– New Annual Subscription to Iteris ClearAg
Data API to Bolster Proagrica Analytics –
Iteris, Inc. (NASDAQ: ITI), the global leader in applied
informatics for transportation and agriculture, has signed a
subscription-based licensing deal with Proagrica, part of Reed
Business Information (RBI) and RELX group (NYSE: RENX), to
integrate Iteris’ ClearAg weather, climatology, and soil data into
the Proagrica data and analytics platform for growers and
agribusinesses worldwide.
The Proagrica analytics platform for agribusiness that will
integrate ClearAg data will enable the automated integration of
farm-collected data from farming equipment; in-field sensors; and
crop input transactions, including seeds, crop care, and
fertilizers, as well as irrigation. By combining the information
from Iteris that affects plant growth and health with this type of
data and analytics from Proagrica, customers will have the insights
they need to make critical decisions such as what to plant where,
when to harvest and store crops, and how to optimally market their
production.
“We help make agriculture more sustainable and productive with
big data, predictive analytics, and machine learning,” said Tom
Blair, SVP of Agriculture and Weather Analytics at Iteris. “By
choosing to integrate Iteris ClearAg weather, climatology, and soil
data into their analytics platform, Proagrica will be able to
provide more accurate, comprehensive, and timely agricultural
insights that inform the decisions of growers and agribusinesses
working hard to make the best use of arable land around the
globe.”
Within the business intelligence platform from Proagrica, the
newly integrated big data feed from Iteris will be managed using
technology designed to deliver real-time agriculture insights from
massive datasets anywhere in the world.
“The goal of our neutral intelligence platform is to empower
growers and agribusinesses with critical insights derived from
field-level and supply chain data, creating value for all
participants in the supply chain,” said Graeme McCracken, Chief
Operating Officer at Proagrica. “Plugging in this vast, proprietary
set of weather, climatology, and soil data from Iteris will make
those insights more precise, accurate, and contextually relevant
for our customers.”
ClearAg is a leading digital agriculture platform that delivers
weather, water, soil, and crop health advisory services to growers,
researchers, and other agribusinesses who need accurate,
location-based information available on a worldwide basis.
About Proagrica
Proagrica is a global division of Reed Business Information and
the RELX Group, a FTSE 100 company. Proagrica provides critical
decision-support to the global agriculture industry by delivering
high-value insight and data, trusted workflow tools, proven
integration technology, and effective channels-to-market. We’re
proud of our market-leading brands in Europe, as well as a growing
footprint in Australia, Asia Pacific, South Africa, and the US. Our
portfolio includes flagship media brands Farmers Weekly and
Boerderij, as well as the latest in the integration and
connectivity capabilities that F4F offers across the supply chain.
We’re known for our industry-leading farm management software
Farmplan and GateKeeper, but with an increasing need for actionable
insight from data and analytics, we have been developing new
products in this area under our Agility brand.
http://www.proagrica.com
About Reed Business Information
Reed Business Information provides information, analytics, and
data to business professionals worldwide. Our strong global
products and services hold market-leading positions across a wide
range of industry sectors including banking, petrochemicals, and
aviation, where we help customers make key strategic decisions
every day. RBI is part of RELX Group, a world-leading provider of
information and analytics for professional customers across
industries. http://www.reedbusiness.com
About Iteris, Inc.
Iteris is the global leader in applied informatics for
transportation and agriculture, turning big data into big
breakthrough solutions. We collect, aggregate, and analyze data on
traffic, roads, weather, water, soil, and crops to generate precise
informatics that lead to safer transportation and smarter farming.
Municipalities, government agencies, crop science companies,
farmers, and agronomists around the world use our solutions to make
roads safer and travel more efficient, as well as farmlands more
sustainable, healthy, and productive. Visit www.iteris.com for more
information.
Safe Harbor Statement under the Private Securities Litigation
Reform Act of 1995
This release may contain forward-looking statements, which speak
only as of the date hereof and are based upon our current
expectations and the information available to us at this time.
Words such as "believes," "anticipates," "expects," "intends,"
"plans," "seeks," "estimates," "may," “should,” "will," "can," and
variations of these words or similar expressions are intended to
identify forward-looking statements. These statements include, but
are not limited to, statements about the anticipated benefits and
success of our agreement and future success in enabling the ClearAg
solution with this customer’s platform. Such statements are not
guarantees of future performance and are subject to certain risks,
uncertainties, and assumptions that are difficult to predict, and
actual results could differ materially and adversely from those
expressed in any forward-looking statements as a result of various
factors.
Important factors that may cause such a difference include, but
are not limited to, our ability to successfully integrate our
ClearAg solution with customer’s platform; the future adoption of
the ClearAg solution in the agribusiness markets; RBI’s dedication
of resources and ability to achieve market acceptance for its own
products; our ability to gain additional patent protection for our
technologies and products; and the potential impact of product and
service offerings from competitors and such competitors’ patent
coverage and claims. Further information on Iteris, Inc., including
additional risk factors that may affect our forward looking
statements, is contained in our Annual Report on Form 10-K, our
Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K,
and our other SEC filings that are available through the SEC’s
website (www.sec.gov).
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version on businesswire.com: http://www.businesswire.com/news/home/20160928005327/en/
Iteris ContactCindy Vuong, 949-270-9696ctv@iteris.com
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