Joins Software HEVC / VP9 Decoder Partner
Ittiam to Demonstrate Efficient and Affordable 4K Ultra HD
Streaming Video
NanoTech Entertainment (OTCPINK: NTEK), a pioneer in bringing
the 4K Ultra HD experience to consumers and businesses, announced
today that it has partnered with Ittiam Systems Ltd., a world
leader in highly-optimized HEVC and VP9 software decoder solutions,
to provide NanoTech’s Nuvola NP-1™ and NP-C™ consumer and
commercial 4K Ultra HD streaming media players with HEVC (H.265)
and VP9 support. NanoTech will join Ittiam in providing
demonstrations of the newly enhanced players at Ittiam’s NAB 2014
Booth SU11021 (Upper South Hall).
The demonstrations will show how Ittiam’s Tegra-4 optimized 4K
HEVC decoder running on Nuvola can effectively enable anyone with a
3 Mbps or greater pipe to stream 4K content to their Ultra HD TV.
NanoTech’s own 4K OTT Video Service, UltraFlix™, along with the
likes of Amazon, Netflix, YouTube and M-GO will all be able to
stream amazing quality content to Nuvola customers at lower
bit-rates than ever before.
“Because of the massive amount of data required, delivering 4K
content efficiently and cost-effectively has been the primary media
technology hurdle for content owners, distributors and businesses,”
said Mukund Srinivasan, General Manager for the Consumer and
Mobility Business of Ittiam. “Leveraging Ittiam’s Decoder
technology and Intellectual Property for the HEVC and VP9 video
compression standards, Nuvola users will experience up to 50
percent better compression than with H.264, delivering literal-same
quality at nearly half the bitrate. However,” he noted, “HEVC and
VP9 can also place considerable demands on a device’s CPU
performance, which calls for deep optimization expertise.”
The Nuvola NP-1 and NP-C consumer and commercial streaming 4K
players are multifunction devices that can be used to decode 4K
Ultra HD, HD, SD and 3D movies in addition to playing state-of-the
art 3D Video games. They can also stream content from a variety of
sources, including the bundled UltraFlix channel, which serves 4K
Ultra HD on demand content. With streaming capabilities, users
don’t have to wait for downloads or use up the capacity of their
drives to store large files.
“Ittiam is known worldwide for successfully advancing the video
technology industry,” said Aaron Taylor, NanoTech’s Executive Vice
President of Sales and Marketing. “We selected Ittiam’s HEVC and
VP9 software decoders because they are proven solutions that offer
the quality and performance our customers expect from NanoTech.
This is going to bring about a paradigm shift in content delivery
that will drive wider adoption of the 4K Ultra HD standard.”
Availability, Pricing
UltraFlix, the world’s first IPTV/OTT channel that
delivers 4K Ultra HD content, is bundled with the Nuvola NP-1.
NanoTech will offer UltraFlix, its streaming video distribution
service with a comprehensive library of 4K titles on other 4K
capable platforms starting this quarter.
The award-winning Nuvola NP-1, the world’s first
streaming media player that supports 4K Ultra HD, will be available
for new customers next month with an MSRP of $299.
The commercial grade Nuvola NP-C which supports 4K Ultra
HD streaming video as well as local video playback and is bundled
with 11Giraffes Digital Signage software, will be available
starting next month with an MSRP of $399.
For more information on UltraFlix or the Nuvola 4K media
players, call 1.408.414.7355, email info@ntek.com or visit
http://www.nuvola4k.com.
About Ittiam Systems
Ittiam Systems Private Limited, headquartered in Bangalore,
India, is a technology company focused on providing cutting-edge
multimedia solutions for a wide range of products as well as cloud
services. With its wide range of components, SDK's, applications,
hardware platforms, turnkey systems and cloud based workflows,
Ittiam offers solutions to automotive, broadcast, Consumer &
Mobility and Defense & Industrial Markets. Ittiam operates
through its network of offices and representatives around the
world. Embedding Ittiam IP inside, annual volume of customers'
products shipped such as Smartphones, Tablets, Broadcast, Video
Communication and Wi-Fi Devices is in several tens of millions
units.
About NanoTech
Entertainment
Headquartered in San Jose, CA, NanoTech Entertainment is a
technology company that focuses on all aspects of the entertainment
industry. With six technology business units, focusing on 3D,
Gaming, Media & IPTV, Mobile Apps, and Manufacturing, the
company has a unique business model. The company has a diverse
portfolio of products and technology. NanoTech Gaming Labs operates
as a virtual manufacturer, developing its technology and games, and
licensing them to third parties for manufacturing and distribution
in order to keep its overhead extremely low and operations
efficient in the new global manufacturing economy. NanoTech Media
develops proprietary technology which it licenses to publishers for
use in their products as well as creating and publishing unique
content. NanoTech Media Technology includes the world's first 4K
Ultra HD streaming solution. NanoTech Communications develops and
sells proprietary apps and technology in the Mobile and Consumer
space. Clear Memories is the global leader in 3D ice carving and
manufacturing technology. 4K Studios creates digital 4K Ultra HD
content using both licensed materials as well as original
productions. NanoTech is redefining the role of developers and
manufacturers in the global market. More information about NanoTech
Entertainment and its products can be found on the web at
www.NTEK.com.
"Safe Harbor" Statement: Under The Private Securities Litigation
Reform Act of 1995: The statements in the press release that relate
to the company's expectations with regard to the future impact on
the company's results from new products in development are
forward-looking statements, within the meaning of the Private
Securities Litigation Reform Act of 1995. Since this information
may contain statements that involve risk and uncertainties and are
subject to change at any time, the company's actual results may
differ materially from expected results.
The NanoTech Entertainment logo, NanoTech Media Logo, NanoTech
Gaming Labs Logo, NanoTech Communications Logo, MagicScreen Logo,
4K Studios Logo, NanoTech 4K Ultra HD logo, UltraFlix, Nuvola NP-1,
Nuvola NP-C, and ProFlix UHD are trademarks of NanoTech
Entertainment. All rights reserved. All other marks are the
property of their respective owners.
Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20140320006418/en/
Agency Contact:Andy Marken,
408-986-0100Andy@Markencom.comorInvestor Contact:Christian Hansen,
858-381-4677chhansen@nanotechent.comorIttiam Contact:Mukund
Srinivasan, 408-520-9234 or
+91.806.660.1140mukund.srinivasan@ittiam.com
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