Greenfield Farms Food Subsidiary Carmela's Pizzeria Announces Agreement to Offer Hershey's Ice Cream Products Through Its Car...
April 16 2014 - 10:00AM
Marketwired
Greenfield Farms Food Subsidiary Carmela's Pizzeria Announces
Agreement to Offer Hershey's Ice Cream Products Through Its
Carmela's Treats Category
WEST PALM BEACH, FL--(Marketwired - Apr 16, 2014) - Greenfield
Farms Food, Inc. ("Greenfield" or the "Company") (OTCQB: GRAS)
announced today it has entered into an agreement with Hershey's
Creamery, Inc. ("Hershey") to sell Hershey's Ice Cream within its
stores. Carmela's will be offering Hershey products including
Hershey toppings under the "Carmela's Treats" category. Carmela's
Treats will include a prototype walk-up window on the Company's
restaurants for customers desiring ice cream treats during certain
hours of the day.
Carmela's expects to roll-out the added concept this week and
anticipates this dessert co-branding to contribute to top line
sales increases within the restaurants. This agreement allows
Carmela's to utilize the Hershey equipment, marketing, advertising
and promotional materials they develop for Carmela's Pizzerias and
Sports Grille.
Greenfield Farms Food, Chief Executive Officer, Ronald Heineman,
said, "We are pleased to have entered into this agreement with a
nationally known ice cream brand like Hershey's Creamery that has
been in business since 1884 as we roll out our Carmela's Treats
offerings. It is our expectation is this will be a great benefit
adding to the top line in our restaurants."
About Carmela's
Pizzeria Carmela's presently has four Dayton, Ohio area
locations offering authentic New York style pizza. Carmela's offers
a full service menu for Dine In, Carry out and Delivery as well as
pizza buffets in select stores. Carmela's has been noted in Dayton
Daily News as one of "The Best Pizzerias" in Dayton. Visit the
Carmela's website at: www.carmelasohio.com
About Greenfield Farms
Food, Inc. Greenfield is a publicly-traded nominally
capitalized company operating through its wholly-owned subsidiary
Carmela's Pizzeria CO, Inc. through the Carmela's Pizzeria Dayton
restaurant locations that include pizza buffets, alcohol service,
delivery and carry-out depending on the location; and has
previously been a limited producer and marketer of "grassfed" beef
that supplied a North Carolina based grocer.
Safe Harbor for Forward-looking Statements
This news release may contain forward-looking statements that
are made pursuant to the "safe harbor" provisions of the Private
Securities Litigation Reform Act of 1995. While these statements
are made to convey to the public the company's progress, business
opportunities and growth prospects, they are based on management's
current beliefs and assumptions as to future events. However, since
the company's operations and business prospects are always subject
to risk and uncertainties, the forward-looking events and
circumstances discussed in this news release might not occur, and
actual results could differ materially from those described,
anticipated or implied. For a more complete discussion of such
risks and uncertainties, please refer to the company's filings with
the Securities and Exchange Commission.
Contact Information: Greenfield Farms Food,
Inc. Henry Fong CFO (561) 373-8104
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