BATTLE CREEK, Mich.,
Nov. 17, 2016 /PRNewswire/ -- In
partnership with Toys for Tots and treat-maker extraordinaire
Misterkrisp (aka Jessica Siskin),
Kellogg's Rice Krispies® is encouraging families
to embrace this season of giving with the Rice Krispies
"Treats 4 Toys" program. For every Rice Krispies treat they
make and share using #Treats4Toys, Rice Krispies will donate
a gift to Toys for Tots to help bring a little joy to a child in
need.1
"We are delighted to again be partnering with Kellogg's
to help bring joy to so many less fortunate children this year,"
said Henry P. Osman, president and
CEO, Marine Toys for Tots
Foundation. "Seeing the look on a child's face as they unwrap a new
toy over the holidays is the ultimate gift."
To help spread the "Treats 4 Toys" message and inspire even
greater creativity this year, Misterkrisp is reinventing the
quintessential New York City
holiday window display, bringing it to life like only she can with
the endless possibilities of Rice Krispies treat
creations. She'll also provide simple tips, making it easy for
families to recreate her treats at home, all while teaching their
kids the true meaning of giving. New Yorkers can check out the
display at 225 East 57th Street from Dec. 8
to 9.
"Rice Krispies is the inspiration behind my treats, so
for obvious reasons, this partnership is the perfect match," said
Siskin. "I couldn't be more excited about teaming up with
Kellogg's again to not only share the endless possibilities
of Rice Krispies for a good cause, but also to have the
opportunity to put a new spin on such a beloved holiday tradition
with a Rice Krispies-made window display. It's a dream come
true!"
Every treat counts with Treats 4 Toys – from the simple, to the
awe-inspiring. To learn more about Rice Krispies Treats 4
Toys visit Ricekrispies.com/Treats4Toys.
Suggested Tweets
- Click to Tweet: @RiceKrispies, @ToysForTots_USA and
@mister_krisp are partnering again this holiday season to give joy
to kids in need! #Treats4Toys
- Click to Tweet: Help @KelloggsUS donate a gift to
@ToysForTots_USA by sharing a photo of your @RiceKrispies treat!
#Treats4Toys
About Kellogg Company
At Kellogg Company (NYSE: K), we
strive to make foods people love. This includes our beloved brands
Kellogg's®, Keebler®, Special K®, Pringles®, Kellogg's Frosted
Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®,
Cheez-It®, Eggo®, Mini-Wheats® and more – that nourish families
so they can flourish and thrive. With 2015 sales of $13.5 billion and more than 1,600 foods, Kellogg
is the world's leading cereal company; second largest producer of
cookies, crackers and savory snacks; and a leading North American
frozen foods company. Through our Breakfasts for Better
DaysTM global hunger initiative, we've provided more
than 1.4 billion servings of cereal and snacks to children and
families in need around the world. To learn more, visit
www.kelloggcompany.com or follow us on Twitter @KelloggCompany,
YouTube and on Social K.
About Toys for Tots
Toys for Tots Foundation is the fundraising and support
organization for the U.S. Marine Corps Reserve Toys for Tots
Program. The foundation was created at the behest of the U.S.
Marine Corps and has supported Toys for Tots since 1947. The
mission of the program is to collect new, unwrapped toys during
October, November and December each year, and distribute those toys
as Christmas gifts to needy children in the community.
About Misterkrisp
NYC-based food artist Jessica Siskin began making edible Rice
Krispies Treat sculptures in December 2012. When Siskin realized that food
coloring could be added to the side-of-the-box recipe, she felt an
immediate and overwhelming impulse to make a Rice Krispies
Treats shaped cheeseburger. She continued to experiment with
Rice Krispies Treats recipes, techniques, and designs until
Misterkrisp was born in October 2013.
Siskin is inspired by her previous career in fashion, everything
pop culture, the internet and emojis. When Siskin is not in the
kitchen, she is working on her cookbook, Treat Yourself, from
Workman out in May 2017. For more
information on Misterkrisp, visit www.misterkrisp.com.
1 For every original photo posted to Facebook,
Twitter or Instagram between September 26,
2016, and January 1, 2017,
using #Treats4Toys, Rice Krispies will donate $10.00 to Toys for Tots (up to $50,000 total), which will be used to help buy
toys for children in the U.S.
Photo -
http://photos.prnewswire.com/prnh/20161116/440477
Photo - http://photos.prnewswire.com/prnh/20161116/440474
Photo - http://photos.prnewswire.com/prnh/20161116/440475
Photo - http://photos.prnewswire.com/prnh/20161116/440476
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SOURCE Kellogg Company