Statement of Changes in Beneficial Ownership (4)

Exhibit 24

POWER OF ATTORNEY

Know all by these presents that the undersigned hereby constitutes and appoints D.
Bruce Sewell and Gene D. Levoff, and each of them, signing singly, the undersigned's true and
lawful attorney-in-fact to:

(1) execute for and on behalf of the undersigned, in the undersigned's capacity as a
director or officer of Apple Inc. ("Apple"), any Forms 3, 4 and 5 or any amendments thereto, in
accordance with Section 16(a) of the Securities Exchange Act of 1934, as amended (the
"Exchange Act"), and the rules thereunder;

(2) do and perform any and all acts for and on behalf of the undersigned which may be
necessary or desirable to complete the execution of any such Forms 3, 4, or 5 and any
amendments thereto, and the timely filing of such form with the United States Securities and
Exchange Commission and any stock exchange or other authority; and

(3) take any other action of any type whatsoever in connection with the foregoing
which, in the opinion of such attorney-in-fact, may be of benefit to, in the best interest of, or
legally required by, the undersigned, it being understood that the documents executed by such
attorney-in-fact on behalf of the undersigned, pursuant to this Power of Attorney shall be in
such form and shall contain such terms and conditions as such attorney-in-fact may approve in
his or her discretion.

The undersigned hereby grants to each such attorney-in-fact full power and authority to
do and perform all and every act and thing whatsoever requisite, necessary, or proper to be
done in the exercise of any of the rights and powers herein granted, as fully to all intents and
purposes as such attorney-in-fact might or could do if personally present, with full power of
substitution or revocation, hereby ratifying and confirming all that such attorney-in-fact, or his
or her substitute or substitutes, shall lawfully do or cause to be done by virtue of this Power of
Attorney and the rights and powers herein granted. The undersigned acknowledges that the
foregoing attorneys-in-fact, in serving in such capacity at the request of the undersigned, are
not assuming, nor is Apple assuming, any of the undersigned's responsibilities to comply with
Section 16 of the Exchange Act.

Any actions taken by any of the foregoing attorneys-in-fact on or prior to the date
hereof that are within the authority conferred hereby are hereby ratified and confirmed.

This Power of Attorney shall remain in full force and effect until the undersigned is no
longer required to file Forms 3, 4, and 5 with respect to the undersigned's holdings of and
transactions in securities issued by Apple, unless earlier revoked by the undersigned in a signed
writing delivered to the foregoing attorneys-in-fact.

The undersigned understands and acknowledges that the Securities and Exchange
Commission requires any electronic requests for a Form ID and/or Passphrase be authenticated.
The undersigned hereby confirms the authenticity of any such electronic request submitted for
a Form ID and/or Passphrase, or any update thereto, by any of the foregoing attorneys-in-fact
on or after the date hereof.

IN WITNESS WHEREOF, the undersigned has caused this Power of Attorney to be
executed as of this 19th day of May 2014.

/s/ Philip Schiller
Philip Schiller
Senior Vice President, Worldwide Marketing

Apple (NASDAQ:AAPL)
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