LONDON-- Public relations company Huntsworth PLC (HNT.LN) Monday said Paul Taaffe, a former executive at sector giant WPP PLC (WPP.LN), will succeed Lord Chadlington as Chief Executive.

Mr. Taaffe, who was most recently director of communications at the online commerce company Groupon Inc (GRPN) had a twenty year career at Hill and Knowlton, Inc, the WPP-owned public relations consultancy, where he was Chairman and Chief Executive Officer for eight years, Huntsworth said.

He will join the company in April. Lord Chadlington will continue to operate as a senior advisor.

Huntsworth also said that its Chief Operating Officer and Finance Director Sally Withey, who has been seriously unwell, will leave the company at the end of this year. Brian Porritt will continue as interim finance director.

Shares at 1130 GMT, down 2 pence, or 3.3%, at 44 pence valuing the company at GBP143 million ($223.6 million).

-Write to Rory Gallivan at rory.gallivan@wsj.com; Twitter: @RoryGallivan

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