ATLANTA, June 22, 2017 /PRNewswire/ -- The Weather
Company, an IBM Business (NYSE: IBM) announced today that its
consumer brand, The Weather Channel, has launched a new, highly
advanced global radar app for iPhone and Android devices. The Storm
Radar App places the most accurate, detailed, and advanced weather
and storm tracking data directly in the hands of individuals across
the globe – providing them with the necessary information to help
them prepare for safety when severe weather strikes.
Utilizing sophisticated forecasting models and leveraging
over 800 data sources, as well as the expertise of over 160
meteorologists – the largest in the private sector – The Weather
Company is able to generate hyperlocal forecasts for over 2.2
billion locations across the globe every 15 minutes.
Taking weather information to the next level, the Storm
Radar App provides eight hours of high-resolution past-to-future
radar data, over 20 map layers, as well as hyperlocal current
condition and forecast information based on data collected from the
company's network of over 250,000 personal weather stations across
the globe. The Storm Radar App helps prepare users for impending
weather via customizable storm tracking and real-time weather data
layers.
Features of the app include:
- Global Future Radar: Two hours of
animated past radar and six hours of cutting-edge, forecasted
future radar across land and sea
- Storm Tracks: Detailed analysis of
impending severe weather, including storm arrival time, strength
rating, detailed components of the storm (such as wind, hail,
lightning, and tornadoes), the speed and direction of the storm,
the precipitation rate, storm tracker data, and more
- Hurricanes and Tropical Storms:
Historical and forecasted paths, complete with wind speed,
strength, arrival times, and the cone of uncertainty
- Lightning: 100 miles of lightning
data for the Continental U.S.
- Local Storm Reports and Severe Weather
Alerts: Local radar and global severe weather
warnings and alerts from anywhere in the U.S. and around the globe
from NOAA, National Weather Service (NWS), Environment Canada, and
MeteoAlarm
- Customizable Data Layers: Severe
weather alerts, local storm reports, wind, temperature and
precipitation overlays, earthquake info, and more
"As part of our mission to help people make more informed
decisions, we've created a robust suite of products to ensure we
provide the highest quality, and most advanced weather and storm
tracking information possible for our users," said Domenic Venuto, head of consumer division, The
Weather Company. "The Storm Radar App offers superior visual and
storm tracking information in a variety of customizable formats to
meet the needs of everyone ranging from the outdoor enthusiast to
the advanced storm tracker."
To help users prepare for the Atlantic hurricane season,
summer thunderstorms and other seasonal severe weather around the
world, The Storm Radar App is available for global audiences
and is free to download on mobile devices within the
App Store or Google
Play.
The Weather Company, an IBM
Business
The Weather Company, an IBM Business,
helps people make informed decisions – and take action – in the
face of weather. The company offers the most accurate, personalized
and actionable weather data and insights to millions of consumers,
as well as thousands of marketers and businesses via Weather's API,
its business solutions division, and its own digital products from
The Weather Channel (weather.com) and
Weather Underground
(wunderground.com).
The company delivers tens of billions of forecasts daily.
Its products include a top weather app on all major mobile
platforms globally, a network of 250,000 personal weather stations,
a top-20 U.S. website, one of the world's largest IoT data
platforms, and industry-leading business
solutions.
Weather Means Business™. The world's biggest brands in
aviation, energy, insurance, media and government rely on The
Weather Company for data, technology platforms and services to help
improve decision-making and respond to weather's impact on
business. For more, visit
theweathercompany.com.
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SOURCE The Weather Company, an IBM Business