New, fully managed in-memory cache can reduce Amazon DynamoDB
response times from milliseconds to microseconds
Preview starts today
Today, Amazon Web Services, Inc. (AWS), an Amazon.com company
(NASDAQ: AMZN), announced Amazon DynamoDB Accelerator (DAX), a
fully managed, highly available, in-memory cache that can reduce
Amazon DynamoDB response times from milliseconds to microseconds,
even at millions of requests per second. Customers can add DAX to
their existing DynamoDB applications with just a few clicks in the
AWS Management Console – no application rewrites required. There
are no upfront costs or commitments with DAX, and customers only
pay for the capacity they provision. To learn more about DAX, visit
https://aws.amazon.com/dynamodb/dax.
Amazon DynamoDB has simplified NoSQL database management by
providing a fully managed, seamlessly scalable NoSQL database
service. More than a hundred thousand AWS customers, including,
Adobe, AdRoll, Airbnb, Amazon, DataXu, Duolingo, Expedia, FanDuel,
Lyft, Mapbox, MLB Advanced Media, Redfin, Supercell, Twilio, Under
Armour, VidRoll, and Zynga rely on Amazon DynamoDB to deliver
consistent, single-digit millisecond latency for some of the
world’s largest mobile, web, gaming, ad tech, and IoT applications.
However, many applications with near real-time requirements for
accessing data (e.g. real-time bidding, weather data, social
gaming, or financial trading) need even faster performance. Until
now, achieving further performance gains has meant deploying and
managing in-memory caching clusters in front of Amazon DynamoDB,
which often require developers to rewrite their applications, and
require a specialized skillset to implement and operate. With DAX,
customers get a fully managed cache that boosts Amazon DynamoDB
performance up to ten times, speeding response times to
microseconds without requiring customers to setup, manage, and sync
a separate caching cluster. Customers don’t need to rewrite their
applications to get DAX for their DynamoDB apps; they simply
provision a DAX cluster, point their application to the DAX
endpoint, and DAX automatically caches item and query results
in-memory on designated DAX instances. DAX clusters can scale while
handling millions of requests per second, combining in-memory
performance acceleration with the simplicity, flexibility, and
scale of Amazon DynamoDB so applications remain fast and responsive
regardless of the volume of requests.
“In just five years, Amazon DynamoDB has emerged as the backbone
for many powerful Internet applications and Amazon’s consumer
businesses, and today developers use Amazon DynamoDB to handle well
over a trillion requests per day. But, customers that need
applications to respond in microseconds have often asked us whether
we could make Amazon DynamoDB even faster,” said Raju Gulabani,
Vice President, Databases, Analytics, and AI, AWS. “We’re very
excited to take Amazon DynamoDB’s performance to the next level
with DAX – it’s like rocket fuel that can speed response times to
microseconds for millions of requests per second without requiring
customers to rewrite their applications. With DAX, applications
remain fast and responsive – even when they experience massive
spikes in request volumes.”
Expedia, Inc. is one of the world’s leading travel companies,
helping millions of travelers per month easily plan and book
travel. “At Expedia, we are longtime customers of AWS, and use
DynamoDB across the company to power many of our applications,”
said Brandon O’Brien, Principal Software Engineer, Expedia, Inc.
“We received early access to Amazon DynamoDB Accelerator, and it
has proven to be fast and easy to use. DAX represents a big
opportunity for us to find the optimal balance between
infrastructure cost and system performance.”
Eyeview Digital is a leader in ad tech focusing on video
marketing technology. “In the Real-Time Bidding realm, using a
lightning-fast and reliable key value store is a requirement you
cannot work around, and for which we turned to Amazon DynamoDB.
With hundreds of thousands of queries to Amazon DynamoDB per
second, we have to make sure we are not hitting hot keys, balancing
load, and optimizing for cost efficiency,” said Shahar Kobrinky,
Vice President, Architecture and Scale, Eyeview. “Getting early
access to DAX allowed us to do just that. Repeated users are now
being handled by the DAX cache without making the more expensive
(in both latency and cost) call to Amazon DynamoDB. We're excited
about DAX, and we can definitely see its value for many AWS
customers as it has been and will continue to be valuable for
us.”
Genesys is the global leader in omnichannel customer experience
and contact center solutions. “The AWS team has taken a
best-practice architectural pattern and turned it into something
repeatable and valuable for its customers. I expect DAX to become
the de facto replacement for our distributed cache plus Amazon
DynamoDB storage tier across our collections of microservices in
PureCloud,” said Glenn Nethercutt, Chief Architect of PureCloud by
Genesys. “The combination of sub-millisecond latency and simple
transitions from the existing Amazon DynamoDB client means we'll be
able to rapidly adopt this service as it becomes available across
the globe, significantly improving our performance and cost profile
for read-intensive workloads.”
Twilio helps businesses make communications relevant and
contextual by making it possible to easily embed real-time
communication and authentication capabilities directly into
software applications. “We depend upon Amazon DynamoDB’s consistent
performance and scalability and trust it to power our Programmable
Chat offering,” said Pat Malatack, General Manager of Twilio
Messaging. “The ability to supercharge DynamoDB with DAX is
something we're looking forward to.”
About Amazon Web Services
For 11 years, Amazon Web Services has been the world’s most
comprehensive and broadly adopted cloud platform. AWS offers over
90 fully featured services for compute, storage, networking,
database, analytics, application services, deployment, management,
developer, mobile, Internet of Things (IoT), Artificial
Intelligence (AI), security, hybrid, and enterprise applications,
from 42 Availability Zones (AZs) across 16 geographic regions in
the U.S., Australia, Brazil, Canada, China, Germany, India,
Ireland, Japan, Korea, Singapore, and the UK. AWS services are
trusted by millions of active customers around the world –
including the fastest growing startups, largest enterprises, and
leading government agencies – to power their infrastructure, make
them more agile, and lower costs. To learn more about AWS, visit
https://aws.amazon.com.
About Amazon
Amazon is guided by four principles: customer obsession rather
than competitor focus, passion for invention, commitment to
operational excellence, and long-term thinking. Customer reviews,
1-Click shopping, personalized recommendations, Prime, Fulfillment
by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets,
Fire TV, Amazon Echo, and Alexa are some of the products and
services pioneered by Amazon. For more information, visit
www.amazon.com/about and follow @AmazonNews.
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