LOS ANGELES, Jan. 22, 2014 /PRNewswire/ -- The Psychic
Friends Network (OTC: PFNI) today announced the successful testing
and full implementation of its new voice-over-internet-protocol
face-to-face (VOIP), chat platform on its newly updated site.
http://www.psychicfriendsnetwork.com/ Full implementation makes PFN
the only psychic service to add Video VOIP to full customer service
menu.
With the addition of VOIP chat platform, the Psychic Friends
Network is now the only service in the psychic industry offering a
full suite of connection methods, including phone, click to call,
audio and video chat, and its soon-to-be-released mobile app.
The new Skype-like PFN platform opens the door to internet users
worldwide who can now contact PFN with no phone, no long-distance
charges and be able to speak face-to-face with PFN psychics, or the
callers can still choose to remain anonymous if they'd prefer. PFN
expects the new platform to be highly popular both in the US and
abroad, citing the fact that at present, video accounts for more
than 40 percent of all Skype-to-Skype minutes, which equals over
290 billion video minutes per year.
"This is a significant breakthrough for the Psychic Friends
Network," said Marc Lasky, PFN CEO.
"Even before the full installation of our VOIP face-to-face chat,
we had calls from customers in 52 countries. Now, with PFN's new
video platform, we expect not only the domestic and international
customer base to multiply exponentially, but it allows us to
continue our quest to find the best psychics from all over the
world for our service."
The PFN market test revealed that VOIP face-to-face video is
particularly popular with PFN customers seeking tarot card and palm
readings. In the former case, callers were enthusiastic about being
able to view their tarot cards; in the latter, PFN psychics were
able to closely examine customers' palms. Not surprisingly, a
significant number of the face-to-face video calls came in through
mobile devices.
The new PFN VOIP service is expected to be particularly popular
in European nations. According to a recent Eurobarmeter poll, more
than one in four of the respondents in the European Union now
believe in a "spirit or life force." In Eastern bloc nations, the
figure is over 33%.
Though internet connectivity is more limited in parts of Central
and South America, PFN expects its
new VOIP service to resonate in the region where, according to
Natella's Latin America Popular Culture, "psychic events
have been much more in the mainstream of Latin America than they have been in other
cultures."
Said Lasky, "PFN's voice-over-internet protocol opens up a new
revenue stream for the Psychic Friends Network that we anticipate
will increase sales, decrease overhead, and appeal to a market
segment not effectively reached by any competing psychic service.
It's a perfect fit for PFN's well-established pioneering spirit. So
far in our early testing, we are very encouraged to see that our
high retention rates, and our average customer value has remained,
while the overall costs have gone down."
About The Psychic Friends Network, Inc.
The Psychic
Friends Network, Inc. (PFNI) is a marketing and entertainment
company providing on-demand psychic advice as well as daily and
weekly horoscopes. PFNI connects customers with professional live
psychic readers via telephone (mobile and landline) and through
their newly developed state-of-the-art online platform enabling
interaction with video chat, voice or text chat. PFNI pioneered the
psychic industry with memorable television/radio marketing and
infomercials generating nearly $1
billion in revenues. Please visit our corporate website at
http://www.PsychicFriendsNetwork.com/ir.
Disclosure Regarding Forward-Looking Statements
This
news release contains forward-looking statements, including
statements containing the words "believes," "anticipates,"
"expects," "intends" and words of similar import. These statements
involve known and unknown risks and uncertainties that may cause
the Company's actual results or outcomes to be materially different
from those anticipated and discussed herein. Important factors that
the Company believes might cause such differences include: (1)
concentration of the Company's assets into one industry segment;
(2) the nature of the Company's business (as defined herein); (3)
the impact of changing economic conditions; and (4) the actions of
competitors, including pricing and new product introductions.
SOURCE Psychic Friends Network, Inc.