CARLE PLACE, N.Y., April 3, 2017 /PRNewswire/ -- Just in time for
Mother's Day, 1-800-FLOWERS.COM, Inc.
(NASDAQ: FLWS), the leading gourmet food and floral gift provider
for all occasions, launched their "Tech Your Mom" program
today. This exclusive event invited 1-800-FLOWERS.COM, Inc.
employees' mothers to the company's headquarters in Carle Place, NY for a half-day conference
including a variety of workshops hosted by company executives.
1-800-FLOWERS.COM, Inc. developed this program as an opportunity
for employees to provide their moms with an educational and
hands-on experience showcasing how the company fosters a culture of
innovation and leverages emerging technologies to deliver smiles.
With the company's strong commitment to customer experience in
mind, the half-day conference included a floral design class, web
marketing session and an introduction to conversational commerce,
highlighting the organization's most recent technology initiatives
including their very own cognitive gift concierge, GWYN™, powered
by IBM Watson, bot for Facebook Messenger and skill for Amazon's
Alexa. GWYN™ uses IBM Watson to interact with customers using
natural language to interpret their responses, and then engage and
ask questions to ensure GWYN™ provides the right gift, for the
right person at the right occasion.
"With Mother's Day just around the
corner, "Tech Your Mom" provided an opportunity to invite our
employees' moms behind the scenes to obtain a deeper understanding
of the company's mission to deliver smiles leveraging technology
innovation," said Maureen Paradine, Senior Vice President of Human
Resources, 1-800-FLOWERS.COM, Inc. "This Mother's Day season, we are delighted to add a
special touch to celebrate mom by hosting this exclusive
program."
About 1-800-FLOWERS.COM, Inc.
1-800-FLOWERS.COM, Inc.
is a leading provider of gourmet food and floral gifts for all
occasions. For the past 40 years, 1-800-FLOWERS® (1-800-356-9377 or
www.1800flowers.com) has been helping deliver smiles for our
customers with gifts for every occasion, including fresh flowers
and the finest selection of plants, gift baskets, gourmet foods,
confections, candles, balloons and plush stuffed animals. As
always, our 100% Smile Guarantee® backs every gift. The company's
Celebrations® suite of services including Celebrations Passport®
Free Shipping Program, Celebrations Rewards® and Celebrations
Reminders®, are all designed to engage with customers and deepen
relationships as a one-stop destination for all celebratory and
gifting occasions. In 2017, 1-800-Flowers.com was awarded Gold
Stevie "e-Commerce Customer Service" Award, recognizing the
company's innovative use of online technologies and social media to
service the needs of customers. In addition, 1-800-FLOWERS.COM,
Inc. was recognized as one of Internet Retailer's 2016 Top 300 B2B
e-commerce companies and was also recently named in Internet
Retailer's 2016 Top Mobile 500 as one of the world's leading mobile
commerce sites. The company was included in Internet Retailer's
2015 Top 500 for fast growing e-commerce companies. In 2015,
1-800-Flowers.com was named a winner of the "Best Companies to Work
for in New York State" Award by
The New York Society for Human Resource Management (NYS-SHRM). The
Company's BloomNet® international floral wire service
(www.mybloomnet.net) provides a broad range of quality products and
value-added services designed to help professional florists grow
their businesses profitably. The 1-800-FLOWERS.COM, Inc. "Gift
Shop" also includes gourmet gifts such as premium, gift-quality
fruits and other gourmet items from Harry & David®
(1-877-322-1200) or www.harryanddavid.com), popcorn and specialty
treats from The Popcorn Factory® (1-800-541-2676 or
www.thepopcornfactory.com); cookies and baked gifts from Cheryl's®
(1-800-443-8124 or www.cheryls.com); premium chocolates and
confections from Fannie May® (www.fanniemay.com and
www.harrylondon.com); gift baskets and towers from 1-800-
Baskets.com® (www.1800baskets.com); premium English muffins and
other breakfast treats from Wolferman's® (1-800-999-1910 or
www.wolfermans.com); carved fresh fruit arrangements from
FruitBouquets.com (www.fruitbouquets.com); and top quality steaks
and chops from Stock Yards® (www.stockyards.com). Shares in
1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select
Market, ticker symbol: FLWS.
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SOURCE 1-800-FLOWERS.COM, Inc.