SILVER SPRING, Md.,
Oct. 5, 2016 /PRNewswire/
-- Novelis, the world leader in aluminum rolling and
recycling, and Discovery Education, the leading provider of digital
content and professional development for K-12 classrooms, announced
today the launch of an all-new aluminum recycling education
program, "Life of a Can – A Never Ending Story." Designed to
reinforce the importance of aluminum recycling and empower students
to be environmental stewards, this new program offers
standards-aligned digital learning tools for classrooms and
families nationwide that explore the never-ending lifecycle of a
recycled aluminum can and encourage classrooms to implement
recycling programs of their own. The online tool also
features national hockey league defenseman, Stanley Cup Champion,
and "eco-athlete," Andrew Ference,
to drive home the importance of recycling and underscore our
individual impact on the environment.
"Discovery Education is proud to partner with Novelis on this
nationwide effort to engage students in the importance of our
environment and the critical role they can each play to protect and
preserve our planet," said Lori
McFarling, senior vice president, Discovery Education.
"Life of a Can illuminates the core STEM applications
utilized in the recycling process, and empowers educators with
dynamic digital resources to inspire their students in the
exploration of the earth's natural resources."
Beyond STEM skills, Life of a Can educates the future
generation on key recycling facts such as the $1.5 billion total value of aluminum sent to
landfills every year and the end-to-end recycling timeline for a
can, while encouraging the development of students'
critical-thinking skills through a holistic look at the recycling
process and real-world implications of our actions. Created by
Discovery Education's curriculum experts, this multi-year
engagement program offers digital resources designed to stimulate
insightful conversations and illustrate STEM at work throughout the
aluminum recycling process.
Available at no cost, the new online platform offers the
following:
- Interactive classroom activities – The program's digital
learning tools include a complete suite of standards-aligned free
educator resources for upper elementary classrooms, which emphasize
key STEM, critical-thinking and problem-solving skills for students
focused on environmental subjects like sustainability,
manufacturing and product lifecycles. Downloadable classroom
activities are designed to complement teachers' existing lesson
plans and explore the unique properties of aluminum and its role in
our everyday lives. Life of Can lessons ask students to
reflect on their own contribution to trash, strategize how they can
improve their current practices and understand the environmental
benefits of aluminum recycling. A downloadable Recycling Toolkit
allows classrooms to create their own classroom recycling programs.
An engaging, hands-on digital interactive module designed to walk
students through the recycling process will launch in spring
2017.
- At-home family resources – Life of a
Can's family extensions encourage students to share their
classroom learnings with family members at home through STEM-based
activities and family discussion starters that inspire insightful
conversations about aluminum and the recycling process. Students
will take home a scavenger hunt that illustrates how students'
homes can be powered by the energy saved from aluminum
recycling.
- Video vignette – Featuring National Hockey League
defenseman and Stanley Cup Champion Andrew
Ference, a self-proclaimed
"eco-athlete," the What's One
Can video highlights how recycling saves energy,
investigates everyone's impact on the environment, and details how
all students' can be champions for the environment.
"Partnering with Discovery Education provides a fantastic
opportunity for millions of teachers, students, and their families
to understand the true value of aluminum as an infinitely
recyclable material," said David
Gill, Vice President and General Manager, Can for Novelis
North America. "As the world's largest aluminum rolled products
manufacturer and recycler, Novelis recycles more than 60 billion
aluminum cans each year. Through Life of a Can, we are
excited to help increase the number of cans recycled throughout the
world by inspiring kids to be lifelong recyclers."
Brandon Wislocki, a fifth grade
teacher at Stonegate Elementary School of Irvine Unified School
District, Calif. added: "As an educator, I'm thrilled to have these
resources to engage my students in sustainability topics and give
them an in-depth look at the aluminum recycling process. I look
forward to integrating the Life of Can lesson plans and
activities into my classroom instruction to reinforce STEM skills
utilized in environmental careers, and creating a new recycling
program for my classroom."
Life of a Can is the first-of-its-kind recycling
education program offered by Discovery Education. For more
information on the program and to access the site's free resources,
visit: www.lifeofacan.com.
About Novelis
Novelis Inc. is the global leader in
aluminum rolled products and the world's largest recycler of
aluminum. The company operates in 11 countries, has approximately
12,000 employees and reported $10 billion in revenue for
its 2016 fiscal year. Novelis supplies premium aluminum sheet and
foil products to transportation, packaging, construction,
industrial and consumer electronics markets throughout North
America, Europe, Asia and South America.
Novelis is a subsidiary of Hindalco Industries Limited, an industry
leader in aluminum and copper, and metals flagship company of the
Aditya Birla Group, a multinational conglomerate based
in Mumbai, India. For more
information, visit novelis.com and follow us on Facebook at
facebook.com/NovelisInc and Twitter at twitter.com/Novelis.
About Discovery Education
Discovery Education is the
global leader in standards-based digital content for K-12,
transforming teaching and learning with award-winning digital
textbooks, multimedia content, professional development, and the
largest professional learning community of its kind. Serving 3
million educators and over 30 million students, Discovery
Education's services are in half of U.S. classrooms, 50 percent of
all primary schools in the UK, and more than 50 countries.
Discovery Education partners with districts, states and like-minded
organizations to captivate students, empower teachers, and
transform classrooms with customized solutions that increase
academic achievement. Discovery Education is powered by Discovery
Communications (NASDAQ: DISCA, DISCB, DISCK), the number one
nonfiction media company in the world. Explore the future of
education at www.discoveryeducation.com.
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