Nautilus, Inc. Partners With Daily Burn® For Workout Video Series
January 17 2017 - 9:30AM
Business Wire
Fitness Site to Feature Exclusive Workouts for
Bowflex Max Trainer® Owners
January 17, 2017 – Nautilus, Inc. (NYSE: NLS), a leader in
innovative fitness equipment, announced the launch of its
partnership with Daily Burn®, the leading streaming fitness video
service. Daily Burn will provide subscribers with exclusive,
unprecedented access to Bowflex® expert training advice, with new
streaming workout videos for Bowflex Max Trainer® cardio machine
customers.
Max Trainer owners can sign up for a complimentary eight-week
trial following their purchase to gain access to the full Daily
Burn workout library as well as specialized Max Trainer workouts.
These workouts are available on web, mobile, tablets, Apple TV,
Roku, Chromecast and Amazon Fire TV.
“Our partnership with Daily Burn adds tremendous value for our
customers,” said Bill McMahon, Chief Operating Officer, Nautilus,
Inc. “This allows us to provide Max Trainer users with additional
support as well as a comprehensive training program. Our customers
have shared that having a training plan and a workout schedule are
key motivators, and this partnership gives them those tools to be
successful.”
Daily Burn’s customized Max Trainer workouts are broken into two
phases over the eight-week course.
The first phase is designed to help new owners get ready for
Max. Workouts include bodyweight-focused strength exercises, and
cardio training. Max Trainer customers can get started with Daily
Burn immediately after their purchase, without needing to wait for
the product to arrive.
The second phase aims to help users work up to the Max 14-minute
workout. This phase is comprised of three mini phases lasting two
weeks each. Each week introduces three new Max Trainer workouts as
well as suggestions for supplemental workouts from the Daily Burn
library.
Bowflex Fitness Advisors Tom Holland and Amy Dixon provide
motivation and instruction throughout the video series, offering
guidance and demonstrations of proper form and technique along the
way.
“Partnering with Nautilus enables our Daily Burn subscribers to
access an entirely new and exclusive Bowflex workout series,” said
Andy Smith, CEO and co-founder of Daily Burn. “Max Trainer users,
be they unfamiliar or accustomed to our platform will find a wealth
of fitness knowledge at their fingertips, not only for general
workouts but also with workouts tailored just for them.”
This partnership is available for both new and existing Max
Trainer product owners, and registration is available at
www.dailyburn.com/maxtrainer.
The Bowflex Max Trainer offers a complete, full-body high
intensity interval workout in just 14 minutes, allowing users to
easily fit fitness into their day. It is available in three models
and for direct purchase online. For more information, visit:
www.bowflexmaxtrainer.com.
About Nautilus, Inc.
Headquartered in Vancouver, Wash., Nautilus, Inc. (NYSE: NLS) is
a global fitness solutions company that believes everyone deserves
a fit and healthy life. With a brand portfolio including Bowflex®,
Nautilus®, Octane Fitness®, Schwinn® and Universal®, Nautilus, Inc.
develops innovative products to support healthy living through
direct and retail channels as well as in commercial channels with
Octane Fitness® products.
About Daily Burn
Established in 2007 by CEO and co-founder Andy Smith, Daily Burn
is a leading streaming fitness service. Daily Burn offers over 600
streaming workouts taught by certified trainers – everything from
cardio to Pilates to bodyweight training. And unique
personalization tools help users discover their perfect workout for
their goals and fitness levels. Daily Burn has been featured in The
New York Times, Vanity Fair, USA Today and Shape, and on the
“Today” Show, “Good Morning America” and more. Daily Burn helps
people have fun and get fit.
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version on businesswire.com: http://www.businesswire.com/news/home/20170117005042/en/
Media:Nautilus, Inc.Erin Griffin,
360-859-5863egriffin@nautilus.comorThe Hoffman AgencyKali
Myrick, 503-580-4645kmyrick@hoffman.comorInvestor
Relations:ICR, LLCJohn Mills,
646-277-1254john.mills@ICRinc.com
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