LONDON, July 13, 2017 /PRNewswire/ -- Cognizant
(NASDAQ: CTSH) today announced the opening of its new London
Digital Business Collaboratory. The Collaboratory is an interactive
work space that brings together a multi-disciplinary team of social
scientists, design thinkers, creative technologists, engineers, and
strategists to help organisations transform and reimagine their
business, operating, and technology models for the digital era.
The London Collaboratory in Paddington, Cognizant's second in
Europe, is part of a global
network of Cognizant Collaboratories – currently in Amsterdam, New York, and Melbourne – and an extended innovation
ecosystem of more than a dozen digital labs around the globe,
including: Barcelona, Spain;
Toronto, Canada; Rapperswil,
Switzerland; and Boulder, Colorado, in the United States. Interdisciplinary teams of
strategists, designers, technologists, data scientists and human
sciences experts will work in the Collaboratory side-by-side with
partners and clients from throughout the United Kingdom and Europe to envision and prototype innovative
digital products and services.
As part of the opening ceremony on 13th July,
Cognizant will use a series of hands-on workshops to demonstrate
how it will help clients derive value from digital technologies
like the Internet of Things, artificial intelligence, and virtual
and augmented reality. The demonstrations include technology,
focusing first, however, on human insights that drive successful
technology engagement. With human insights as the foundation, the
demonstrations illustrate the client journey, beginning in the
Collaboratory, to help move their business from "doing digital" to
"being digital."
"Deutsche Telekom has been working with Cognizant at its
Collaboratory in Amsterdam for
several months, and we found it to be the perfect environment for
conducting ideation sessions, synthesising research results,
creating prototypes and business models and jointly finalising
solution proposals," said Thomas
Wind, Vice President at Deutsche Telekom. "The creative
atmosphere in the Collaboratory, the structured approach to
innovation and the interdisciplinary team with shared expertise
from both Deutsche Telekom and Cognizant really made a difference
and is helping to drive significant advancements. I expect those
utilising the Collaboratory in London will find it just as beneficial as we
did."
"Across all industries, businesses today are operating in a
fast-changing market environment fuelled by many digital trends,
where agility and accelerated innovation cycles are key to survival
and future success. We view Cognizant's expanding network of
Collaboratory facilities as a new client engagement platform for
digital innovation, addressing an important need today of both
business and technology executives," said Michael Versace, Global Research Director at
independent market intelligence and advisory firm IDC. "Our data
shows that business executives are increasing their demands and
reliance on partners like Cognizant for not only industry,
functional, and digital technology expertise, but also for new ways
of tapping into this expertise in a collaborative way, which we've
seen produce great innovation, more value and less risk for
clients."
"We have learned that success in the digital economy means
reimagining products and experiences at speed and scale, but just
as important, beginning that innovation process with a clear
understanding of customer behaviour," said Sanjiv Gossain, Senior Vice President and Head
of Cognizant Digital Business, Europe. "Our Collaboratory in London, as well as others around the world,
combine human-centric design with digital technologies to enable
clients to deliver engaging new experiences for their customers.
Cognizant integrates these elements in a space designed to
encourage fresh thinking and collaboration as we innovate and
co-create securely and quickly to shorten the time-to-value – our
new business imperative at the dawn of the digital economy."
About the Cognizant Collaboratory Network
The
Cognizant Collaboratory network includes a showcase of new
technologies in action, a manufacturing space for prototyping,
tools for "making" and collaboration, and configurable work spaces
for innovation. Each Collaboratory provides clients with access to
the end-to-end managed innovation offerings of Cognizant Digital
Business — integrating human insight, strategy, design, analytics.
The London Collaboratory is connected into Cognizant's global
network of digital solution facilities, allowing business leaders
to gain from shared perspectives, prototypes, and experiences.
Learn More About the Cognizant Digital Business
Practice
https://www.cognizant.com/cognizant-digital-business
About Cognizant
Cognizant (NASDAQ-100: CTSH) is one of
the world's leading professional services companies, transforming
clients' business, operating and technology models for the digital
era. Our unique industry-based, consultative approach helps clients
envision, build and run more innovative and efficient businesses.
Headquartered in the U.S., Cognizant is ranked 205 on the Fortune
500 and is consistently listed among the most admired companies in
the world. Learn how Cognizant helps clients lead with digital at
www.cognizant.com or follow us @Cognizant.
View original content with
multimedia:http://www.prnewswire.com/news-releases/cognizant-opens-new-collaboratory-in-london-to-help-business-leaders-create-digital-economy-products-customer-experiences-and-business-models-300487355.html
SOURCE Cognizant