mCig, Inc. -- World Famous Bam Margera Becomes Official Brand Ambassador
June 16 2014 - 7:30AM
mCig, Inc. (OTCQB:MCIG) is very excited to announce its second
brand ambassador: Brandon Cole Margera AKA "Bam Margera."
Bam Margera is a world famous skateboarder,
stuntman, director, actor, musician, television and radio
personality. He is best known as the founder of the Jackass
franchise of movies that have grossed in excess of $300 million at
the worldwide box office. He has also appeared in his own
nationally syndicated television shows Viva La Bam and Bam's Unholy
Union, on Viacom, Inc.'s MTV Networks. Currently, Bam is the host
of Bam's Bad Ass Game Show which premiered on Time Warner Inc.'s
TBS networks on April 14, 2014 and has achieved on average,
viewership ratings of over 1 million households per week. Bam is
also one of the most popular characters in Activision Blizzard,
Inc.'s Tony Hawk Pro Skater video game franchise which is known as
one of the most successful video games of all time, grossing in
excess of $1 Billion in global sales. To learn even more about Bam,
visit his official website here: www.bammargera.com or his
Wikipedia page here: http://en.wikipedia.org/wiki/Bam_Margera
Bam has officially joined mCig, Inc. and VitaCig, Inc. as a
brand ambassador. As part of this role, Bam will endorse company
products for a period of one year. These endorsements will appear
online and offline through various media distribution channels.
"When I was 28 I broke my foot in three different spots. Out of
boredom, I started smoking cigarettes. Since then it has been
really hard to quit even for a day. About a month ago, a friend
sent me a box of mCig's and Vitacig's. First, I went to the mCig
which let me smoke regular tobacco with nicotine. Then I tried out
the VitaCig and was surprised that it was able to suppress my need
to smoke a regular cigarette. That's when I realized that I liked
the motions of smoking just as much, if not more than smoking. For
the time being, I officially quit smoking thanks to the mCig and
VitaCig. I have tried a lot of different things that were supposed
to help me quit but so far only the VitaCig has been able to do
that. The VitaCig works so well because it still provides the
motions of a normal cigarette giving you an easy way to quit. The
best part is there is no nicotine in it, just vitamin vapors and it
works beautifully. My favorite flavor is the Energize and I now
have one next to me nearly 24/7. I am really happy to be teaming up
with mCig, Inc. to help promote these awesome products. I have no
doubt that once people hear about the VitaCig and the mCig, they
will rush to try it out," said Bam Margera
"We are thrilled to have Bam join the mCig/VitaCig team. Bam is
the perfect brand ambassador and appeals to the millennial
demographic that drive viral adoption. We are excited to see what
type of an impact Bam's association will have on the continued
adoption of the mCig and VitaCig. At last count, Bam had over 3.6
million Facebook followers and nearly 1 million Twitter followers
making him one of the most widely followed celebrities in social
media. These are important metrics we take into account before
approaching potential ambassadors. However, the most important
metric of all is Bam's genuine interest in our line of products. As
a company, we are only interested in brand ambassadors that have a
passion for what we are doing and can transmit that passion when
endorsing our products," said Mark Linkhorst, CEO of VitaCig,
Inc.
"We have all watched Bam do some very difficult things,
sometimes even making them look easy. Yet when it came to quitting
traditional nicotine cigarettes, Bam found himself in an odd
situation. He hated smoking but enjoyed the hand-to-mouth motions
and needed something that would help him quit. That something
turned out to be VitaCig. Bam's story is one that can be
extrapolated to the 1.2 billion smokers worldwide. That is why we
are so excited about the opportunity that lies ahead. While others
are focused on leveraging mobile vaporization technology for the
purpose of modernizing traditional smoking (nicotine consumption),
our ethos has been to leverage that same technology for
harm-reduction or medical applications. We are proud to welcome Bam
to the mCig/VitaCig family!" said Paul Rosenberg, Chairman and CEO
of mCig, Inc. Parent to VitaCig, Inc.
Non-Dilutive Transaction
As part of this transaction, mCig, Inc. CEO Mr. Paul Rosenberg
has committed to cancel an equal amount of his shares against any
newly issued shares to Mr. Margera or his representatives.
VitaCig, Inc. S1 Amendment Update
The Company will be submitting an amended Form S1 to its
Auditors today for a final review. Following this review the
document will be filed on EDGAR and be available on the www.SEC.gov
website.
About mCig, Inc. mCig, Inc. (OTCQB:MCIG) is a technology company
focused on two long-term secular trends sweeping the globe: (1) The
decriminalization and legalization of marijuana for medicinal or
recreational purposes (2) The adoption of electronic vaporizing
cigarettes (commonly known as "eCigs") by the world's 1.2 Billion
smokers. The company manufactures and retails the mCig – the
world's most affordable vaporizer priced at only $10. Designed in
the USA – the mCig provides a superior smoking experience by
heating plant material, waxes, and oils delivering a smoother
inhalation experience. The company also owns Vapolution, Inc. which
manufactures and retails home-use vaporizers such as the Vapolution
2.0. Through its wholly owned subsidiary, VitaCig, Inc. the company
manufactures and retails the VitaCig, a $3 nicotine-free eCig that
delivers a water-vapor mixed with vitamins and natural flavors. See
more at: http://www.mCig.org/, www.Vapolution.com, and
www.VitaCig.org The company believes that a well regulated
marijuana industry is emerging as more states follow the lead of
Washington and Colorado in legalizing marijuana. A similar trend is
developing within the eCig industry following the first acquisition
of an electronic cigarette brand (Blucigs) by a traditional tobacco
company Lorillard Inc. for $135 million followed by another
acquisition in February 2014 by Altria Group Inc. of Green Smoke
for $150 million. Wells Fargo analyst Bonnie Herzog estimates that
eCig sales may rise from $1 Billion in 2013 to $10 billion over the
next three years. mCig, Inc. (OTCQB:MCIG) has positioned itself as
a first mover at the intersection of these two trends and hopes to
create shareholder value by making the mCig one of the leading
choices for electronic consumption of plant material. - See more
at: http://www.mcig.org/investors/investor-opportunity-subpage/
Safe Harbor Statement Any statements contained in this press
release that do not describe historical facts may constitute
forward-looking statements as that term is defined in the Private
Securities Litigation Reform Act of 1995. Any forward-looking
statements contained herein are based on current expectations, but
are subject to a number of risks and uncertainties. The factors
that could cause actual future results to differ materially from
current expectations include, but are not limited to, risks and
uncertainties relating to the Company's ability to develop, market
and sell products based on its technology; the expected benefits
and efficacy of the Company's products and technology; the
availability of substantial additional funding for the Company to
continue its operations and to conduct research and development,
and future product commercialization; and the Company's business,
research, product development, regulatory approval, marketing and
distribution plans and strategies.
CONTACT: Paul Rosenberg
CEO
(425)462-4219