Sponsorship Kicks Off with 3rd Annual “Girls
Night In” Tour, Followed by Additional Nationwide Branded Tours and
Pop-up Events for the Remainder of 2017
Fullscreen Media today announced AT&T’s thx2att is the
official sponsor of a new kind of influencer nationwide event
series that includes meet-and-greet tours, branded bus tours and
more. The series includes three live tours featuring more than 30
pop-up meet-and-greet events with talent at AT&T stores across
the country. The Fullscreen Media and AT&T collaboration brings
new opportunities and creative ways to connect fans with
influencers and content through custom experiences, ticket
upgrades, giveaways to AT&T/Fullscreen subscribers, and pop-up
events hosted by Fullscreen talent.
To kick off the event series, Fullscreen’s fan-favorite, Girls
Night In, is back for a third summer, but this year marks the first
time the nationwide tour will hit the road in conjunction with
AT&T’s thx2att. Pop-up events will be held at AT&T stores
and will include unique performances and Q&As with talent,
co-branded giveaways, and more. The pop-ups will also include VIP
upgrades and general admission ticket giveaways exclusive to
AT&T/Fullscreen subscribers.
“Fullscreen and AT&T are focused on transformative digital
storytelling, and these events help bring those stories to life for
the fans,” said Brad Bentley, executive vice president of
marketing, AT&T Entertainment Group. “By working together we’re
creating meaningful experiences and connecting diverse fan
communities with creators in new and different ways.”
“With AT&T’s support, we continue to raise the bar in
curating intimate connections with fans and creating innovative
digital first content, while finding new avenues to empower
communities across the nation,” said George Strompolos, CEO of
Fullscreen Media. “The third installment of the Girls Night In
franchise further underscores our mission to deliver creators
straight to the fans with memorable and engaging events.”
With two successful, consecutive tours completed, Girls Night In
continues to be an immersive, interactive experience for fans,
featuring popular fashion and lifestyle vloggers. The 2017 Girls
Night In tour will traverse 24 cities featuring a star-studded cast
of YouTube’s biggest female creators on the stage, which started on
July 19 in Phoenix, AZ. This year’s tour will feature Meg
DeAngelis, Lauren Giraldo, Gavin Turek, Kristen
Hancher and special guests, Alisha Marie, Mia
Stammer, Safiya Nygaard, and Wengie, who have a combined
fanbase of 25 million followers.
Launched in 2015, Fullscreen’s Girls Night In marked the first
time an all-female ensemble had ever performed on a nationwide
digital tour. Following the first tour’s enormous success, Girls
Night In performed a second tour in more than twenty cities across
the U.S. last year. Previous cast members include Eva Gutowsky,
Alyson Stoner, Meredith Foster, Alisha Marie, Niki & Gabi, Mia
Stammer, and Jessie Paege.
Tickets are available now at www.fullscreenlive.com.
Tour Dates:
July 19 / Phoenix, AZJuly 21 / Los Angeles, CAJuly 23 / Oakland,
CAJuly 27 / Seattle, WAJuly 29 / Portland, ORAugust 2 / Denver,
COAugust 4 / Kansas City, MOAugust 6 / Chicago, ILAugust 8 /
Detroit, MIAugust 9 / Toronto, ONAugust 10 / Boston, MAAugust 12 /
New York, NYAugust 13 / Freehold, NJAugust 15 / Baltimore, MDAugust
16 / Pittsburgh, PAAugust 17 / Cleveland, OHAugust 19 /
Indianapolis, INAugust 20 / Nashville, TNAugust 23 / Charlotte,
NCAugust 24 / Atlanta, GAAugust 26 / Orlando, FLAugust 30 / Dallas,
TXAugust 31 / Houston, TXSeptember 3 / Austin, TX
About Fullscreen
Fullscreen is a global leader in social-first entertainment
experiences serving creators, brands and consumers. As a leader in
branded content and social marketing services, Fullscreen partners
with major brands seeking to engage valuable, elusive youth
audiences on social platforms through original entertainment,
influencer marketing, multi-platform social content and targeted
media through the Fullscreen Media Network. Serving a broad range
of clients from offices in Los Angeles, New York, Chicago, and
Atlanta, Fullscreen’s rapidly growing brand marketing teams are
defining the future of social-first, content-driven marketing.
About AT&T
AT&T Inc. (NYSE:T) helps millions around the globe connect
with leading entertainment, business, mobile and high speed
internet services. We offer the nation’s best data network** and
the best global coverage of any U.S. wireless provider. We’re one
of the world’s largest providers of pay TV. We have TV customers in
the U.S. and 11 Latin American countries. Nearly 3.5 million
companies, from small to large businesses around the globe, turn to
AT&T for our highly secure smart solutions.
**Claim based on the Nielsen Certified Data Network Score. Score
includes data reported by wireless consumers in the Nielsen Mobile
Insights survey, network measurements from Nielsen Mobile
Performance and Nielsen Drive Test Benchmarks for Q4 2016 + Q1 2017
across 121 markets.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20170721005113/en/
FullscreenKristen Tarnol,
310-994-9333Kristen.tarnol@fullscreen.comorAT&TMarlyn Garcia,
310-529-9573mg4492@att.com
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