Western Digital Increases Capacity of Surveillance-Class Hard Drives to 10TB
April 04 2017 - 8:00AM
Business Wire
25-Percent Capacity Boost, Support for Up to 64
HD Cameras Equips Systems for Always-On, 4K-Ready Surveillance
Western Digital Corporation (“Western Digital”) (NASDAQ: WDC), a
storage industry leader, today announced the availability of the WD
Purple™ 10TB HDD, the newest member of its high-capacity hard drive
line for surveillance applications. According to IHS Markit,
anticipated growth of 4K-compliant and high-resolution network
cameras over the next few years is driving higher demand for
surveillance-class storage to support systems featuring these
technologies*. With increased capacity and proven leading-edge
technology, the WD Purple 10TB HDD is optimized for 24x7 video
surveillance systems and up to 64 high-definition (HD) cameras in
home and small business security environments.
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Western Digital Launches 10TB WD Purple
Hard Drives (Graphic: Business Wire)
“Advanced imaging technology advancements are expanding the
value that video surveillance provides for applications ranging
from retail and public safety monitoring to smart-city
infrastructure, all of which are driving new storage needs,” said
Brendan Collins, vice president of product marketing. “Our new 10TB
drive inherits the high performance, reliability and endurance
qualities of our WD Purple family, with maximum capacity to offer
VARs, integrators and consumers a 4K-ready solution for current and
next-generation surveillance systems.”
“All of us at 45 Drives are excited about the new WD Purple 10TB
hard drive,” said Doug Milburn, vice president and Cofounder of 45
Drives/Protocase, Inc. “With so many of our customers in the
surveillance industry, it’s important for us as a company to have
the right products to for their needs. WD Purple hard drives
provide the two critical elements to our customers – density and
enhanced reliability – all at a reasonable price point.”
Optimized to withstand the demands of always-on DVR and NVR
recording environments, 10TB WD Purple hard drives offer low power
consumption, exclusive WD® technologies and many advanced
performance features including:
- AllFrame 4K™ Technology –
Estimated at two percent of the camera network security camera
market in 2017, 4K video surveillance cameras are expected to reach
29 percent by 2020*. AllFrame 4K technology enhances ATA streaming
support to help reduce video frame loss with proprietary cache
policy management technology to improve overall data flow and
playback. WD Purple 10TB HDDs include exclusive firmware
enhancements that help protect against video pixilation and
interruptions within a surveillance system.
- HelioSeal™ Technology – Enabling
higher storage capacity and lower power consumption, the WD Purple
10TB HDD uses the third generation of HelioSeal technology, which
has been shipping for over three years and on over 12 million
drives as of December 2016.
- Scalable Surveillance Systems –
Designed for 24x7 operations with support for multi-bay systems
with an annualized workload rating of 180 TB/year and
tarnish-resistant components, WD Purple 10TB drives are ready for
use in demanding high-performance, high-definition small- or
large-scale surveillance systems.
Engineered for Compatibility
Built for easy integration into new or existing video
surveillance systems, WD Purple hard drives are designed and tested
to surveillance-class standards and are compatible with
industry-leading chassis and chip-sets. Without a current industry
standard, WD worked closely with surveillance partners to develop a
proprietary benchmark to define and demonstrate performance in
surveillance systems.
The new WD Purple 10TB drive complements Western Digital’s
broader family of advanced storage solutions for the surveillance
market, offering a core-to-edge portfolio that supports customers
from cloud storage and server systems out to the surveillance
cameras.
Price and Availability
WD Purple 10TB HDDs are shipping now. With the new 10TB drive,
the surveillance-class hard drive line is available in capacities
ranging from 1TB up to 10TB, all covered by a three-year limited
warranty. Manufacturers Suggested Retail Price (MSRP) for the
3.5-inch 10TB drive, model #: (WD100PURZ) is $399.99. Additional
information about WD Purple hard drives and limited warranty terms
may be found on the company website at
https://www.wdc.com/products/internal-storage/wd-purple-surveillance-hard-drive.html.
About Western Digital
Western Digital Corporation (NASDAQ: WDC) is an industry-leading
provider of storage technologies and solutions that enable people
to create, leverage, experience and preserve data. The company
addresses ever-changing market needs by providing a full portfolio
of compelling, high-quality storage solutions with customer-focused
innovation, high efficiency, flexibility and speed. Our products
are marketed under the HGST, SanDisk and WD brands to OEMs,
distributors, resellers, cloud infrastructure providers and
consumers.
Features are subject to change based on your location, software
version, device model, and third party service providers.
Western Digital, WD, the WD logo, AllFrame 4K, HelioSeal and WD
Purple are registered trademarks or trademarks of Western Digital
Corporation or its affiliates in the U.S. and/or other countries.
All other marks are the property of their respective owners.
Pictures shown may vary from actual products. Product
specifications subject to change without notice. Not all products
may be available in all regions of the world. As used for storage
capacity, one gigabyte = one billion bytes and one terabyte = one
trillion bytes. Total accessible capacity varies depending on
operating environment. Workload Rate is defined as the amount of
user data transferred to or from the hard drive. Workload Rate is
annualized (TB transferred X (8760 / recorded power-on hours)).
Workload Rate will vary depending on your hardware and software
components and configurations.
*Information based on IHS Markit, Technology Group, Video
Surveillance Intelligence Service, December 2016. Information is
not an endorsement of Western Digital. Any reliance on these
results is at the third party's own
risk. Visit www.technology.ihs.com for more
details.
© 2017 Western Digital Corporation or its affiliates. All rights
reserved.
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WDC Press RelationsHeather
Skinner949.672.7920heather.skinner@wdc.comorWDC Investor
RelationsBob Blair949.672.7834robert.blair@wdc.com
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