Adaptive Medias, Inc. Executes Letter of Intent With OneScreen Inc. to Enter Into Joint Venture or Other M&A Transaction
December 11 2013 - 9:00AM
Marketwired
Adaptive Medias, Inc. Executes Letter of Intent With OneScreen Inc.
to Enter Into Joint Venture or Other M&A Transaction
Two Irvine, California-Based Companies to Explore Potential
Business Combination and Strategic Opportunities
IRVINE, CA--(Marketwired - Dec 11, 2013) - Multi-channel
audience and content monetization company, Adaptive Medias, Inc.
(OTCQB: ADTM), a leader in programmatic advertising across mobile,
video and online display, announced today that it has executed a
Letter of Intent ("LOI") with OneScreen Inc., a
business-to-business digital video services provider, to enter into
a joint venture or other business combination/transaction.
The non-binding LOI provides, among other things, for the
parties to cooperate and engage in due diligence on the other, in
order that a definitive agreement may be negotiated and executed,
with a transaction consummated on or before March 31,
2014. Any definitive transaction will be subject to board of
directors, third-party, and shareholder approvals, as
required.
Founded in 2009 with the mission to revolutionize the digital
video industry, OneScreen offers publishers, producers, and
advertisers a comprehensive platform to streamline the video
content business. OneScreen's offerings empower the video industry
to better leverage growing online audiences who are watching video
everywhere.
OneScreen was recently ranked No. 105 on Deloitte's Technology
Fast 500™, a ranking of the 500 fastest growing technology, media,
telecommunications, life sciences and clean technology companies in
North America. Additionally, OneScreen was ranked No. 321 on the
Inc. Magazine "Inc. 500" List of America's
Fastest-Growing Private Companies. OneScreen's reported
revenue surged to $15.8 million in 2012, compared with $1.1 million
in 2009.
"This is an exciting opportunity for Adaptive and its
shareholders," said Adaptive Medias CEO, Qayed
Shareef. "OneScreen is a recognized leader in the video
content space. Adaptive brings expertise and systems for video, as
well as mobile and online display advertising. Coupled with our
very strong programmatic, real-time bidding (RTB) technology and a
focus on proactive anti-fraud measures, we see a tremendous amount
of synergy and opportunities in working together. We are looking
forward to the possibility of effecting a transaction with
OneScreen."
This announcement comes on the heels of Adaptive's acquisition
of Ember, a nascent machine learning-powered, real-time bidding
(RTB) platform. The acquisition of Ember positioned Adaptive to
compete for the billions of ad dollars shifting toward programmatic
buying across video, mobile and display and provided a platform
that assists in minimizing the potential of advertising fraud or
hijacking. Adaptive has brought equal parts monetization, scale and
compliance to the forefront of its offerings to meet advertisers
growing demand for control, transparency, and proactive anti-fraud
controls.
Norman Brodeur, OneScreen's recently-appointed Chief Executive
Officer, said, "We have hundreds of thousands of licensed videos
and a vast network of content partners across all verticals. I'm
looking forward to working with Qayed and his team to put specifics
together that could create a powerful combination."
"We intend to work diligently with OneScreen and its management
team to consummate a transaction in the best interest of both
companies," Shareef concluded. "We will keep investors apprised of
developments as they unfold."
ABOUT ADAPTIVE MEDIA
Adaptive Media is a programmatic audience and content
monetization provider for website owners, app developers and video
publishers who want to more effectively optimize content through
advertising. The company provides a foundation for publishers and
developers looking to engage brand advertisers through a
multi-channel approach that delivers integrated, engaging and
impactful ads across multiple devices. Adaptive Media meets the
needs of its publishers with an emphasis on maintaining user
experience, while delivering timely and relevant ads through its
multi-channel ad delivery and content platform.
For more information, please visit: www.adaptivem.com. Follow us
on Twitter at @adaptive_m.
ABOUT ONESCREEN
OneScreen is a provider of business-to-business digital video
services that empower publishers, producers and advertisers with a
network to discover opportunities, a platform to manage operations,
and a marketplace to transact business. OneScreen provides
digital video solutions for multi-channel networks to build a path
to scale, operate and monetize beyond major distribution channels,
publishing solutions to drive subscriber engagement, and
advertising solutions to develop new revenue streams across
networks. For more information, please visit:
www.onescreen.com.
Safe Harbor Statements:
This Press Release may contain certain forward-looking
statements within the meaning of the Securities Litigation Reform
Act of 1995. Adaptive Medias, Inc. has tried, whenever possible, to
identify these forward-looking statements using words such as
"anticipates," "believes," "estimates," "expects," "plans,"
"intends," "potential" and similar expressions. These statements
reflect Adaptive Medias' current beliefs and are based on
information currently available to it. Accordingly, such
forward-looking statements involve known and unknown risks,
uncertainties and other factors which could cause Adaptive Medias'
actual results, performance or achievements to differ materially
from those expressed in or implied by such statements. Adaptive
Medias undertakes no obligation to update or provide advice in the
event of any change, addition or alteration to the information
contained in this Press Release including such forward-looking
statements.
Adaptive Medias
Publicity Contact: Mike Sprouse President & CEO Sprouse
Marketing Group Email: mike@sprousemarketing.com Adaptive Medias Investor
Contact: Kevin Fickle President Nuwa Group LLC Phone:
(925) 330-8315 Email:
kevin@nuwagroup.com
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