NEW YORK, NY / ACCESSWIRE / April 30, 2015 / Fresh Harvest Products, Inc. "Fresh Harvest" (OTC: FRHV) announced today that the Company has made a small financial investment in a software development company that specializes in artificial intelligence (AI). Management cites the Company's latest investment as a strategic move to increase Fresh Harvest's position as a technology, SaaS and enterprise software solution provider. The AI applications developed for Fresh Harvest by its partner will focus on health and medicine.

President and CEO of Fresh Harvest, Michael Friedman, commented, "Artificial intelligence is one of the most exciting and fastest growing segments of the technology industry on a global scale. Our new partner operates at the leading edge of the AI software market and is positioned for financial success in our opinion. One of the primary reasons for this investment was the fact that the medical applications Fresh Harvest plans to contribute will have a great impact on the AI industry. We expect to announce several positive developments regarding this new area of our business moving forward."

Management of Fresh Harvest believes there is significant growth potential in the AI market, citing that four of the world's leading technology companies, Google, Amazon, Facebook and Microsoft have acquired AI technology companies according to the Bloomberg Business article, "I'll Be Back: The Return of Artificial Intelligence." The Company also cited Google's $400 million acquisition of artificial intelligence company DeepMind in 2014 as an example of the increase in acquisitions of developers of artificial intelligence. 

About Fresh Harvest Products, Inc.

Fresh Harvest Products, Inc. based in New York City is a technology solution provider focused on the development of enterprise software, software as a service (SaaS) and mobile applications for the health and wellness markets. The Company also owns Art & Commerce Media, a world-class full-service video and digital content creator and the Company has invested in The Story Plant, a media and publishing company. For more information on ACM, visit www.artcommerce.media and www.thestoryplant.com. 

Safe Harbor Statement

This release includes forward-looking statements, which are based on certain assumptions and reflects management's current expectations. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations. Some of these factors include: general global economic conditions; general industry and market conditions, sector changes and growth rates; uncertainty as to whether our strategies and business plans will yield the expected benefits; increasing competition; availability and cost of capital; the ability to identify and develop and achieve commercial success; the level of expenditures necessary to maintain and improve the quality of services; changes in the economy; changes in laws and regulations, including codes and standards, intellectual property rights, and tax matters; or other matters not anticipated; our ability to secure and maintain strategic relationships and distribution agreements. The Company disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

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SOURCE: Fresh Harvest Products, Inc.