MIAMI, Jan. 31, 2017 /PRNewswire/ -- Carnival
Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), the world's
largest leisure travel company, today announced an expansion of its
O·C·E·A·N™ original content portfolio with the
premiere of "Good Spirits™" on FYI™
beginning Thursday, February 16 at
6 p.m. ET and A&E®
on February 20 at 2 p.m. ET.
Experience the interactive Multimedia News Release here:
http://www.multivu.com/players/English/8028351-carnival-a-e-networks-tv-series
"Good Spirits" joins pioneering cocktail chef Matthew Biancaniello as he sails the globe on
the company's world leading cruise lines in search of extraordinary
everyday people, sharing the stories of spirits and collecting farm
fresh, native ingredients to inspire one-of-a-kind cocktail
creations.
The 30-minute, 10-episode series is the fourth originally
produced program in Carnival Corporation's growing portfolio of
inspiring experiential content, following the debut of three TV
series that currently air on major broadcast networks on Saturday
mornings being viewed by millions each week.
"The first three series that launched in the fall have resonated
strongly with viewers and the experiential content strategy is
generating the intended results -- which is to showcase that
cruising is a great vacation experience while increasing interest
and intent to cruise," said John
Padgett, chief experience and innovation officer for
Carnival Corporation. "Expanding the diversity of our content
while extending into an evening time slot allows us to showcase our
diverse portfolio of vacation experiences to an entirely different
group of viewers."
Custom short-form vignettes will showcase how-to drink recipes
inspired by each new episode. These vignettes will debut on air and
natively across the FYI social and digital platforms throughout the
series' 10-week run. Also coinciding with the series, Carnival
Corporation and A+E Networks® will launch a
sweepstakes offering audiences a chance to win a seven-day cruise
for two.
"We are thrilled to be working with Carnival Corporation on this
unique partnership," said Jim
Hoffman, EVP of Strategic Initiatives, A+E Networks.
"'Good Spirits' fits perfectly at A+E Networks® where
our diverse portfolio of brands reaches a young, upscale audience
with premium, original content across multiple platforms."
For more information, visit www.ocean.com.
About Carnival Corporation & plc
Carnival
Corporation & plc is the largest leisure travel company in the
world, with a portfolio of 10 cruise brands in North America, Europe, Australia and Asia comprised of Carnival Cruise Line,
Fathom, Holland America Line, Princess Cruises, Seabourn, AIDA
Cruises, Costa Cruises, Cunard, P&O Cruises (Australia) and P&O Cruises (UK).
Together, these brands operate 102 ships visiting over 700 ports
around the world and totaling 226,000 lower berths with 19 new
ships scheduled to be delivered between 2017 and 2022.
Carnival Corporation & plc also operates Holland America
Princess Alaska Tours, the leading tour companies in Alaska and the Canadian Yukon. Traded on both
the New York and London Stock
Exchanges, Carnival Corporation & plc is the only group in the
world to be included in both the S&P500 and the FTSE 100
indices.
Additional information can be found on www.carnival.com,
www.fathom.org, www.hollandamerica.com, www.princess.com,
www.seabourn.com, www.aida.de, www.costacruise.com, www.cunard.com,
www.pocruises.com.au and www.pocruises.com.
About A+E Networks
A+E Networks®, LLC. is an
award-winning, global media content company offering consumers a
diverse communications environment ranging from linear channels to
websites, gaming, watch apps and educational software as well as
SVOD products, including first-to-market Apps such as HISTORY Vault
and Lifetime Movie Club. A+E Networks is comprised of A&E®,
Lifetime®, History®, LMN®, FYI™, VICELAND, H2™, A+E Studios™,
History en Español™, Crime + Investigation™, Military History™,
Lifetime Real Women®, A&E IndieFilms®, A+E Networks
International®, A+E Networks Digital® and A+E Networks Consumer
Products™. A+E Networks channels and branded programming reach more
than 335 million households in over 200 territories and 41
languages. A+E Networks, LLC. is a joint venture of Disney-ABC
Television Group and Hearst. Follow us on Twitter at
twitter.com/aenetworks and Facebook at
facebook.com/AENetworks/.
About FYI
For your inspiration, for your imagination
or for your innovation, FYI™ takes a modern spin on traditional
lifestyle genres by embracing an adventurous and personalized
approach to peoples' taste, space, look, story and more. FYI covers
a range of stories and experiences that reflect how people live
their lives today, not defined by just one passion or interest. FYI
has launched all-new genres, including trend-setting and
brand-definitional series, such as Married at First Sight,
Arranged, Seven Year Switch, Tiny House
Nation, Unplugged Nation, He Shed She Shed and Food Porn
hosted by Michael Chernow. FYI is a
division of FYI has a young and affluent digital audience,
including a robust social footprint that has recently tripled in
size. The FYI website is located at fyi.tv, Twitter at
twitter.com/fyi and Facebook at facebook.com/fyi. For additional
press information and photography, please visit
press.aenetworks.com.
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SOURCE Carnival Corporation