LiveWire Energy Introduces New Icy Mint Flavor to the Energy Chew Product Line

Yorba Linda, Calif. (June 20, 2014) — Via IHNW - LiveWire Ergogenics, Inc. (OTCQB: LVVV) CEO Bill Hodson today announced the introduction of the newest flavor of LiveWire Energy chews, Icy Mint. This latest addition to the LiveWire line-up is currently available online at Amazon.com and LiveWireEnergy.com at a special “Go USA” discount for this weekend only. We are offering this discount to our loyal followers and to show our support for Team USA during the FIFA World Cup.

LiveWire CEO Bill Hodson stated, "The Icy Mint flavor delivers a cool rush of peppermint to clear the senses and free your mind. Eat one Icy Mint chew about 30 minutes before your workout or adrenaline pumping activity and LiveWire Icy Mint is sure to deliver the Rush before the Rush."

LiveWire is offering this flavor exclusively online at our website and Amazon.com in our 30 count package during the introduction. Icy Mint has the breath freshening flavor of a strong mint and is a great after lunch alternative to a cup of coffee. This new flavor launch energizes us and helps show our followers that we will continue to innovate with new offerings.

The energy supplement category continues to grow at a double-digit rate and LiveWire is poised to capture more of that market though the introduction of new flavors and additional line extensions in the future.

"Launching this product exclusively through Amazon and our own website will give us critical data needed for presenting the flavor to our existing distribution base,” continued Hodson.

Coupon Code for use at www.LiveWireEnergy.com: GOUSA
This discount code expires on Monday June 23^rd.

About LiveWire Ergogenics, Inc. (OTCQB: LVVV) and LiveWire Energy™ Chews
LiveWire Energy™ chews are manufactured in Anaheim, California by LiveWire Ergogenics, Inc.
Designed for consumers with an action-packed lifestyle, LiveWire Energy™ chews are pocket-sized, portable alternatives to bulky energy drinks or shots. Available in five different flavors, the Company’s grab-n-go packaging responsibly displays the amount of caffeine in each chew, including Citrus Mango (90 mg caffeine), Pomaberry (90 mg caffeine), Mint Chocolate (120 mg caffeine), Sour Apple (90 mg caffeine), Cinnamon Fire (90 mg caffeine) and Icy Mint (120mg caffeine).
LiveWire Ergogenics, Inc. was formed in 2008 and its products are available for purchase at thousands of retail outlets nationwide or are available online at:
http://www.livewireenergy.com

For additional information:
Email: info@livewireenergy.com
Facebook: http://www.facebook.com/LiveWireEnergychews
Twitter: http://twitter.com/#!/EnergyChews

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To the extent that statements in this press release are not strictly historical, including statements as to revenue projections, business strategy, outlook, objectives, future milestones, plans, intentions, goals, future financial conditions, future collaboration agreements, the success of the Company's development, events conditioned on stockholder or other approval, or otherwise as to future events, such statements are forward-looking, and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The forward-looking statements contained in this release are subject to certain risks and uncertainties that could cause actual results to differ materially from the statements made.

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