CANTON, Ohio, Aug. 3, 2017 /PRNewswire/ -- The new symbol
of "The Most Inspiring Place on Earth!" unveiled today,
represents an important milestone in the development of Johnson
Controls Hall of Fame Village, the first-ever sports and
entertainment "Smart City."
Representing a landmark partnership, the Johnson Controls Hall
of Fame Village logo, which was revealed during a special ceremony
this morning, contains elements from both the Johnson Controls and
Pro Football Hall of Fame brands.
Not only does the logo stand for shared values, it is a constant
reminder of the powerful brand identities of both The Pro Football
Hall of Fame and Johnson Controls which are joined to inspire
excellence in Canton and
everywhere.
By celebrating the greats who have played the game, the logo
bearing the Hall of Fame's iconic rotunda not only honors the past,
it represents a bold nod to the future.
The future is a nearly $800
million "smart city" which will provide world-class
experiences enabled by products and services powered by Johnson
Controls. The company will demonstrate its state-of-art solutions
for making cities smarter and more comfortable in a real-world
mixed-use setting including a Hall of Fame hotel, Player Care
Center, The Center of EXCELLENCE, retail and restaurants.
"At its core, the partnership is based on the shared values of
commitment, integrity, courage, respect and excellence, and the
mission to inspire excellence everywhere. This dynamic logo will be
a powerful reminder how special Johnson Controls Hall of Fame
Village will be and how it will impact the lives of others," said
David Baker, president and
CEO of the Pro Football Hall of Fame.
The naming rights partnership for Johnson Controls Hall of Fame
Village is a unique, unprecedented opportunity at the intersection
of sports marketing, new business development and brand
growth.
"The Johnson Controls Hall of Fame Village logo makes a strong
statement connecting our brand to a great institution like the Pro
Football Hall of Fame, one that shares our values of honoring the
past, driving innovation and celebrating excellence," said
Kim Metcalf-Kupres, vice
president and chief marketing officer, Johnson Controls.
Johnson Controls, a global diversified technology and
multi-industrial leader, entered a historic naming rights deal with
Hall of Fame Village, LLC (a partnership between Industrial
Realty Group and the Pro Football Hall of Fame) in November 2016. The agreement also included a
professional services contract to provide products, services and
solutions to be used within Johnson Controls Hall of Fame
Village.
The logo was revealed during an event that also included the
dedication of the spectacular new Tom
Benson Hall of Fame Stadium, site of tonight's Hall of Fame
Game. The Dallas Cowboys and Arizona Cardinals will play in the
preseason classic that kicks off the 2017 Pro Football Hall of Fame
Enshrinement Week Powered by Johnson Controls.
Tom Benson Hall of Fame Stadium,
a world-class sports and entertainment complex, is one of ten main
components of the Johnson Controls Hall of Fame Village. The
completion of Johnson Controls Hall of Fame Village coincides with
the NFL's 100th season and Centennial celebration in 2020.
VIDEO & PHOTOS
Video and photos from today's logo reveal ceremony and images of
the logo can be downloaded for editorial purposes from the Hall of
Fame's media site at www.ProFootballHOF.com/media (log-in:
canton)
ABOUT JOHNSON CONTROLS
Johnson Controls is a global diversified technology and
multi-industrial leader serving a wide range of customers in more
than 150 countries. Our 120,000 employees create intelligent
buildings, efficient energy solutions, integrated infrastructure
and next generation transportation systems that work seamlessly
together to deliver on the promise of smart cities and communities.
Our commitment to sustainability dates back to our roots in 1885,
with the invention of the first electric room thermostat. We are
committed to helping our customers win and creating greater value
for all of our stakeholders through strategic focus on our
buildings and energy growth platforms. For additional information,
please visit http://www.johnsoncontrols.com or follow us
@johnsoncontrols on Twitter.
ABOUT THE PRO FOOTBALL HALL OF FAME
Located in Canton, Ohio, the
birthplace of the National Football League, the Pro Football Hall
of Fame is a 501(c)(3) not-for-profit institution with the Mission
to Honor the Heroes of the Game, Preserve its History, Promote
its Values, & Celebrate Excellence EVERYWHERE.
Hundreds of thousands of fans from across the globe travel to
Canton annually to experience
"The Most Inspiring Place on Earth!" that chronicles
America's most popular sport.
Construction on Johnson Controls Hall of Fame
Village, a $700 million
development project that includes nine main components, is under
way in Canton to transform the
Hall of Fame's campus.
For more information about the Pro Football Hall of Fame, please
visit ProFootballHOF.com; @ProFootballHOF on Twitter, Facebook,
Instagram, Snapchat, and YouTube.
ABOUT INDUSTRIAL REALTY GROUP, LLC
IRG is a nationwide real estate development and investment firm
specializing in the acquisition, development and management of
commercial and industrial real estate throughout the United
States. IRG, through its affiliated partnerships and limited
liability companies, is among the country's largest owners of
commercial and industrial properties, operating a portfolio of more
than 150 properties in 28 states with approximately 100 million
square feet of rentable space. IRG is nationally recognized as a
leading force behind the adaptive reuse of commercial and
industrial real estate, solving some of America's most difficult
real estate challenges. Learn more at www.industrialrealtygroup.com
or find us on LinkedIn, Facebook, Twitter & YouTube.
Contacts:
Pete Fierle, Chief of Staff &
Vice President of Communications
Pro Football Hall of Fame
Pete.Fierle@ProFootballHOF.com; 330-588-3622
Fraser Engerman, Director of
Media Relations
Johnson Controls
fraser.engerman@jci.com; 414-308-8321
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SOURCE Johnson Controls