CARLSBAD, Calif., Jan. 9,
2017 /PRNewswire/ -- Odyssey Golf has set the standard for
industry-leading innovations for more than 20 years. The latest is
Microhinge technology, announced today and featured in the new
O-Works putter line.
Microhinge technology consists of two pieces: a 304 stainless
steel Hinge Plate backed by a soft thermoplastic elastomer inner
layer. The Hinge Plate is populated with "microhinges" designed to
gently flex and rebound at impact to impart forward spin. That
helps start the ball rolling immediately, smoothly and accurately.
Odyssey robot tests indicate that Microhinge technology promotes
almost twice as much forward-spin as Odyssey's Fusion RX
insert.
The Microhinge insert and elastomer inner layer are co-molded to
ensure they fit together perfectly, which is essential to achieving
the performance and feel targeted by Odyssey engineers.
A deliberate, 23-step production process is required to complete
each insert. The Thermoplastic elastomer inner layer measures 46 on
the Shore D hardness scale, making it softer than the cover of the
average Tour golf ball. That creates a uniquely soft-and-satisfying
feel that should appeal to golfers of all types.
The O-Works lineup consists of four popular Odyssey blade shapes
-- #1, #1W, #2, #9 – and four mallet shapes #7, #7 Tank, 2-Ball,
V-Line Fang CH and R-Line. Tank versions of the #1 and #7 are also
available.
Blades incorporate Odyssey's new Versa-T alignment system to
further enhance accuracy. Versa-T combines the alignment benefits
of our Versa line's contrasting black and white color scheme with
the alignment benefits of our Big T alignment lines, making it
extremely easy to determine precisely where the face is aimed.
"Tour pros are much better putters than amateur golfers, partly
because Tour pros impart forward-spin at impact for a smooth,
accurate roll," said Austie
Rollinson, Chief Designer at Odyssey. "Microhinge technology
promotes the kind of Tour-level forward-spin that can immediately
help golfers at any level putt better."
The new product introduction retail price for each O-Works model
is $229.99. All models are available
in left handed except the #2. Grip options include SuperStroke
Slim 2.0 with CounterCore Technology, SuperStroke Pistol GT Tour
with CounterCore Technology, and SuperStroke Tank.
For imagery and more information, please visit
www.OdysseyGolf.com
About Callaway Golf
Through an unwavering
commitment to innovation, Callaway Golf
Company (NYSE:ELY) creates products designed to make
every golfer a better golfer. Callaway Golf
Company manufactures and sells golf clubs and golf balls, and
sells golf accessories under the Callaway Golf® and Odyssey® brands
worldwide. For more information please
visit www.callawaygolf.com.
#1 Putter on Tour claim based on combined 2015-2016 usage on
the U.S. PGA, PGA European, LPGA,
JGTO, Web.com and Champions Tours.
Media contact:
Scott Goryl
Callaway Golf / Odyssey Golf
scott.goryl@callawaygolf.com
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SOURCE Callaway Golf