Herborium Group Reports 50%
Growth in Sales in French Market in 2016. Focus on Wholesale in
2017
FORT LEE, NJ -- May 9, 2017 -- InvestorsHub NewsWire -- Herborium Group, Inc. (OTCPink: HBRM), a
Botanical Therapeutics Company and the provider of unique, all
botanical medicines (Botanical Therapeutics) announced today that
sales of AcnEase, the Companys proprietary all botanical acne
treatment, in French market increased 50% in comparison to 2016.
The gross margin increased from 63.5% to 66.5% and the value of
single order increase by over 18%.
France is the 4th largest market in the world ($7 billion) but
its beauty market is the second largest in the world surpassed only
by the US market. Skin care is the main beauty expense growing
exponentially in France with 33% of the market.
France is also a very strong participant in over $3 trillion
global wellness markets. 86% of French consumers use at least
one natural personal care, nutritional or natural cosmetic product.
This trend is even more prevailing among women (93%) and the 18-24
years old (91%) that represent the largest acne affected market
segments in France.
Over 25% of French, 65 million population (not including overseas
territories), are affected by acne. The natural cosmetics market in
France has increased by approximately 20% every year since 2005 and
had reached over 600 million Euro in 2016.
As a part of its global strategy and to realize the opportunity
afforded by AcnEase special status as both beauty and wellness
product Herborium launched a wholly designated French
website www.acnease.fr in 2014 and from
that time on French market has been the fastest
growing global market for AcnEase for 13 consecutive
quarters.
AcnEase Social Media Strategy in France has been very successful
and grew 500% in 2016 compared to 2015. AcnEase French Facebook
following has over 70,000 followers and AcnEase has
been featured by top French bloggers and YouTube
personalities with over 5 million followers. AcnEase
supporters in France include, among others: Coline (et pourqois
Coline), EnjoyPhoenix, one of the biggest Youtuber in France
featured on French TV and in the legendary Elle Magazine, Sweet
Honey Bee: a leading blogger focusing on young women with acne and
Sandrea 26 France , one of the most
prominent influencer in France with 1 million
subscribers on Youtube, 37,000 fans on Facebook and 1 million
followers on Instagram
In 2016 and 2017 AcnEase has also won a recognition
of more traditional media in France and had been featured in
Cosmopolitan Magazine in May of 2016 and in January 2017 sharing
the spotlight with Lancome products as a top pick of the
month, and as one of the most innovative and recommended products
for acne. Cosmopolitan Magazine is one of the best-selling womens
magazines (average womens age 34) in France and reaches more than
3,300,000 readers each month in this country alone.
AcnEase e-commerce success provides an excellent
foundation for the next step in French market penetration that is
focus on a wholesale and retail markets. In 2017 Herborium focuses
on establishing the relationship with such leading retailers in
France as Parashop, the leader in "parapharmacie" with 69
stores in France, 4 in Italy and 2016 sales of over 135 million
Euro, and Giphar (Groupement Indpendant de PHARrmaciens
indpendants). The aforementioned efforts will allow to grow French
sales by double digits again in 2017.
About Herborium Group, Inc.
Herborium Group, Inc., a botanical therapeutics company that
develops, license and markets proprietary, botanical based
medicinal products to consumers and healthcare professionals. The
Company business model focuses on emerging market opportunities
spearheaded by the growth of a new market sector located between
high-cost, high-risk, ethical pharmaceuticals and commoditized
classic nutraceuticals (supplements). The Company uses clinical
validation and a proactive regulatory strategy based on the FDA
Guidance for Industry: Botanical Drug Products (FDA Guidance 2004)
to establish and maintain a differential advantage. Herborium has
secured a pipeline of botanical ingredients based products in the
areas of dermatological needs, wellness and energy, prostate
health, womens health and selected sexual disorders resulting from
cardiovascular disease, use of anti-depressants, diabetes, surgical
procedures, and other problems. Herborium Group sells its products
in the United States, the United Kingdom, and continental Europe
through a network of distributors, specialty retailers, and
e-commerce. For more information, please visit www.herborium.com, www.acnease.com, www.acnease.fr and www.acneasesp.com
Safe Harbor Statement: This release contains forward-looking
statements with respect to the results of operations and business
of Sunrise Consulting Group, Inc., which involves risks and
uncertainties. The Company's actual future results could materially
differ from those discussed. The Company intends that such
statements about the Company's future expectations, including
future revenues and earnings, and all other forward looking
statements be subject to the "Safe Harbors" provision of the
Private Securities Litigation Reform Act of 1995.
Contact Information:
Herborium Group, Inc.
Email: Investorsrelations@herborium.com or
DrAgnes@herborium.com