Macy’s Kicks Off Shop For A Cause Charity Challenge
June 15 2017 - 12:21PM
Business Wire
New partnership with CrowdRise allows
organizations to raise funds by rallying their networks, with
multiple prizes given to top-performing groups
Macy’s 12th annual Shop For A Cause program, a nationwide
charity shopping event that benefits local and national
organizations, kicks off this summer with a new Charity Challenge
hosted by CrowdRise, the world’s largest crowdfunding platform
dedicated exclusively to charitable fundraising. To participate in
this fundraising challenge, charities can sign up now through July
18 and will have the opportunity to win up to $300,000 in cash
prizes, along with funds raised through the Challenge itself.
This Smart News Release features multimedia.
View the full release here:
http://www.businesswire.com/news/home/20170615005962/en/
How It Works
- 501(c)3 charities and accredited
schools in the U.S., Guam and Puerto Rico can complete their
application to participate through Tuesday, July 18.
- Beginning Tuesday, July 11,
participating charities can use their individual fundraising page
on CrowdRise to rally and raise money online; prizes will be
awarded to the top five charities.*
- As a “thank you” for donating, each
donor will receive an exclusive savings pass to shop at Macy’s
during the annual Shop For A Cause event, Thursday, Aug. 10 through
Sunday, Aug. 13.
As in previous years, Macy’s has designated the March of Dimes,
the leading nonprofit organization in support of pregnancy and baby
health, as the exclusive national beneficiary for Macy’s Shop For A
Cause event. From Aug. 10 through Aug. 13, customers who give $5 to
the March of Dimes at any Macy’s store or online at macys.com will
receive the Shop For A Cause savings pass.
“Since 2006, we’ve helped raise tens of millions of dollars
for accredited schools and nonprofits nationwide through
Macy’s Shop For A Cause,” said Lauren Anania, director of cause
marketing at Macy’s. “By adding this new online challenge through
CrowdRise, we aim to make it even easier for charities to get
involved and raise funds for their ongoing efforts.”
*Charity Challenge prizes include $100,000 for the charity that
raises the most online, $50,000 for second place, $25,000 for third
place, $15,000 for fourth place and $10,000 for fifth place. There
also will be weekly Bonus Challenges for organizations to win an
additional $100,000 in total.
For more information and to sign up for Macy’s Shop For A Cause
Charity Challenge, visit
http://fundraising.crowdrise.com/macys-charity-challenge-application.
About Macy’s
Macy's, the largest retail brand of Macy's, Inc. (NYSE:M),
delivers fashion and affordable luxury to customers at
approximately 670 locations in 45 states, the District of Columbia,
Puerto Rico and Guam, as well as to customers in the U.S. and more
than 100 international destinations through its leading online
store at macys.com. Via its stores, e-commerce site, mobile and
social platforms, Macy's offers distinctive assortments including
the most desired family of exclusive and fashion brands for him,
her and home. Macy's is known for such epic events as Macy's 4th of
July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as
spectacular fashion shows, culinary events, flower shows and
celebrity appearances. Macy's flagship stores -- including Herald
Square in New York City, Union Square in San Francisco, State
Street in Chicago, and Dadeland in Miami and South Coast Plaza in
southern California -- are known internationally and are leading
destinations for visitors. Building on a more than 150-year
tradition, and with the collective support of customers and
employees, Macy's helps strengthen communities by supporting local
and national charities giving more than $54 million each year to
help make a difference in the lives of our customers.
For Macy’s media materials, including images and contacts,
please visit our online pressroom at macys.com/pressroom.
About CrowdRise
CrowdRise is the world’s largest crowdfunding platform dedicated
exclusively to charitable fundraising. Used by millions of
individuals, tens of thousands of charities, hundreds of companies
and many of the most famous artists and athletes in the world,
CrowdRise enables people to creatively leverage their resources and
networks to unlock the power of the crowd to support positive
social missions and create massive impact.
Founded by actor Edward Norton, film producer Shauna Robertson
and Robert and Jeffrey Wolfe, CrowdRise has conceived, implemented
and powered campaigns that have raised hundreds of millions of
dollars to date. For more information visit www.CrowdRise.com. In
January 2017, CrowdRise merged with GoFundMe to offer both people
and organizations the best fundraising tools for any cause they
care passionately about.
About March of Dimes
The March of Dimes is the leading nonprofit organization for
pregnancy and baby health. For more than 75 years, moms and babies
have benefited from March of Dimes research, education, vaccines,
and breakthroughs. For the latest resources and health information,
visit our websites marchofdimes.org and nacersano.org. If you
have been affected by prematurity or birth defects, visit our
shareyourstory.org community to find comfort and support. You can
also find us on Facebook or follow us on Instagram and Twitter.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20170615005962/en/
Macy’s Media RelationsJulie Strider,
646-429-5213julie.strider@macys.comorTracy Davis,
646-429-7470tracy.davis@macys.com
Macys (NYSE:M)
Historical Stock Chart
From Mar 2024 to Apr 2024
Macys (NYSE:M)
Historical Stock Chart
From Apr 2023 to Apr 2024