Minerco's Level 5 Awards VitaminFIZZ® Distribution Deal
August 14 2014 - 12:34PM
InvestorsHub NewsWire
Drink King to Distribute VitaminFIZZ®
in New York Market
HOUSTON, TX - August 14, 2014 - InvestorsHub NewsWire -
Level 5 Beverage Company, Inc., a subsidiary of Minerco Resources,
Inc. (OTCQB:
MINE), has received its initial commercial purchase order from
Drink King Distributing to supply the new zero-calorie formula of
VitaminFIZZ®, in sleek 17 ounce bottles, in the
New York Market.
Due to this initial purchase order and distribution deal, Minerco
anticipates the presence of VitaminFIZZ® in the
New York Market to grow at a very quick pace. Drink King currently
runs over 50 daily routes in New Jersey, the 5 boroughs of New York
City, Long Island, and Westchester. Drink King offers daily service
to approximately 10,000 retail outlets including major chain
stores, in New York City. Drink King has facilities in Brooklyn,
Lindenhurst, NY and Edison, NJ.
"Drink King is excited to bring Vitamin Fizz to the Metro NY
market," said Sal Salvato, Vice President / GM of Drink King
Distributing. "NY has some of the most well informed consumers
seeking healthy, better for you refreshment options. For that
reason we feel Vitamin Fizz is a great addition to the Drink King
portfolio."
The leadership of Drink King has over 60 years combined experience
and includes industry veteran Peter Strahm. Before starting Drink
King, Strahm worked with major beverage brands that include Pepsi,
Snapple, Street King and Red Bull. Peter is also known for helping
to put Jones Soda on the map as their VP of Sales in 1998 and
1999.
"Drink King is one of the fastest growing distributers in the
Northeast, and we are very fortunate to have Drink King on board as
we look to dominate the New York marketplace," said V. Scott Vanis,
Minerco's Chairman and CEO. "They are passionate about working with
emerging brands, especially VitaminFIZZ®, and
there is no distribution partner better suited to help deliver
value to our
shareholders and refreshment to our customers. Strahm, Salvato,
and the entire Drink King team are invaluable additions to our
team."
The initial, completed production run of
VitaminFIZZ® was bottled in New York. All three
flavors will be on retailers' shelves within days in New York,
closely followed by Southern California locations. Rollouts in
other top markets are planned in the coming months. The locations
will be available on the VitaminFIZZ® website and
updates will be made regularly.
About Drink King Distributing
Drink King Distributing is dedicated to providing best in class
service to their customers. With 60 years of combined experience,
Drink King offers a constantly growing portfolio of profit-building
products combined with a expert sales staff and delivery team will
help to create a successful, customized partnership that the bigger
distribution houses just can't deliver.
About VitaminFIZZ®
VitaminFIZZ® is a lightly sparkling,
flavor-filled, refreshing beverage with a boost of essential
vitamins developed to quench your thirst, naturally.
VitaminFIZZ® is caffeine free, is Non GMO, has
zero calories and contains 100% of recommended
daily Vitamin B and Vitamin C. VitaminFIZZ®
Mango-Orange blends the sweet and tangy flavors of the tropics with
a citrus twist, while the Strawberry-Watermelon flavor evokes the
fresh taste of summer. For a more familiar flavor profile, there is
the clean, crisp taste of VitaminFIZZ® Lemon-Lime
but without the syrupy sweetness of soda. See more at: www.vitamin-fizz.com, www.twitter.com/vitaminfizz and www.facebook.com/drinkvitaminfizz.
About Minerco Resources, Inc.
Minerco Resources, Inc. (OTCQB:
MINE) is the parent company of Level 5 Beverage Company, Inc.
(Level 5), a specialty beverage company which develops, produces,
markets and distributes a diversified portfolio of
forward-thinking, good-for-you consumer brands. The Level 5 brand
umbrella includes: VitaminFIZZ®, Vitamin
Creamer®, Coffee Boost™,
The Herbal Collection™
and LEVEL 5®. http://minercoresources.com.
Public Disclosure
Details of the Company's business, finances and agreements can be
found as part of the Company's continuous public disclosure as a
fully reporting issuer under the Securities Exchange Act of 1934
filed with the Securities and Exchange Commission's ("SEC") EDGAR
database. For more information, please visit: http://www.minercoresources.com. The above statements
have not been evaluated by the Food and Drug Administration (FDA).
These products are not intended to diagnose, treat, cure or prevent
any disease.
Safe Harbor Statement
This release contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933 and Section 21E of the
Securities Act of 1934 that are based upon current expectations or
beliefs, as well as a number of assumptions about future events.
Although we believe that the expectations and assumptions upon
which they are based are reasonable, we can give no assurance that
such expectations and assumptions will prove to have been correct.
Some of these uncertainties include, without limitation, the
company's ability to perform under existing contracts or to procure
future contracts. The reader is cautioned not to put undue reliance
on these forward-looking statements, as these statements are
subject to numerous factors and uncertainties, including without
limitation, successful implementation of our business strategy and
competition, any of which may cause actual results to differ
materially from those described in the statements. We undertake no
obligation and do not intend to update, revise or otherwise
publicly release any revisions to these forward-looking statements
to reflect events or circumstances after the date hereof or to
reflect the occurrence of any unanticipated events. Although we
believe that our expectations are based on reasonable assumptions,
we can give no assurance that our expectations will materialize.
Many factors could cause actual results to differ materially from
our forward-looking statements.
CONTACT:
MEDIA CONTACT:
Jason Grimley
Spelling Communications
jasongrimley@spellcom.com
323-309-8714
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