GameAccount Network Statement re NetEnt enters the US Simulated Gaming market with GAN
September 11 2015 - 2:00AM
UK Regulatory
TIDMGAME
NetEnt enters the US Simulated Gaming market with GAN
ISE: GAMELSE: GAME
London & Dublin | September 11, 2015: NetEnt, a leading
digital gaming solutions provider, has signed an agreement with
GameAccount Network Plc (GAN) to supply its award-winning games
through GAN's Simulated Gaming platform in the US. Simulated Gaming
does not include real money bets but offers NetEnt the opportunity
to reach new player groups prior to potential new state
regulations.
Simulated Gaming is clearly separated from real money wagering,
where players purchase virtual currency used to extend time playing
the games online and potential winnings are non-cash. NetEnt's
games will be offered on land-based casino operators' web sites,
targeting the traditional land-based environment and its player
community.
The signed agreement allows NetEnt to deliver a selection of its
online casino games to multiple land-based casinos with a phased
rollout approach. Simulated Gaming has the possibility to play a
key role from a branding and player promotion perspective and thus
supports NetEnt's long-term strategy to enter regulated digital
casino markets in North America, although NetEnt's potential direct
revenue impact from Simulated Gaming is not expected to have a
material financial impact.
"We are very excited to be entering the simulated gaming market.
The agreement with GAN will allow land-based casinos in the US to
introduce NetEnt's online casino games to their player community
ahead of possible state regulations. The opportunity to build early
recognition and loyalty regarding our best-in-breed gaming titles
fits perfectly into our long term growth strategy in the US," said
Björn Krantz, Managing Director of NetEnt Americas LLC.
"We are delighted to support NetEnt's entry into the US market
and on behalf of our land-based casino operator clients we welcome
their compelling gaming experience onboard our Simulated Gaming
platform," said Dermot Smurfit, CEO of GAN.
For additional information please contact:Björn Krantz, Managing
Director of NetEnt Americas LLCPhone +1 646 647
5670bjorn.krantz@netent.com
Roland Glasfors, Investor Relations, NetEnt AB (publ)Phone: +46
760 024 863roland.glasfors@netent.com
About NetEnt
NetEnt AB (publ) is a leading digital entertainment company,
providing premium gaming solutions to the world's most successful
online casino operators. Since its inception in 1996, NetEnt has
been a true pioneer in driving the market with thrilling games
powered by a cutting-edge platform. NetEnt is committed to helping
customers stay ahead of the competition, is listed on NASDAQ OMX
Stockholm (NET-B) and employs more than 600 people in Stockholm,
Malta, Kiev, Gothenburg and Gibraltar. NetEnt Americas LLC is a US
subsidiary of NetEnt AB. www.netent.com.
About GAN
GAN is a leading developer and supplier of enterprise-level
Business to Business gaming software systems and online gaming
content. GAN is listed on the ESM Market of the Irish Stock
Exchange and the AIM Market of the London Stock Exchange under the
ticker: GAME
The Company has developed an Internet gaming enterprise software
system, GameSTACKT, which it licences to online and land-based
gaming operators as a turn-key technology solution for both
regulated real-money and simulated online gaming. The Internet
Gaming System, developed in London under a UK Gaming Commission
licence, is certified to the highest technical standards currently
required by gaming regulators.
GAN is also a leading developer of proprietary online games with
a complementary business converting offline casino slot machines
and table games into online equivalents on behalf of major
land-based slot machine manufacturers including Aristocrat, Konami,
Multimedia Games, Incredible Technologies, GamoMat, Reel Time
Gaming, High Flyer Games, DEQ Systems Corp (EZ BACCARAT®) and
Ainsworth.
GAN has an established business in Europe, licensing gaming
content to UK, Spanish and Italian gaming operators including
Bet365, Rank, Lottomatica, Sisal MatchPoint and SNAI.
In the United States, GAN has partnered with Betfair Plc to
provide its Internet Gaming System following the introduction of
regulated real-money online gaming in New Jersey in November 2013.
In New York, GameAccount Network has launched a Simulated GamingT
website via www.EmpireCityCasino.com in September 2014. In
Pennsylvania, GAN launched a Simulated GamingT website
www.ParxOnline.com in March 2015 with on-property real money mobile
gaming anticipated in 2015. In September 2014 an undisclosed
multi-State US casino operator chose GAN's Simulated GamingT
launching in 2015. In March 2015 Maryland Live! Casino in Maryland
chose GAN to upgrade their existing free-to-play website to a
monetized Simulated GamingT website, launched in early August 2015.
Also in August 2015 major Californian Tribal casino operator San
Manuel chose GAN's Simulated GamingT launching in September
2015.
In Australia, GAN has partnered with and launched for a
consortium of land-based gaming venue operators the
www.Club8Casino.com.au Simulated GamingT website.
View source version on businesswire.com:
http://www.businesswire.com/news/home/20150910006484/en/
This information is provided by Business Wire
(END) Dow Jones Newswires
September 11, 2015 02:00 ET (06:00 GMT)
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