Advanced Enterprise Mobility Delivers 29%
More Profit - but 38% Miss out Languishing in Early
Adoption
- Basic adopters are 29% less profitable
than those who have invested in more innovative capabilities, and
15% less productive
- Just the introduction of file-sharing
apps and the analysis of app usage data provides a 7% boost in
productivity
- Improved mobility capability boosts
internal perceptions of CIOs and IT teams
Synchronoss Technologies, Inc. (NASDAQ:SNCR), the leader in
mobile cloud innovation for mobile carriers, enterprises, retailers
and OEMs around the world, today announced the results of an
Enterprise study that Synchronoss commissioned which charts the
progress of enterprise mobility adoption.
The independent study conducted by Sapio Research on behalf of
Synchronoss found that 38% of enterprises still only use mobility
solutions for basic tools like email and calendar, and do not have
a firm requirement to secure their staff’s devices. However, these
enterprises are 15% less productive and 29% less profitable than
those with more advanced mobile capabilities, such as file-sharing
apps, collection and analysis of data, app integrations and
multi-factor authentication. The study examines the different rates
of adoption of enterprise mobility across more than 500 businesses
in the UK and the US and classifies them into a four-stage Maturity
Model: Entry Level, Opportunistic, Additive and Transformational.
Progress through each stage was determined by the degree of use of
productivity tools and data, and the security measures
required.
Synchronoss Enterprise has shown that despite enterprise
mobility being an accepted norm, 38% of enterprises have failed to
progress beyond the Entry Level stage of its four-stage Mobility
Maturity Model, and that 81% remain in the bottom half, however the
incentive for enterprises to improve is clear. Synchronoss also
proved that those 19% in the third stage of the model, Additive
(typified by app integrations, the collection of devices’
contextual usage data, multi-factor authentication and secure data
transmission), were on average 15% more productive than those in
Entry Level, and 29% more profitable.
“The findings of this study underline the case for companies to
dedicate investment to their enterprise mobility strategy. Until
now, the benefits of mobility maturity have been anecdotal or
theoretical. We now know that those who invest in advanced mobility
tools – balancing efficiency with security – benefit from
double-figure improvements in productivity, in turn contributing to
massive profitability gains,” said Dave Schuette, Executive Vice
President of the Enterprise Business Unit at Synchronoss.
The commercial impacts of advanced mobility maturity:
- The most mature enterprises are 29%
more profitable and 15% more productive than those in the lowest
stage
- CIOs and IT teams who have delivered
the most advanced enterprise mobility are perceived 14% and 12%
more favorably within their organizations than those who have only
introduced the most basic of functionality
- The simple step from Entry Level to
Opportunistic (first stage to second stage) delivers the greatest
and quickest performance improvements. Just by introducing
file-sharing tools, monitoring usage data and requiring at least
native OS security measures to be in place on the device,
enterprises see a 9% profitability improvement and 7% productivity
boost
“Productivity doesn’t come from the availability of mobility
tools alone,” continued Schuette. “Collecting contextual data from
employees’ devices lets a company make informed, deliberate changes
that improve its operations and processes. That same data can also
be used for more robust user ID verification, boosting security.
The higher the security on a device, the more capabilities an
organization can confidently add to it - which in turn improves
productivity. It’s the ultimate virtuous circle for enterprise
technology.”
“Mobility has always held significant promise for enterprise’s
digital transformation programs – for operational efficiencies,
workforce productivity, customer engagement, and overall
competitive differentiation,” commented Chris Marsh, Research
Director of 451 Research’s Enterprise Mobility Practice.
“Technologies have evolved at such a rapid pace however and mark
such a break from the PC era that many companies have really
struggled to take full advantage. For too many, securing existing
mobile assets is still their preoccupation rather than looking for
those higher value business outcomes. Budgets are growing but
companies don’t always know how and where to invest. We have seen
though a marked shift over the past two years of a leading edge of
companies striking out and doing the hard thinking of what the
right combination of people, process and technology is to make
mobility a really strategic driver of business value.”
A full version of the Synchronoss Enterprise white paper “The
State of Enterprise Mobility” is available to download here.
Notes to editors:
Definitions of maturity stages:
- Entry Level (38%) – simple provision of
remote email and calendar and no requirement for device
security
- Opportunistic (43%) – use of
file-sharing tools, collection of usage data – including of
individual apps – and requirement for devices’ native OS security
measures to be used. Some use of passwords for individual apps
- Additive (19%) – integration of apps,
analysis of usage data and more varied device data such as location
and proximity, with devices secured through multi-factor
authentication and data secured in transmission
- Transformational (0%) – file-sharing
tools allow collaboration with third parties, analysis of device
data alongside other non-mobility data to determine trends and
areas of improvement and device is so secure it can be used as a
“factor” to authorize access to other enterprise assets
Note: While no enterprises qualified on all the criteria
necessary for the Transformational category, 9% partially qualified
on the basis of implementing file-sharing systems that allow
collaboration with third parties.
Full Mobility Maturity Model
Categories Stages
Productivity Contextuality
Security Entry level A
Limited to remote email, calendar and other PIM tools Zero
visibility of how mobile devices are being used No device
security required
Opportunistic B
Secure information-sharing (beyond email) within a defined
group in the business Data on usage of apps is gathered, but
analysis is rare Reliance on native OS security e.g.
password / PIN / biometric on device
C
Workflow functionality such as approval requests, access management
and comments Reporting is now regular, but limited to basic
analysis such as TEM.
Creation of reports is manual and limited
in scope
Native OS security plus username and passwords on selected
apps / containers
Additive D
Integration of PIM apps with each other and with other standard
apps e.g. cameras Collection of more varied data, e.g.
location, proximity of other devices etc.
Regular, semi-automated reporting and
analysis leads to improvements to operations
Multi-factor authentication on device, plus username and
password on selected apps / containers
Specialized security of data when in
transmission
E Integration of PIM apps with the
enterprise's own proprietary apps Dynamic and responsive
reporting, applied to departmental KPIs and impacts measured
All data is encrypted with enterprise-defined keys when in
transmission
F Secure
information-sharing (beyond email) amongst various groups within
the business Analysis is automated and actions are either
recommended or executed automatically Geo-based encryption
and decryption of information in transit
Transformational
G Information shared externally (beyond email)
with partners, suppliers, customers etc. Data gathered and
analyzed includes other data sources e.g. sensors or LoB datasets
Device security sufficiently robust for device to be used as
a "factor" for authentication to external assets or data sources
H Gig economy workers accommodated and
measured equally to full-time workers without compromising security
About Synchronoss Technologies, Inc.
Synchronoss (NASDAQ: SNCR) is an innovative software
company that helps both Enterprises and Service Providers execute
their goals for mobile transformation now. Our simple, powerful and
flexible solutions serve millions of mobile subscribers and a large
portion of the Fortune 500 worldwide today. For more information,
visit us at: www.synchronoss.com.
Synchronoss and the Synchronoss logo are trademarks of
Synchronoss Technologies, Inc. All other trademarks are property of
their respective owners.
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Synchronoss Technologies, Inc.Investors and Media:Daniel
Ives, +1
908-524-1047daniel.ives@synchronoss.comorMedia:Stacie Hiras,
+1 908-674-0758stacie.hiras@synchronoss.com