
IZEAMedia RelationsJustin Braun, 407-215-6218Associate,
Marketing Communicationsjustin.braun@izea.com
IZEA Worldwide (NASDAQ:IZEA)
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