SEATTLE, WA--(NewMediaWire - May 12, 2016) - Baristas Coffee
Company, Inc. (OTCQB: BCCI), "Seattle's World Famous Costume Coffee,"
announced today that they have formed an acquisition committee to
manage the planned expansion of the Baristas brand through
structured acquisitions.
The committee, which includes representatives from internal
operations, Board Members, and finance, also includes individuals
committed to funding the expansion of the Baristas brand. Verticals
that support the current growth of brand awareness and marketing
efforts are the primary focus initially. The committee is currently
evaluating various acquisitions as well as seeking new companies
and products.
As a result of the initial success expanding into the retail
product sector with the Baristas White Coffee single serve cups,
and early acceptance of the soon to be released cosmetic product
line, Baristas is making a commitment to further expanding the
retail product sector into verticals that support the current
distribution model and advertising campaigns in place.
Structured acquisitions of companies, product lines and
distribution channels within these verticals will expedite market
penetration and significantly decrease the costs associated with
expanding the Baristas product offerings.
Barry Henthorn, CEO commented, "Baristas White Coffee single
serve cups have opened up many opportunities to introduce Baristas
to a new national group of consumers and distribution channels.
Baristas is growing its distribution and building awareness of the
Baristas brand through its offerings and marketing efforts and a
very unique product. Expanding the offerings now will leverage the
advertising and promotional campaign already funded and under way
while diversifying and broadening our customer profile."
About Baristas Coffee
Company (OTCQB: BCCI): Headquartered in
the Seattle, Washington area, Baristas Coffee Company, Inc. was
formed to create a national brand of drive-thru espresso stands.
BCCI is accomplishing this by acquiring established businesses that
fit its model, opening new locations, and by franchising. Baristas
also creates and markets coffee based retail products such as
Baristas White Coffee and Espresso Roast that are Keurig 2.0
compatible and other cosmetic products. Baristas has separated
itself from the competition with its "theme" of joining attractive
female baristas in entertaining costumes preparing the finest
beverages available on the market. Baristas can currently be found
throughout the greater Seattle area as well as in Florida, and
Montana. Your state, coming soon!
For more information on this fascinating concept please visit us
at www.baristas.tv.