NEW YORK, June 20, 2017 /PRNewswire/ -- Coach, Inc. (NYSE:
COH, SEHK: 6388) announces Selena
Gomez as the face of Coach in the brand's Fall 2017
advertising campaign. The multi-talented singer, actress, producer
and philanthropist captures the all-American optimism of Coach in a
series of images set in New York
City.
Portrayed as the Coach girl about to embark on a road trip,
Gomez lounges in the blush-toned-leather interior of a 1976
Plymouth Fury—the vintage car, a recurring reference in Coach
campaigns, symbolizes the freedom and endless possibility of the
open road.
To bring this vision to life, Coach worked with the ultimate
team of fashion collaborators with images by Steven Meisel, styling by Karl Templer, creative direction by Fabien Baron, makeup by Pat McGrath and hair by Guido Palau.
"From the very beginning, the creation of Coach campaigns have
been an exciting and collaborative effort," comments renowned
photographer Steven Meisel. "It's
been a pleasure working with Stuart and the team of incredibly
talented individuals behind the brand. Inviting Selena Gomez to join the Coach family takes it
to another level."
"Selena is a rebel and a romantic, a dreamer and a doer who
boldly charts her own course," says Creative Director Stuart Vevers. "To me, she speaks to a
generation; she connects."
"I couldn't be more proud to be the face of Coach," says Gomez.
"I've also loved working with Stuart, I admire his vision and his
designs."
Coinciding with the launch of the fall collection, Coach will
reveal three short films dedicated to the key bags of the season:
the Rogue, the Coach Swagger and the Edie. Created by Baron &
Baron, each video stars Gomez getting ready in a New York City apartment for a night on the
town.
#coachxselena
About Coach
Coach, Inc. is a leading New
York design house of modern luxury accessories and lifestyle
brands. The Coach brand was established in New York City in 1941, and has a rich heritage
of pairing exceptional leathers and materials with innovative
design. Coach is sold worldwide through Coach stores, select
department stores and specialty stores, and through Coach's website
at www.coach.com. In 2015, Coach acquired Stuart Weitzman, a global leader in designer
footwear, sold in more than 70 countries and through its website
at www.stuartweitzman.com. Coach, Inc.'s common stock is
traded on the New York Stock Exchange under the symbol COH and
Coach's Hong Kong Depositary Receipts are traded on The Stock
Exchange of Hong Kong Limited under the symbol 6388.
Neither the Hong Kong Depositary Receipts nor the Hong Kong
Depositary Shares evidenced thereby have been or will be registered
under the U.S. Securities Act of 1933, as amended (the "Securities
Act"), and may not be offered or sold in the United States or to, or for the account
of, a U.S. Person (within the meaning of Regulation S under the
Securities Act), absent registration or an applicable exemption
from the registration requirements. Hedging transactions involving
these securities may not be conducted unless in compliance with the
Securities Act.
Media Contact:
Erin Leary
Public Relations, Coach
eleary@coach.com
+1 212 615.2178
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SOURCE Coach, Inc.