Celebration of Pop Culture to Feature
Exclusive Promotions, Offers and Giveaways Leading Up to a Special
Cosplay Event at Select Stores
Barnes & Noble, Inc. (NYSE: BKS), the nation’s
largest retail bookseller and the leading retailer of content,
digital media and educational products, today announced the fourth
annual Get Pop-Cultured with Barnes & Noble campaign, a
month-long celebration of pop culture with exclusive promotions,
offers, giveaways and author and local store events customers won’t
want to miss. This year, all stores will feature exciting
promotions, offers and giveaways from major entertainment
properties like Marvel®, DC™ as well as Yen Press and Viz Media
Manga, leading up to a special cosplay event at select stores on
Saturday, July 29, at 2 PM.
During the event, customers are invited to step into their
favorite characters’ shoes and celebrate their favorite stories and
fandoms. Activities during the cosplay event will include a “how
to” workshop for novice cosplayers, a cosplay parade and a costume
showcase. Also, on Saturday, July 29, at 11 AM, all young superhero
fans are invited to their local Barnes & Noble store for a
special Storytime in celebration of pop culture. Customers should
visit the Barnes & Noble Store Locator or contact their local
store for details. For a full list of offers, promotions and events
happening during Get Pop-Cultured, customers should check out
BN.com/getpop-cultured.
“Get Pop-Cultured with Barnes & Noble has always been one of
our most highly anticipated events of the year, and this year,
we’re giving fans a celebration of pop culture with special offers
in all stores throughout July, culminating with an exclusive
cosplay event at select stores and a superhero Storytime at all
stores,” said Mary Amicucci, Chief Merchandising Officer at Barnes
& Noble. “Cosplay has quickly become a customer favorite that
brings characters from stories to life, and we are looking forward
to bringing this excitement to our stores again this summer.”
Get Pop-Cultured with Barnes & Noble was first established
in 2014 to bring to life customers’ favorite books, characters,
movies, artists, illustrators and pop-culture icons. Throughout
this year’s Get Pop-Cultured campaign, Barnes & Noble stores
across the country will welcome customers’ favorite authors,
illustrators and celebrities including Ameriie, Curtis Armstrong,
Robert Beatty, Max Brooks, Chris Colfer, Kristen Hancher, Kevin
Hearne, Marjorie Liu, Bill Nye, Wesley Snipes, Yuto Tsukudo and
more. Customers should visit the Barnes & Noble Store Locator
or contact their local store for details.
Get Pop-Cultured with Barnes & Noble Lineup:
Marvel®: Starting
Thursday, July 6
Customers are encouraged to take advantage of the buy two, get
the third free* promotion on all Marvel Graphic Novels from July 6
to July 18 in all stores. During this offer, fans will also receive
the Barnes & Noble 2017 Get Pop-Cultured Spider-Man Previews, a
Spider-Man Bookmark and Spider-Man Coloring Page, while supplies
last.
Manga: Starting Thursday, July
6
From July 6 to August 1, fans of Yen Press Manga will receive a
special offer on their favorite manga in all stores. All Yen Press
Manga will be buy two, get the third free*, and exclusive Yen Manga
posters will be given away, while supplies last.
DC™: Starting
Wednesday, July 19
Customers are invited to participate in a special buy two, get
the third free* offer on all DC Graphic Novels from July 19 to
August 1 available in all stores. Also, customers will have the
opportunity to check out the new DC imprint Young Animal, curated
by My Chemical Romance’s Gerard Way, with a Young Animal Sampler
giveaway, while supplies last. DC Superhero fans won’t want to miss
the DC Superhero temporary tattoo giveaway, while supplies last. To
top it off, all DC fans will want the 2017 DC Essentials Catalog
and Poster giveaways, while supplies last.
Harry Potter: Starting Wednesday, July
19
Fans of Harry Potter won’t want to miss the magic of 25% off
each paperback book in the series from July 19 to August 1 in all
stores, while supplies last. Additionally, Harry Potter fans will
receive 50% off of Harry Potter and the Cursed Child from now until
September 4 to keep the magic of savings going all summer long,
while supplies last.
Build Your Pop-Culture Library:
Starting Wednesday, July 19
Customers will have the opportunity to build their pop-culture
library with Barnes & Noble Collectible Editions. From July 19
to August 1, customers can choose from a selection of Barnes &
Noble Collectible Editions to purchase for only $15 each, available
in all stores while supplies last. Featured items include the
leather bound Barnes & Noble Collectible Editions of the
following titles: Doctor Who: Remembrance of the Daleks/Prisoner of
the Daleks by Ben Aaronovitch; Doctor Who: The Silent Stars Go
By/Touched by an Angel by Dan Abnett; Les Miserables by Victor
Hugo; Star Trek: The Classic Episodes by James Blish; Star Wars
Trilogy by George Lucas; To Kill a Mockingbird by Harper Lee;
Ultimate Hitchiker’s Guide to the Galaxy by Douglas Adams; and
Wicked/Son of a Witch by Gregory Maguire.
Comic Convention Collectibles:
Available Starting Thursday, July 20
The massively popular Comic Convention Collectibles will be on
sale exclusively at all Barnes & Noble stores July 20, while
supplies last, with a limit of two per customer. The assortment
will feature Funko and Diamond Collectibles.
Mermicorno by Tokidoki: A Barnes &
Noble First to Market
All Tokidoki fans will want to stop by their local Barnes &
Noble on July 20 for the launch of the new Mermicorno 2 Pack. The
Mermicorno 2 Pack showcases fan-favorites Cora and Gelatina.
Transparent detailing, glitter injection, and metallic coating make
these enchanting seafaring creatures a must-have for any Tokidoki
collector. Fans should contact their local Barnes & Noble for
more information on items available to purchase.
Plus, featured items from the wildly popular Tamashii Nations
Collectibles and Gundam Hobby will be 20% off from July 5 to
September 10 in select stores. Fans should contact their local
Barnes & Noble for more information on items available to
purchase.
Storytime in Celebration of Pop
Culture
On Saturday, July 29, all young superhero fans are invited to
their local Barnes & Noble for a special Storytime in
celebration of pop culture. Featured stories include Good Morning,
Superman!, Be a Star, Wonder Woman!, and Bedtime for Batman. This
Storytime event will include engaging activities to go along with
each featured story, including a temporary tattoo giveaway, while
supplies last. Children are encouraged to come dressed as their
favorite superhero, villain or character to show their fandom.
Customers should visit their local Barnes & Noble store or
go online at BN.com/getpop-cultured for more information. They are
encouraged to post pictures of themselves having fun at Get
Pop-Cultured events to their social media channels using the
hashtag, #GetPopCultured.
*Terms and Conditions: Offer applies to lowest-priced
qualifying title. eBooks not included. While supplies last.
About Barnes & Noble, Inc.
Barnes & Noble, Inc. (NYSE: BKS) is the nation’s largest
retail bookseller, and a leading retailer of content, digital media
and educational products. The Company operates 633 Barnes &
Noble bookstores in 50 states, and one of the Web’s premier
e-commerce sites, BN.com (www.bn.com). The Nook Digital business
offers a lineup of popular NOOK® tablets and eReaders and an
expansive collection of digital reading and entertainment content
through the NOOK Store®. The NOOK Store features more than 4.5
million digital books in the US (www.nook.com), plus periodicals
and comics, and offers the ability to enjoy content across a wide
array of popular devices through Free NOOK Reading Apps™ available
for Android™, iOS® and Windows®.
General information on Barnes & Noble, Inc. can be obtained
by visiting the Company's corporate website at
www.barnesandnobleinc.com.
Barnes & Noble®, Barnes & Noble Booksellers® and Barnes
& Noble.com® are trademarks of Barnes & Noble, Inc. or its
affiliates. NOOK® and the NOOK logos are trademarks of Nook
Digital, LLC or its affiliates.
For more information on Barnes & Noble, follow us on
Twitter, Instagram, Pinterest and Snapchat (bnsnaps), and like us
on Facebook. For more information on NOOK, follow us on Twitter and
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View source
version on businesswire.com: http://www.businesswire.com/news/home/20170627005387/en/
Barnes & Noble, Inc.Mary Ellen Keating, 212-633-3323Senior
Vice PresidentCorporate Communicationsmkeating@bn.comorAlan
McNamara, 212-633-3379Senior DirectorCorporate
Communicationsamcnamara@bn.com
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