CHERRY HILL, N.J., Jan. 5, 2015 /PRNewswire/ -- Subaru of America,
Inc. today announced agreements with Sirius XM Connected Vehicle
Services Inc., a unit of Sirius XM, and AT&T* to provide
enhancements to its Subaru STARLINK in-vehicle connectivity system.
The enhancements will deliver improved personal safety and security
services to vehicle occupants via 4G LTE wireless connectivity.
STARLINK is the Subaru in-vehicle platform that provides
hands-free connectivity, entertainment and safety services to
vehicle occupants. STARLINK, soon coming with built-in AT&T 4G
LTE capability, will deliver features provided by Sirius XM
Connected Vehicle Services including stolen vehicle recovery,
automatic collision notification, remote vehicle services such as
lock/unlock via a smartphone device and monthly vehicle health
reports. STARLINK will be available in select 2016 model year
Subaru vehicles starting later this year.
"Working with trusted, industry leaders such as Sirius XM and
AT&T to enhance the Subaru STARLINK in-vehicle connectivity
system is a natural fit for Subaru," said Alan Bethke, vice president of marketing, Subaru
of America, Inc. "Sirius XM and AT&T will enable us to provide
customers with additional peace of mind through new safety and
security services, as well as enhanced connectivity."
"Working with Subaru to provide a comprehensive suite of safety
and security features to support Subaru drivers on the road, along
with our critically-acclaimed audio entertainment service,
strengthens our ongoing relationship with Subaru and its customers
and makes the great experience of driving a Subaru even better,"
said Rodney Pickett, Senior Vice
President, Automotive Partnerships, Sirius XM.
The AT&T network has the nation's strongest LTE signal and
enables fast access to assistance and GPS location when necessary
for accidents, emergencies or stolen vehicle recovery.
"AT&T now has the nation's strongest LTE signal. When you
couple that with STARLINK and Sirius XM, we are significantly
improving the in-car experience for Subaru drivers," said
Chris Penrose, senior vice
president, Internet of Things, AT&T Mobility.
*AT&T products and services are provided or offered by
subsidiaries and affiliates of AT&T Inc. under the AT&T
brand and not by AT&T Inc.
About Sirius XM Connected Vehicle Services Inc.
Sirius XM Connected Vehicles Services Inc., a unit of Sirius XM
Holdings Inc. (NASDAQ: SIRI), is a leading provider of connected
vehicles services to BMW, Honda, Lexus, Nissan, Acura, Infiniti,
Hyundai, and Toyota, and gives customers access to a suite of
safety, security, and convenience services including automatic
crash notification, stolen vehicle recovery assistance, enhanced
roadside assistance and turn-by-turn navigation. Sirius XM
Connected Vehicle Services is headquartered in Dallas, TX.
About AT&T
AT&T Inc. (NYSE: T) is a premier
communications holding company and one of the most honored
companies in the world. Its subsidiaries and affiliates – AT&T
operating companies – are the providers of AT&T services in
the United States and
internationally. With a powerful array of network resources that
includes the nation's most reliable 4G LTE network, AT&T is a
leading provider of wireless, Wi-Fi, high speed Internet, voice and
cloud-based services. A leader in mobile Internet, AT&T also
offers the best wireless coverage worldwide of any U.S. carrier,
offering the most wireless phones that work in the most
countries. It also offers advanced TV service with the
AT&T U-verse® brand. The company's suite of IP-based business
communications services is one of the most advanced in the
world.
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy
Industries Ltd. of Japan.
Headquartered at a zero-landfill office in Cherry Hill, N.J., the company markets and
distributes Subaru vehicles, parts, and accessories through a
network of more than 600 retailers across the United States. All Subaru products are
manufactured in zero-landfill production plants, and Subaru of
Indiana Automotive, Inc. is the only U.S. automobile production
plant to be designated a backyard wildlife habitat by the National
Wildlife Federation. For additional information, visit
media.subaru.com.
Michael McHale
Subaru of America, Inc.
856-488-3326
mmchale@subaru.com
Diane Anton
Subaru of America, Inc.
856-488-5093
danton@subaru.com
Photo - http://photos.prnewswire.com/prnh/20150105/166986
SOURCE Subaru of America, Inc.