Lucky Stores Authorizes Distribution of Green Hygienics' Sensational(R) Bamboo Line

The 100% Tree-Free Bamboo-Based Bathroom Tissue Offers a Greener and More Sustainable Option to Environmentally Conscious Retailers and Consumers

CAPE CORAL, FL--(Marketwired - Feb 24, 2014) - Green Innovations Ltd. (OTCQB: GNIN) (OTCBB: GNIN) ("Green Innovations" or the "Company") and the Company's wholly-owned subsidiary, Green Hygienics, Inc. ("Green Hygienics"), is pleased to announce that California-based Lucky Stores has authorized full distribution of Sensational® Bamboo Bath Tissue for distribution in their 78 stores located throughout Northern California.

"When Lucky Stores was looking to meet the unique, eco-friendly needs of their local communities, they turned to Green Hygienics and our Sensational® Bamboo line of products," said Jeff Thurgood, Vice President of Sales for Green Hygienics. "By offering eco-friendly products like Sensational Bamboo to their customers, Lucky Stores is showing its support for green initiatives and environmental sustainability."

Unlike recycled paper products that require harsh chemicals to process, and contain the harmful BPA chemical, bamboo-based paper products are completely environmentally friendly and sustainable.

Some benefits of bamboo include:

  • Bamboo groves releases 35% more oxygen into the air than a similar-sized stand of trees
  • Bamboo is a grass, once cut the root system stays alive and holds water shed preventing erosion
  • Bamboo is so fast-growing that it can yield 20 times more timber than trees

The smooth texture and strength of paper products made from all-natural bamboo makes it ideal for bath tissue, facial tissues, kitchen towels and more. The Company plans to continue to develop and launch other products made from sustainable 100% tree-free bamboo.

About Green Innovations Ltd. Green Innovations Ltd., through its wholly-owned subsidiary, Green Hygienics, Inc. (http://www.greenhygienics.com), is the exclusive licensed North American distributor of American Hygienics Corporation's 100% tree-free bamboo-based product line, including personal care and paper-based goods. The marketplace for tissue paper products, diapers, wet wipes, feminine care products, and adult care products, is in excess of $29 billion annually in the United States. The Company is committed to providing consumers with quality products that are designed and manufactured to the highest standards in FDA-accepted manufacturing facilities without compromising product performance. Green Innovations is a member of the International Green Energy Council (IGEC) and dedicated to ensuring a more healthy and sustainable planet.

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Investor Contact: Green Innovations Ltd. Investor Services investor@greeninnovationsltd.com 239-829-4372