GLENDALE, Calif., Aug. 2, 2016 /PRNewswire/ -- Disney today
announced Destination: Disney Style, a new
YouTube series taking viewers on a trip around the globe to
explore the unique ways its characters and stories are interpreted
through fashion. The five-part original series is hosted by YouTube
influencers LaurDIY, Jaleesa Moses, Meredith Foster and Lucy &
Lydia and gives fans a glimpse of recent international Disney
collaborations, street style and trends in multiple fashion
capitals.
Each episode comes from an international city and looks at how
local designers, fans and fashionistas put their own twist on
Disney style:
- Tokyo Disney Street Style (Aug
2) – LaurDIY gets an insider's look at Disney Expo Japan
2016, Tokyo Disneyland® and Tokyo DisneySea®, plus
explores the way the renowned Harajuku Girls incorporate Disney
into their Tokyo street style
looks
- Shanghai Fashion Week (Aug
9) – Jaleesa Moses gets a
front row seat for the shows featuring Minnie Mouse-inspired designs from Chinese
fashion designers Ji Cheng,
Lulu Han, Makin Ma and Cindy Soong
- Disney x Coach (Aug 16) –
This Mickey Mouse collection is flying off shelves and popping up
in NYC street style; Meredith Foster
meets the creative force behind the collaboration
- London Calling (Aug 23) - London-based
Lucy & Lydia are on the VIP list for the launch of the Disney x
Cath Kidston collection and explore
some distinctly British Disney street style
- Finding Pixar Fashion (Aug
30) – LaurDIY gets an early look at the upcoming
Disney•Pixar x Forever 21 collection
"From the catwalk in Shanghai
to the sidewalk in New York, this
new series sees YouTube's biggest fashion stars explore what Disney
style means around the globe," said Josh
Silverman, EVP Global Licensing at Disney Consumer Products
and Interactive Media. "Fashion and pop culture collide in such
creative ways, and it's incredible how fans infuse their favorite
Disney characters into daily looks to make a truly personal style
statement."
Destination: Disney Style launches on the Disney Style
YouTube channel on Tuesday, August 2.
The first episode features lifestyle and DIY YouTube star LaurDIY
as she explores the fashion world in Tokyo including street style, the Tsum Tsum
phenomenon, Disney Expo Japan 2016, Tokyo Disney Resort® and
more. Check out the Tokyo episode
and sneak peek at the upcoming season here.
"Filming this series was an absolute blast," commented
Lauren Riihimaki aka LaurDIY. "It
was my first time in Tokyo and it
was so cool to experience all the Disney style around the city –
especially around Harajuku!"
Tune in to new episodes every Tuesday at 10am PT throughout the month of August. Started
in 2013, Disney Style has quickly amassed a social footprint of
more than 1.8M, with 1.7M unique monthly viewers to the Disney
Style blog as the ultimate destination for everything Disney
fashion, lifestyle, shopping, celebrity news and beauty.
Connect with Disney Style and show your Disney Style using
#DisneyStyle
YouTube: https://www.youtube.com/disneystyle
Instagram: @DisneyStyle
Snapchat: Disney.Style
Facebook: https://www.facebook.com/disneystyle/
From Mickey Mouse and
Minnie Mouse, to Disney•Pixar's
Finding Dory and The Jungle Book, Disney characters and stories
continue to inspire designers and artists around the world. In the
last year alone, Disney Consumer Products has collaborated with
Coach, Kate Spade, Trina Turk, Sephora, Vans and Kenzo to put their
unique spin on iconic characters.
About Disney Consumer Products and Interactive Media
Disney Consumer Products and Interactive Media (DCPI) is the
business segment of The Walt Disney Company (NYSE:DIS) that brings
our Company's stories and characters to life through innovative and
engaging physical products and digital experiences across more than
100 categories, from toys and t-shirts, to
apps, books and console games. DCPI comprises two main
lines of business: Disney Consumer Products (DCP), and Disney
Interactive (DI). The combined segment is home to world class teams
of app and game developers, licensing and retail experts, a leading
retail business (Disney Store), artists and storytellers, and
technologists who inspire imaginations around the world.
About Disney Style
Disney Style is one of the editorial brands from Disney
Interactive (DI), a line of business within Disney Consumer
Products and Interactive Media (DCPI). Disney Style produces
hundreds of editorial stories, original videos, and micro content
each month, all aimed at inspiring millennial women to express
their creativity and love for Disney through fashion, lifestyle,
and beauty. With over 1.6M monthly visits and over 730k Facebook
followers, Disney Style has become the go-to source for the latest
Disney fashion news and trends. Follow Disney Style on Facebook and
visit www.disneystyle.com.
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SOURCE Disney Consumer Products and Interactive Media