Disney Store Celebrates Grand Opening of Remodeled Store at Sunvalley Shopping Center in Concord, CA
May 01 2015 - 9:00AM
Business Wire
First 500 Guests Will Receive Free Gift;
Special Meet and Greet With Mickey Mouse and Minnie Mouse
On Saturday, May 2, Disney Store will celebrate the grand
opening of its remodeled store at Sunvalley Shopping Center in
Concord, CA. One of The Walt Disney Company’s premier retail
destinations, Disney Store offers guests a magical and immersive
shopping experience through its unique store design, storytelling
elements and one-of-a-kind team of Cast Members.
On Saturday, May 2, Disney Store will
celebrate the grand opening of its remodeled store at Sunvalley
Shopping Center in Concord, CA. (Photo: Business Wire)
Remodeled to include unique elements including a blue Pixie Dust
Trail, Magical Trees, Disney Store Theater and Storytelling
Neighborhoods featuring Disney, Marvel and Star Wars product
statements, the Store also includes design elements exclusive to
Concord. As guests enter the Store and look above, they will see a
customized skyline incorporating local landmarks – including the
Galindo House and Salvio Pacheco Square – in addition to classic
Disney features and magical storytelling moments.
“Disney Store brings a distinctly Disney experience to hometowns
throughout the U.S. with a focus on ‘creating magical moments for
guests of all ages,’ and our Cast Members are looking forward to
bringing this magic to life in Concord for all to enjoy,” said
Jonathan Storey, vice president, Disney Store North America. “At
Disney Store, you can shop an exclusive assortment of product in an
immersive environment that is grounded in the rich history of
Disney’s storytelling.”
During the grand opening celebration on Saturday, May 2, one
lucky guest will be invited to “unlock imagination” and officially
open the Sunvalley Shopping Center Disney Store. This tradition
will continue after grand opening day, as the Store will “unlock
imagination” every morning, giving guests an opportunity to
participate in a special and unforgettable Disney Store
experience.
This year, the grand opening ceremony will feature a festive new
song, special appearances and a little bit of Pixie Dust to
officially open the Store to guests. Additionally, the first 500
guests to attend the grand opening celebration will receive a free
gift. From noon to 4 p.m., a meet-and-greet with Mickey Mouse and
Minnie Mouse will take place in the Grand Court, with an
opportunity for guests to take photos with the characters*.
In celebration of Star Wars Day, May the Fourth Be With You,
Disney Store locations, including the one at Sunvalley Shopping
Center, will host a special in-store activity on Monday, May 4,
2015. During the day, Stores will have an exciting galactic
atmosphere as music and clips play from the films and television
series. Guests will also be able to take part in Star Wars themed
in-store events including**:
- Star Wars: A New Hope Story Time –
Guests in attendance will receive a free Star Wars Page Clip.
- Star Wars: Ways of the Force – An event
where Guests learn how to use the Force and help to fly a virtual
X-wing.
- Learn to Draw R2-D2 – Guests will leave
with their very own drawing of this lovable droid.
- Spontaneous entertainment such as
Trivia will also take place.
To find a Disney Store location, guests can visit
www.DisneyStore.com/storelocator or call (866) 902-2798. Guests can
also sign up for email alerts at www.DisneyStore.com/Updates,
become a fan on www.facebook.com/DisneyStore or follow us on
Twitter www.twitter.com/DisneyStore to stay connected to your
favorite destination.
For high resolution images, please go to
http://bit.ly/DisneyStoreImages.
For more information, please visit
www.disneyconsumerproducts.com/press/us.
*Characters alternate every 30 minutes. Character appearances
are subject to change or cancellation without notice.
**Giveaways are subject to availability. Disney Stores in outlet
locations will not host this activity. Contact your local store for
event details.
ABOUT DISNEY STORE
The Disney Store retail chain, which debuted in 1987, is owned
and operated by Disney in North America, Europe, and Japan. Disney
Store is the retail merchandising arm of Disney Consumer Products,
the business segment of The Walt Disney Company (NYSE:DIS) and its
affiliates that extends the Disney brand to merchandise. Disney
Store carries high-quality products, including exclusive product
lines that support and promote Disney's key entertainment
initiatives and characters. Disney Store opened its first store in
Glendale, California and, in doing so, originated the themed retail
business model. There are currently more than 200 Disney Store
locations in North America; more than 40 Disney Store locations in
Japan; and more than 70 Disney Store locations in Belgium, Denmark,
France, Ireland, Italy, Portugal, Spain and the United Kingdom,
plus online stores www.DisneyStore.com,
www.disneystore.co.uk, www.disneystore.fr, www.disneystore.de, www.disneystore.se,
www.disneystore.dk, www.disneystore.it, www.disneystore.es and www.disneystore.co.jp.
Each Disney Store location offers a magical shopping experience
that can only be delivered by Disney, one of the world's largest
and most successful entertainment companies. For more information,
please
visit www.disneyconsumerproducts.com/press/us/disneystore or
follow us
at www.facebook.com/DisneyStore and www.twitter.com/DisneyStore.
Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20150501005109/en/
Disney Store North AmericaLiz Jaureguy,
626-773-5605liz.jaureguy@disney.com
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