Viggle Adds Distributed Reminder Capabilities, Next-Gen Program Guide, and Universal Remote Control
January 29 2014 - 1:15PM
Business Wire
Acquisition of Dijit
Media expands Viggle’s robust marketing and promotions
platform
Viggle Inc. (OTCQB:VGGL), the mobile entertainment
marketing and rewards platform that includes the Viggle and
Wetpaint brands, announced today that it acquired Dijit
Media, maker of award-winning technology that helps consumers
search for, find, and set reminders for their favorite TV shows and
movies wherever they are offered.
Dijit builds and distributes the NextGuide discovery service, a
hyper-personalized programming guide for iOS and on the Web that
helps users answer the question, “What should I watch next?”
NextGuide combines listings from any live TV service with movies
and TV shows that can be found and played on services like Hulu
Plus, Netflix, and iTunes, with rich searching capability, alerts,
and one-click watching.
NextGuide includes the cutting-edge Reminder Button, a
revolutionary technology that allows TV and movie fans to find,
track, and set reminders via emails, text messages or app push
notifications for the shows they plan to watch. This powerful piece
of functionality also helps networks and other entertainment
properties engage audiences, driving and tracking live TV
tune-in.
The Dijit Reminder Button can easily be added anywhere, to any
website, banner ad campaign, mobile app, or social property either
via an HTML link or "embed" code, and functions similar to a
Facebook "Like" button. It is already integrated with more than 80
shows from four leading TV networks, with another 15 networks and
numerous entertainment properties in testing. Dijit’s tools will
also be available on the Viggle-owned Wetpaint website,
which offers audiences their daily fix of entertainment and
celebrity news with 150+ articles, videos and galleries per
day.
Once the service is fully integrated with Viggle, NextGuide
users will be rewarded with Viggle Points, redeemable for real
rewards, just for setting reminders for their favorite shows.
Similarly, Viggle users will have more options to earn Viggle
Points by leveraging Dijit technology and services.
“Viggle’s rapid ascension as the leading marketing and rewards
platform for entertainment just got a lot more robust,” said Greg
Consiglio, President and COO of Viggle Inc. “The addition of
Dijit’s exclusive features that can help audiences search for and
then be reminded of what is on and when, and even control their DVR
from anywhere, means fans never have to miss their favorite shows
or movies.”
Jeremy Toeman, CEO of Dijit Media commented, "We’ve had
incredible growth and success since our launch and we’re excited to
join with another company that shares our goals – to create a
holistic marketing platform for brands and networks, while giving
our users content and tools they need to take control of their
daily entertainment choices.”
The Viggle companies, including Wetpaint, Dijit, and Viggle, had
more than 17 million monthly users in December.
Viggle and Dijit will share more details on the integration in
the coming weeks.
About Viggle Inc.
Viggle is an entertainment marketing and promotions platform
whose free app rewards its members for watching their favorite TV
shows or discovering new music. The Viggle app enhances TV with
interactive games like Viggle LIVE trivia and MYGUY real-time
sports. Viggle Inc. also operates Wetpaint, which is
revolutionizing media with its expertise in social publishing and
its Wetpaint Entertainment media property that offers
audiences their daily fix of entertainment and celebrity news.
Viggle members get rewarded for watching TV and discovering music
with real rewards, including electronics, trips, exclusive
entertainment experiences, gift cards, and more. Viggle also allows
like-minded fans of their favorite shows and artists to connect
through Viggle social features. Viggle’s audio verification
technology recognizes shows on TV and allows members to check into
live and DVR’d TV content from more than 180 of the most popular
broadcast and cable channels. For more information, visit
www.viggle.com or follow us on Twitter @Viggle.
About Dijit
Dijit Media makes an award-winning platform targeting the
entertainment industry, which enables it to efficiently spend and
target promotional budgets and collect exponentially more and
better data about actual audiences than ever before. The platform
includes the Dijit Reminder Button, a tool that helps TV networks,
programmers and broadcasters build their audiences with detailed
metrics and measurement. The company also offers consumer-facing
NextGuide, a discovery and engagement product line (for iOS and
Web) that helps TV fans find, track, and share their favorite TV
shows or movies. The platform also includes universal discovery,
search, recommendations, and watchlist services with live TV and
streaming support. The company is based in San Francisco and is
helmed by a team of serial entrepreneurs including TV technology
industry veterans Jeremy Toeman and Adam Burg, as well as Stanford
alum Thomas Quinto. For more information,
visit www.dijit.com
This press release may contain forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended, and as defined in the U.S. Private Securities Litigation
Reform Act of 1995. These forward-looking statements involve
inherent risks and uncertainties that could cause actual results to
differ materially from those projected or anticipated. All
information provided in this press release is as of January 29,
2014. Except as required by law, Viggle Inc. undertakes no
obligation to update or revise publicly any forward-looking
statements, whether as a result of new information, future events
or otherwise, after the date on which the statements are made or to
reflect the occurrence of unanticipated events.
Media Contact for Viggle:DKC Public RelationsRachel Carr,
212-981-5253rachel_carr@dkcnews.comorViggle Investor RelationsJohn
C. Small, 646-738-3220CFO, Viggle Inc.