CA Technologies Empowers Organizations to Deliver a Seamless Digital Experience Across Web, Mobile & Wearables with New SaaS ...
September 20 2016 - 9:00AM
Business Wire
CA App Experience Analytics Provides Intuitive
Visualizations into Digital User Experience to Optimize Customer
Interactions Through Real User Behavior Insights
CA Technologies (NASDAQ:CA) today announced the availability of
CA App Experience Analytics, a new SaaS solution that enables
organizations to deliver a premium customer experience across the
increasing number of digital channels used by today’s consumers.
For application owners responsible for digital initiatives, CA App
Experience Analytics provides application performance, crash
analytics and usage analytics for Web, mobile, and wearable
apps.
“The ultimate goal of a multichannel digital experience strategy
is to provide customers with a flawless user experience from every
channel that they use to engage with a brand,” said Ali Siddiqui,
general manager, Agile Operations, CA Technologies. “CA App
Experience Analytics provides intuitive visualizations into the
digital user experience giving decision makers real-time actionable
insight into buying trends, retention rates, and
conversions—enabling them to identify adjustments to apps that can
help them retain and attract new customers.”
Built on an open, flexible, web scale analytics platform that
uniquely combines user behavior with operational performance, CA
App Experience Analytics helps organizations speed triage of
application performance via a single easy-to-use console. The
solution’s heat maps, app flows and crash analytics provide an easy
way to quickly understand if poor user experience is the result of
application design, code or an infrastructure element.
Additionally, key usage analytics provided by CA App Experience
Analytics help organizations gain deeper insight into user behavior
so they can better understand the buyer’s journey across the wide
range of digital devices used by consumers.
"To support our on-going digital initiatives and uncover new
business opportunities, we need better visibility into the user
behavior and performance of the apps used by our Santander banking
customers," said Francisco Guirado, IT monitoring manager,
Produban. "CA App Experience Analytics will provide us with the
insights into buyer behaviors, crashes and application performance
that will enable us to proactively solve any incidents that occur
and improve the overall digital experience our customers
receive.”
To further support digital transformation efforts, CA App
Experience Analytics allows business analysts and DevOps teams to
quickly understand complex sets of data through powerful
customizable dashboards. With CA App Experience Analytics you
can:
- View user experience and performance
data from web, mobile and wearables with easy intuitive
dashboards.
- Quickly get started with “Blueprints”
out-of-the-box templates that are easily customizable to fit any
business need.
- Understand the entire digital user
experience with dynamic contextual dashboards that show usage,
buyer journey, experience and performance.
A free 30 day hosted trial of CA App Experience Analytics that
takes five steps and less than five minutes to implement is
available. Alternatively, a test drive allows users to explore a CA
App Experience Analytics environment, complete with all the app
performance, crash and usage analytics you’d gather from a
real-world installation.
Digital Transformation Virtual Summit
To learn more on how leading enterprises are optimizing customer
experiences throughout all of their digital transformation efforts,
register for the online event “Digital Transformation Virtual
Summit 2016: Analytics Power a Golden Age of Customer Experience”.
The event will feature IT and business leaders from CNN, Frost Bank
and CA Technologies, and will be live streamed from CNN studios on
Wednesday, September 21, from 12:00 p.m. to 1:30 p.m. ET.
Resources
- CA App Experience Analytics data
sheet
- CA App Experience Analytics free hosted
trial
- CA App Experience Analytics test
drive
- Learn more at CA World, November 14-18
in Las Vegas, NV
About CA Technologies
CA Technologies (NASDAQ:CA) creates software that fuels
transformation for companies and enables them to seize the
opportunities of the application economy. Software is at the heart
of every business in every industry. From planning, to development,
to management and security, CA is working with companies worldwide
to change the way we live, transact, and communicate – across
mobile, private and public cloud, distributed and mainframe
environments. Learn more at www.ca.com.
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Copyright © 2016 CA, Inc. All Rights Reserved. All trademarks,
trade names, service marks, and logos referenced herein belong to
their respective companies.
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version on businesswire.com: http://www.businesswire.com/news/home/20160920005043/en/
PressCA TechnologiesMichelle Laidlaw, (631)
342-4701Public Relationsmichelle.laidlaw@ca.com
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