Digital Shelf Space Corp. (the "Company" or "DSS") (TSX
VENTURE:DSS)(PINKSHEETS:DTSRF) is pleased to announce that the Company's board
of directors has appointed former Herbal Magic and Hair Club for Men President &
CEO, Fraser Clarke to its board of directors. In addition to extremely relevant
C-Level operating experience, Mr. Clarke is currently an advisor to or on the
board of a number of non-competitive direct response businesses and a private
equity firm that invested exclusively in healthy living.


"We are very pleased to have an experienced direct response veteran in Fraser
Clarke joining our board of directors," said Jeffrey Sharpe, CEO for DSS. "With
the addition of Patrick Baynes as our new President and now Fraser Clarke being
added to our board, I am even more optimistic about the future of DSS. It's a
phenomenal asset for management to have access to the experience and knowledge
of Fraser Clarke, someone who knows the direct response industry inside and
out." 


"I am excited to be joining the board of DSS at this stage of their growth,"
said Mr. Clarke. "I have seen a lot of products, companies and management teams
over the past 20 years, and I feel that DSS has some extremely valuable assets,
a strong and passionate management team and now sufficient working capital to
achieve its growth strategy. I look forward to working with the board and
management to help capitalize on immediate opportunities and over time fulfill
DSS' mission." 


About Digital Shelf Space Corp.

Digital Shelf Space is an independent creator, producer and distributor of home
entertainment content targeted at the fitness and sports instruction market.
Digital Shelf Space's overall content partnership strategy is to align itself
with world-class, global brand partners. For more information please visit
www.digitalshelfspace.com and to view the Company's products please visit
www.gsprushfit.com and www.touracademydvds.com. 


ON BEHALF OF THE BOARD

Jeffrey Sharpe, CEO

Forward Looking Statements

This news release contains "forward-looking information" within the meaning of
the Canadian securities laws. Forward-looking information is generally
identifiable by use of the words "believes," "may," "plans," "will,"
"anticipates," "intends," "budgets", "could", "estimates", "expects",
"forecasts", "projects" and similar expressions, and the negative of such
expressions. Forward-looking information in this news release include statements
about the use of proceeds received from the Offering.


In connection with the forward-looking information contained in this news
release, Digital Shelf Space has made numerous assumptions. While Digital Shelf
Space considers these assumptions to be reasonable, these assumptions are
inherently subject to significant uncertainties and contingencies.


Additionally, there are known and unknown risk factors which could cause Digital
Shelf Space's actual results, performance or achievements to be materially
different from any future results, performance or achievements expressed or
implied by the forward-looking information contained herein. Known risk factors
include, among others: Digital Shelf Space may not use funds received from the
Offering as currently contemplated; reliance on the health and marketability of
celebrity fitness talent in productions owned by Digital Shelf Space; actual
results from the use of celebrity fitness products may differ substantially from
anticipated results; the substantial investment of capital required to produce
and market video and entertainment productions, limitations imposed by our
financing abilities, unpredictability of the commercial success of our
programming, difficulties in integrating technological changes and other trends
affecting the entertainment industry.


A more complete discussion of the risks and uncertainties facing Digital Shelf
Space is disclosed in Digital Shelf Space's continuous disclosure filings with
Canadian securities regulatory authorities at www.sedar.com. All forward-looking
information herein is qualified in its entirety by this cautionary statement,
and Digital Shelf Space disclaims any obligation to revise or update any such
forward-looking information or to publicly announce the result of any revisions
to any of the forward-looking information contained herein to reflect future
results, events or developments, except as required by law.


Neither TSX Venture Exchange nor its Regulation Services Provider (as that term
is defined in the policies of the TSX Venture Exchange) accepts responsibility
for the adequacy or accuracy of the release.


FOR FURTHER INFORMATION PLEASE CONTACT: 
Digital Shelf Space Corp.
Jeff Sharpe
CEO
604.736-7977 ext.111
604.736-7944 (FAX)
jeff@digitalshelfspace.com
www.digitalshelfspace.com

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