HOFFMAN ESTATES, Ill.,
Oct. 27, 2016 /PRNewswire/ -- As
part of its long-standing commitment to supporting veterans and
military families, Sears is bringing back its Heroes at Home
program for the holiday season to immediately assist low-income
veterans who are in urgent need of wheelchair accessibility ramps
at their homes. Starting Oct. 30 through
Nov. 19, members can donate to Rebuilding Together, a
leading national nonprofit in safe and healthy housing, when they
check out at any Sears store or via a link at
sears.com/heroesathome.
"Our goal is to fund and build as many ramps as possible for
veterans in select cities across the country before Christmas,"
said Joelle Maher president and
chief member officer for Sears. "We're thankful for the incredible
generosity of our members and associates, who have helped us raise
nearly $40 million over the past nine
years and impact so many military families. It's a cause that truly
unites us, and an opportunity to give back this holiday to those
who served."
Sears also introduced limited-edition products for the holiday
season that give back to Heroes at Home with every purchase,
including:
- Kenmore Patriotic Pair – A Kenmore 4.3 cu. ft. top load
washer and Kenmore 7.0 cu. ft. white dryer w/ Smart Dry Plus are
designed, engineered and assembled in the U.S.A. Both feature a unique American flag
design embedded in the console. Sears is donating $20 from the in-store or online purchase of each
qualifying washer or dryer, up to $200,000.
- Heroes at Home Ornament – These collectible moose and
bear Christmas ornaments are the perfect addition to any holiday
décor. With every qualifying in-store or online purchase, Sears
will donate $1 with a minimum
donation of $20,000.
- Craftsman Hat – Show love for the Craftsman brand and
support veterans with this limited-edition Craftsman Heroes at Home
beanie. Sears will donate $1 from the
in-store or online purchase of each qualifying hat with a minimum
donation of $4,000.
"Taking care of our veterans is paramount, especially their
safety, health and mobility," said Caroline
Blakely, President and CEO of Rebuilding Together. "Teaming
with Sears, we are investing in a long-lasting impact to ensure
that our injured veterans will get the critical home and
accessibility upgrades they need this holiday season."
Year-round, Sears offers active, reserve or retired military
personnel or military spouses 20 percent off regular-priced (five
percent off sale-priced) tools and lawn and garden products, with a
valid military ID or military spouse ID.
More News for Holiday Shoppers
Sears also announced a bonus for shoppers planning ahead for
Thanksgiving and Black Friday:
For the first time, Sears will release its highly anticipated Black
Friday ad first to Shop Your Way members via the Sears mobile app.
For the sneak peek at the ad, which will be released in early
November, members can download the Sears app at
Sears.com/mobile.
Join the conversation @Sears on Twitter and Facebook.
About Sears, Roebuck and Co.
Sears, Roebuck and Co., a wholly owned subsidiary of Sears Holdings
Corporation (NASDAQ: SHLD), is a leading integrated retailer
providing merchandise and related services and is part of Shop
Your Way, a social shopping experience where members have the
ability to earn points and receive benefits across a wide variety
of physical and digital formats through
shopyourway.com. Sears, Roebuck offers its wide range of home
merchandise, apparel and automotive products and services through
Sears-branded and affiliated full-line and specialty retail stores
in the United States and Canada. Sears, Roebuck also
offers a variety of merchandise and services through sears.com,
landsend.com and specialty catalogs. Sears, Roebuck offers
consumers leading proprietary brands including Kenmore,
Craftsman, and DieHard -- among the most trusted and preferred
brands in the U.S. The company is the nation's largest
provider of home services, with more than 14 million service and
installation calls made annually. For more information, visit the
Sears, Roebuck website at www.sears.com or the Sears
Holdings Corporation website at www.searsholdings.com.
About Rebuilding Together
Rebuilding Together is a leading national nonprofit in safe and
healthy housing with more than 40 years of experience. Together,
with our corporate and community partners, we transform the lives
of low-income homeowners by improving the safety and health of
their homes and revitalizing our communities. Rebuilding Together's
local affiliates and nearly 100,000 volunteers complete about
10,000 rebuild projects nationwide each year. Learn more and get
involved at rebuildingtogether.org.
MEDIA
CONTACTS:
|
Brian
Hanover
|
Kamal
Bosamia
|
Sears PR
|
Zeno Group for
Sears
|
847-286-6080
|
312-527-2SHC
(2742)
|
Brian.Hanover@searshc.com
|
Kamal.Bosamia@zenogroup.com
|
Photo - http://photos.prnewswire.com/prnh/20161026/433077
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/sears-launches-heroes-at-home-for-the-holidays-will-provide-immediate-accessibility-upgrades-for-veterans-300352213.html
SOURCE Sears, Roebuck and Co.