LONDON, UNITED KINGDOM--(NewMediaWire - Aug 4, 2016) - SeanieMac International (OTC PINK: BETS) continues its strong relationship with the British Jockey Club with sponsorship of no less than five race meetings throughout the UK across the month of August beginning today, Thursday 4th, with a full card sponsored at Haydock Park by our Apollo Bet brand. This is followed by three further sponsorships at Carlisle Racecourse and two at Kempton Racecourse later in the month.

Leon Hosking, Head of Sportsbook & Trading at Apollo Bet - "Our relationship with the Jockey Club and the British Horse Racing Authority is vital to our brand awareness within this particular part of our business. The TV exposure received across major racing channels and on-course branding puts Apollo Bet & SeanieMac on a pedestal."

This is consistent with our 2016 strategy to grow the business on our new platform and use the gross profits and higher margins to build the brand awareness further, retire convertible debt, and pay down our credit facility.

Safe Harbor Statement

This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of SeanieMac International, Ltd. and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements regarding our expectations regarding amounts staked and gross profits and our marketing initiatives. Such risks and uncertainties include, among other things, the uncertainty regarding consumer preferences, a decline in the popularity of our website and competition in the online gambling industry. SeanieMac assumes no obligation and does not intend to update these forward-looking statements.

A further description of risks and uncertainties can be found in SeanieMac International, Ltd.'s Annual Report on Form 10-K for the fiscal year ended December 31, 2015 and in its reports on Form 10-Q and Form 8-K.