Premier Brands, Inc. ("Premier Brands") (OTCBB:BRND), a company in the business of creating, acquiring and marketing consumer packaged goods and new product development, today announced that the Company has renewed a sales and distribution agreement with Beverly Wade's Beverage Company to sell and distribute Bev's all natural Sorrel Drink.

Bev's Sorrel Drink, is believed to have bottled the health benefits and tangy delicious flavor of Sorrel, a hardy perennial hibiscus plant. The sorrel plant is known to provide antioxidant and cardiovascular health benefits.

"We are excited to continue our cooperation with Premier Brands to expand our footprint to the regional convenience stores on the east coast. We have every bit of confidence that the sales team understands and appreciates our passion to deliver not only the best quality product but a premier distribution channel," commented Rayford Wayde, Co-founder of Beverly Wade's Beverage Company.

"We think that Bev's Sorrel Drink is refreshing and unique in flavor and we believe that it has the added health benefits, which has made the product appealing to consumers that are mindful of their health and wellness," commented Jorge Olson, President of Premier Brands, Inc.

About Premier Brands Inc.

Premier Brands is a consumer goods incubator in the business of creating, acquiring and marketing consumer packaged goods, primarily beverages and nutritional supplements, and selling them into supermarkets, pharmacies and convenience stores. Premier Brands' vision is to support social entrepreneurship with new product development, consulting and mentoring. Premier Brands also owns the ZizZazz line of nutraceuticals.

For more information, please visit: www.PremierBrandsInc.com

Forward-Looking Statements

This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Statements contained in this release that are not historical facts, including, without limitation, statements that relate to the Company's expectations with regard to the future impact on the Company's results from new products in development, may be deemed to be forward-looking statements. Words such as "expects", "intends", "plans", "may", "could", "should", "anticipates", "likely", "believes" and words of similar import also identify forward-looking statements. These statements are subject to risks and uncertainties. Forward-looking statements are based on current facts and analyses and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management. Readers are urged not to place undue reliance on the forward-looking statements, which speak only as of the date of this release. Except as may be required under applicable law, we assume no obligation to update any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release. Additional information on risks and other factors that may affect the business and financial results of Premier Brands, Inc. can be found in the filings of Premier Brands, Inc. with the U.S. Securities and Exchange Commission.

CONTACT: Premier Brands, Inc.
         Investor Relations
         Email: ir@premierbrandsinc.com
         Phone: 1 (888) 276-5688