TD Ameritrade U’s new competition allows students to invest in real-time using the thinkorswim platform’s virtual trading technology

TD Ameritrade, Inc. (“TD Ameritrade”), a broker-dealer subsidiary of TD Ameritrade Holding Corporation (NYSE: AMTD), invites college students with an appetite for investing to put their best ideas in action with the thinkorswim® Challenge, a new virtual trading competition designed to teach the next generation of investors about engaging with the market. Starting today, students at colleges and universities nationwide can register to be a part of the first-ever thinkorswim Challenge, which will award prizes to students and their schools based on the performance of their virtual trading portfolios over a four-week time frame beginning Oct. 13, 2014.

“The thinkorswim Challenge encourages students to go beyond the classroom and experience what it’s really like to make decisions about investing in a competitive market environment,” said Nicole Sherrod, managing director of the trader group at TD Ameritrade. “We’re excited to see how young investors act on their own ideas and react to breaking market news.”

The thinkorswim Challenge is offered through TD Ameritrade U, an educational program for professors and college-run organizations that provides free access to virtual trading through paperMoney® on thinkorswim, the industry’s #1 ranked trading platform1. TD Ameritrade developed these programs to help students prepare to enter the real world of personal finance by giving them the ability to put classroom theory into real-life investing practice. Students participating in the thinkorswim Challenge will access paperMoney and the thinkorswim platform from their desktops and their mobile devices as if they were TD Ameritrade clients trading in real time with their own assets.

TD Ameritrade’s most recent Generation Z survey revealed that only 17 percent of individuals ages 15-24 currently believe that the best way to save for retirement is through investing in the stock market. Nearly half (47 percent) consider a savings account the best way to prepare for retirement.

“Though the next generation of investors may be comfortable with technology in its many forms, our research shows they are unsure about investing and the markets,” says Sherrod. “The thinkorswim Challenge gives students the opportunity to build confidence about their ability to invest successfully – and to get comfortable with risk -- by using what we believe are the best tools of the trade.”

Accepting the thinkorswim® ChallengeTo participate, teams made up of three to five individuals who are students at the same post-secondary educational institution must register at www.thinkorswimchallenge.com. The competition is open to the first 2000 teams who register. Registration opens today, Wednesday, Sept. 17, and closes on Monday, Oct. 6, 2014, at 5:00 p.m. EDT. The four-week competition officially kicks off on Oct. 13, 2014 and runs through Nov. 8, 2014. Team members do not have to be TD Ameritrade clients in order to participate.

thinkorswim Challenge teams are responsible for managing one portfolio during the entire competition and will do so by placing qualifying trades during each trading week. Prizes will be awarded weekly to the team with the highest percentage gain in the aggregate value of their portfolio at the end of each trading week. At the conclusion of the competition, prizes will be awarded to the three teams with the highest percentage gain in their portfolios overall and to their respective schools. Individual prizes include iPads, Amazon.com gift cards, up to $3,500 deposited into a TD Ameritrade brokerage account, and up to $30,000 for the schools.

For more information about TD Ameritrade U or the thinkorswim Challenge, including the official rules regarding eligibility and prizes, visit www.tdameritradeu.com or www.thinkorswimchallenge.com. For competition updates, follow Nicole Sherrod on Twitter, @TDANSherrod, or follow TD Ameritrade U, @TDameritradeu. You can also join conversations about the thinkorswim Challenge using #TOSchallenge.

For the latest news and information about TD Ameritrade, follow the Company on Twitter, @TDAmeritradePR.

The paperMoney® application is for educational purposes only. Successful virtual trading during one time period does not guarantee successful investing of actual funds during a later time period as market conditions change continuously.

NO PURCHASE/BROKERAGE ACCOUNT NECESSARY TO ENTER OR WIN. A PURCHASE/ACCOUNT WILL NOT INCREASE YOUR CHANCES OF WINNING. This is a simulated trading competition. Software download (via mobile app or desktop), Internet access, & use of a valid paperMoney® account are required to participate. Contest consists of 4 trading weeks, each beginning at 8:00:00 am ET & ending at 11:59:59 pm ET: 10/13-10/18/14; 10/20-10/25/14; 10/27-11/1/14; and 11/3-11/8/14. Open only to registered teams of 3-5 individuals who are each a legal resident of any 1 of the 50 US or DC & age of majority+ as of the date of registration & all enrolled at the same post-secondary educational institution located in any 1 of 50 US or DC. Registration begins at 11am ET on 9/15/14 & must be completed by 5pm ET on 10/6/14. PARTICIPATION IS LIMITED TO THE FIRST 2000 TEAMS TO COMPLETE REGISTRATION. Normal Internet access, data, & usage charges may apply. Void where prohibited by law. SUBJECT TO FULL OFFICIAL RULES. The team with the highest P/L during each trading week will be the potential weekly winning team, subject to verification. ARV of each weekly prize: $500 per winning team member. Total value of all weekly prizes: between $6000 & $10,000 (depending on # of winning team members). At the end of the contest, the teams with the 1st, 2nd, & 3rd highest P/L percentage over the entire contest period will be eligible for prizes. ARV of 1st prize: $3,500 per team member & $30,000 gift to winning team’s school (total 1st prize ARV between of $40,500 & $47,500 depending on # of members). ARV of 2nd prize: $2,400 per team member & $20,000 gift to winning team’s school (total 2nd prize ARV between of $27,200 & $32,000 depending on # of members). ARV of 3rd prize: $1,100 per team member & $10,000 gift to winning team’s school (total 3rd prize ARV between of $13,300 &$15,500 depending on # of members). Total ARV of all prizes: between $87,000 & $105,000 (depending on # of members). Individual cash prize amounts will be deposited into an individual, non-IRA TD Ameritrade standard brokerage account. TD Ameritrade’s normal commissions, service fees, & exception fees apply. Funds may be withdrawn from a TD Ameritrade standard brokerage account free of charge, pursuant to TD Ameritrade’s regular business practices and policies. If not already a registered account holder, winner must apply & be approved for an individual standard brokerage account. Account must be opened within sixty (60) days of the end of the Contest Period. More information about TD Ameritrade’s standard brokerage accounts is available here. More information about TD Ameritrade’s pricing and fees is available here. Apple and Amazon.com are not participants in or sponsors of this promotion. Sponsor: TD Ameritrade Services Company, Inc., 200 S. 108th Avenue, Omaha, NE 68154.

Each Amazon.com Gift Card (“GC”) prize is subject to the terms and conditions of Amazon.com. For complete terms and conditions, see www.amazon.com/gc-legal. Except as required by law, Amazon.com GCs cannot be transferred for value or redeemed for cash. GCs may be used only for purchases of eligible goods on Amazon.com or certain of its affiliated websites. GCs are issued by ACI Gift Cards, Inc., a Washington corporation. All Amazon ®, ™ & © are IP of Amazon.com, Inc. or its affiliates. No expiration date or service fees. TD Ameritrade and Amazon.com are separate and unaffiliated companies and are not responsible for each other’s policies or services.

TD Ameritrade is not responsible for Apple policies or merchandise. Apple, Inc. is a separate, unaffiliated company and is not responsible for TD Ameritrade services and policies. Apple is a registered trademark of Apple, Inc.

Source: TD Ameritrade Holding Corporation

About TD Ameritrade Holding CorporationMillions of investors and independent registered investment advisors (RIAs) have turned to TD Ameritrade’s (NYSE: AMTD) technology, people and education to help make investing and trading easier to understand and do. Online or over the phone. In a branch or with an independent RIA. First-timer or sophisticated trader. Our clients want to take control, and we help them decide how - bringing Wall Street to Main Street for more than 39 years. An official sponsor of the 2014 and 2016 U.S. Olympic and Paralympic Teams, as well as an official sponsor of the National Football League for the 2014, 2015 and 2016 seasons, TD Ameritrade has time and again been recognized as a leader in investment services. Please visit TD Ameritrade's newsroom or www.amtd.com for more information.

Brokerage services provided by TD Ameritrade, Inc., member FINRA (www.FINRA.org) /SIPC (www.SIPC.org)

1 TD Ameritrade was ranked #1 out of 17 online brokers evaluated in the StockBrokers.com Online Broker Review 2014. The thinkorswim platform was recognized as the "Best Desktop Platform."

For TD Ameritrade Holding CorporationFor Media:Alyson Nikulicz, 201-369-8388Communications & Public Affairsalyson.nikulicz@ersservices.net@TDAmeritradePRorFor Investors:Jeff Goeser, 402-597-8464Investor Relations & Financejeffrey.goeser@tdameritrade.com

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