TORONTO, June 20, 2017 /PRNewswire/ --
- 69% of Canadians choose destinations known for great food and
drinks
- Vancouver, Montreal and Halifax topped the list of most popular
Canadian food destinations among global travellers
Forget listening to your heart, for Canadians it's all about
listening to your stomach.
(Photo:
http://mma.prnewswire.com/media/525714/Food_for_Thought.jpg
)
According to new research commissioned by Booking.com, the
global leader in connecting travellers with the widest choice of
incredible places to stay, nearly three quarters (69%) of Canadians
would travel somewhere known for its food and drink [i].
With the joy of trying local delicacies often becoming one of the
highlights of any trip, it's clear Canadians have developed this
taste for travel.
So, which destinations should be top of mind for those looking
to sip, savour and sample their way through their next vacation?
According to over 118 million real reviews from global travellers
on Booking.com, the top Canadian cities for a salivating
gastronomic experience are Vancouver, with its west coast charm and
healthy treats, followed by the flavourful Quebecois cuisine of
Montreal and thirdly the Nova
Scotia Capital of Halifax, known
for its fresh seafood and award-winning wines
[ii].
Top 5 cities in Canada endorsed for food
1 Vancouver
2 Montreal
3 Halifax
4 Winnipeg
5 Toronto
Globally, Asian and South American flavours were favourites in
the top ten foodie destinations, with Greece, Australia and Spain not far behind[iii].
Hong Kong, with its famous dim
sum, Sao Paulo with Brazilian
barbeque and Tokyo, whose
restaurants have accrued more Michelin stars than New York and Paris combined[iv], top the
list.
Top 25 cities globally endorsed for food by Booking.com travellers
1 Hong Kong, Hong Kong
2 Sao Paulo, Brazil
3 Tokyo, Japan
4 Athens, Greece
5 Kuala Lumpur, Malaysia
6 Melbourne, Australia
7 Bangkok, Thailand
8 Granada, Spain
9 Las Vegas, USA
10 Buenos Aires, Argentina
11 Singapore, Singapore
12 Warsaw, Poland
13 Porto, Portugal
14 Valencia, Spain
15 Florence, Italy
16 Milan, Italy
17 Sydney, Australia
18 Krakow, Poland
19 Istanbul, Turkey
20 Lisbon, Portugal
21 Munich, Germany
22 Copenhagen, Denmark
23 Seville, Spain
24 Brussels, Belgium
25 Rome, Italy
Gastronomic tourism
In the last year, almost one in ten (8%) people have travelled
to fulfil their hobby of fine dining and seven percent for their
passion for wine. However, with 79% of travellers between the ages
of 18 and 34 considering travelling somewhere that's specifically
known for its gastronomic delights[v], it seems globally
millennials are leading the way for gastronomic tourism. In fact,
one in ten have combined their love of street food with travelling,
compared to only four percent of those travellers aged over
55[vi].
Pepijn Rijvers, Chief Marketing Officer at Booking.com
comments:
"Culinary travel is an ever-growing trend,
with travellers planning trips centred on
taste-inspired exploration and seeking to fully immerse
themselves in the local culture, of which food plays a huge
part. Not only are people looking for luxury gastronomic
experiences, but also sampling local
and street food.
By using real traveller reviews, of which there are
over 118 million on Booking.com and growing each day,
we're able to help travellers
to discover the best places to explore as
recommended by fellow travellers from the best
neighbourhoods and dishes to try to
discovering hidden gems beyond the
mainstream culinary destinations."
About Booking.com:
Booking.com is the world leader in booking hotel and other
accommodations online. It guarantees the best prices for any type
of property - from small independents to five-star luxury. Guests
can access the Booking.com website anytime, anywhere from their
desktops, mobile phones and tablet devices, and they don't pay
booking fees - ever. The Booking.com website is available in 43
languages, offers over 1.2 million accommodations including 651,583
vacation rental properties and covers 110,983 unique destinations
in 227 countries and territories worldwide. It features over 118M
reviews written by guests after their stay, and attracts online
visitors from both leisure and business markets around the globe.
With over 20 years of experience and a team of over 15,000
dedicated employees in 199 offices worldwide, Booking.com operates
its own in-house customer service team, which is available 24/7 to
assist guests in their native languages and ensure an exceptional
customer experience.
Established in 1996, Booking.com B.V. owns and operates
Booking.com™, and is part of The Priceline Group (NASDAQ: PCLN).
Follow us on Twitter, Google+ and Pinterest, like us on Facebook,
or learn more at http://www.booking.com.
i. According to data collected by Booking.com with 12,781
respondents across 13 markets in September
2016. Respondents had to be 18 years of age or older, had to
have travelled at least once in 2016 and had to be planning at
least one trip for 2017. All respondents had to consider themselves
part of their travel decision-making process
ii. Booking.com analysts looked at destinations that had the
most endorsements for 'food' by Booking.com travellers from that
country, which needed to have over 300 endorsements or more for
'food' to be considered
iii. To find the top 25 destinations, Booking.com looked at
destinations that had the most endorsements for 'food' by global
Booking.com travellers, which needed to have over 300 endorsements
or more for 'food' between 1 January
2016 - 31 December 2016 to be
considered.
iv.
http://uk.businessinsider.com/cities-with-the-most-michelin-stars-in-the-world-2016-12/#2-kyoto-japan-135-stars-17
[http://uk.businessinsider.com/cities-with-the-most-michelin-stars-in-the-world-2016-12
]
v. According to data collected by Booking.com with 12,781
respondents across 13 markets in September
2016. Respondents had to be 18 years of age or older, had to
have travelled at least once in 2016 and had to be planning at
least one trip for 2017. All respondents had to consider themselves
part of their travel decision-making process.
vi. According to data collected by Booking.com with 12,781
respondents across 13 markets in September
2016. Respondents had to be 18 years of age or older, had to
have travelled at least once in 2016 and had to be planning at
least one trip for 2017. All respondents had to consider themselves
part of their travel decision-making process.
CONTACT DETAILS
For further information, contact the Canadian Booking.com Press
Office: Sarah Zajac,
sarah@punchcanada.com.