CPM refers to the rate charged to an advertiser for a thousand ad impressions. "Facebook Launches New Analytics Tool in Partnership With Nielsen" at 3 p.m. ET and subsequent updates at 3:14 p.m., 3:27 p.m., 3:42 p.m. and 3:58 p.m. incorrectly said it referred to the cost of reaching 1,000 people.

 

(END) Dow Jones Newswires

July 19, 2017 16:36 ET (20:36 GMT)

Copyright (c) 2017 Dow Jones & Company, Inc.
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